Krafton isn't just another game studio—it's a revenue-per-employee monster that turned a single franchise into a global phenomenon. With only 118 employees generating $11.9M in revenue, their efficiency ratio would make any SaaS founder jealous.

"118 employees. $11.9M revenue. $574M in funding. Krafton isn't building a company—they're building an empire with surgical precision."

The tech stack reveals a lean, modern operation. WordPress powers the site (PHP backend), Tailwind CSS and Bootstrap handle the frontend, and jQuery with Swiper provides interactivity. It's not flashy—it's functional. For a company with $574M in funding, you'd expect a custom-built, high-performance architecture. Instead, they're using off-the-shelf tools to serve millions, proving that infrastructure complexity doesn't correlate with revenue in gaming.

• Traffic concentration risk: 'pubg black budget' represents 9.7% of total monthly visits
• Geographic opacity: Top 5 countries are undefined, suggesting either data privacy or a truly global, fragmented audience
• Direct traffic dominance: 47% direct traffic indicates strong brand recall—users type 'krafton.com' directly
• SEO underperformance: Only 32% organic search traffic for a gaming company is surprisingly low