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Kreditz: The AI Credit Engine for High-Risk Lending
How a Swedish fintech is using open banking data to solve the gambling industry's biggest risk problem.
In the high-stakes world of gambling, credit risk isn't just a metric—it's a minefield. Kreditz isn't offering generic financial tools; they're building a specialized intelligence engine designed to navigate the volatility of high-risk industries with real-time data.
"Kreditz isn't democratizing finance; they're weaponizing open banking data for the industries traditional banks refuse to touch."
The Niche is the Strategy
While most fintechs chase broad consumer markets, Kreditz targets the gambling industry—a sector with massive credit friction and regulatory complexity. By focusing on a specific vertical, they've turned risk assessment into a precise science. Their $11M revenue on a lean 58-person team suggests high-margin, B2B SaaS efficiency rather than consumer volume chasing.
The Traffic Paradox
With only 52K monthly visits, Kreditz isn't playing the traffic game. Their 31% direct traffic rate (vs 10% organic) reveals a highly targeted, referral-driven B2B sales motion. The top keyword 'dxfeed' (9K volume) suggests deep integration partnerships, while 'finance calculator' (19K volume) hints at a freemium entry point for lead generation.
The leadership team—led by founder Roni Zacharion with Magnus Källhager (Analytics) and Arlen Rios (CTO)—blends financial expertise with technical execution. This isn't a consumer app; it's infrastructure for lenders who need to move faster than legacy banking systems allow.
- Real-time open banking data integration (not batch processing)
- AI-driven risk scoring for high-volatility industries
- White-label solutions for gambling platforms and lenders
- API-first architecture (vista.kreditz.com subdomain)
The Quiet Giant in Risk Intelligence
Kreditz proves you don't need massive traffic or VC funding to build a $11M business—you just need to solve a painful problem for industries with deep pockets and high risk tolerance.
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Kreditz | Real-Time Credit & Risk Intelligence
Real-time credit & risk intelligence using open banking data and AI to power smarter financial decisions for lenders and businesses.
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About kreditz.com
Real-time credit & risk intelligence using open banking data and AI to power smarter financial decisions for lenders and businesses.
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kreditz.com uses 14 technologies across their website including Adobe Fonts, Google Fonts, HSTS, Contentful, WordPress, and more.
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kreditz.com receives approximately 52.8K monthly visitors and ranks #520,195 globally. The website has a bounce rate of 19% with visitors viewing an average of 3.5 pages per visit. Users spend an average of 2:37 on the site.
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