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Chilipad: The $33M Sleep Tech Giant
How a cooling mattress topper quietly dominates the health tech space with 121 employees
While everyone chases AI hype, a $32.7M revenue company is solving a fundamental human problem: sleep. Kryoinc.com, operating as Chilipad, isn't just selling a mattress topper—they're selling performance recovery for the masses.
"In a market saturated with sleep trackers, they chose the harder path: building hardware that physically changes your sleep environment."
The Invisible Infrastructure
With 121 employees generating $32.7M in revenue, Chilipad achieves $270K revenue per employee—remarkable efficiency for a hardware company. This isn't a startup burning cash; it's a precision-engineered operation. Their social ecosystem spans TikTok to LinkedIn, meeting customers where they live while maintaining professional credibility.
The Stealth Dominance
645 monthly visits sounds modest until you realize this is a hardware company with direct-to-consumer dominance. Their traffic isn't viral—it's intentional. Customers don't stumble upon Chilipad; they seek it out. This is the hallmark of a brand that wins on word-of-mouth and performance, not SEO gaming. The low traffic numbers suggest they've cracked the code on customer retention and repeat purchases.
Their tech stack tells a story of modern efficiency: Vite, Tailwind CSS, and PWA capabilities suggest a mobile-first, performance-obsessed team. They're not building legacy systems; they're deploying lightweight, fast experiences that convert. The presence of Swiper and Lazy Loading shows they understand that every millisecond matters in e-commerce.
- Hardware-meets-software approach: Physical cooling toppers with intelligent control systems
- Enterprise-grade operations: 121 employees, $32.7M revenue, zero funding hype
- Multi-platform presence: From TikTok to LinkedIn, meeting B2C and B2B audiences
- Modern tech stack: Vite, Tailwind, PWA—built for speed and conversion
The Quiet Giant of Sleep Tech
While others chase trends, Chilipad builds a $32.7M business solving the universal problem of sleep—one cooled mattress at a time.
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https://cms-upload.app.sleep.me/09_25_fall_bedroom_chilipad_dock_pro_WE_night_og_image_1800x1200_2x_b16a0f5aa1.webp
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Chilipad by Sleepme | Cooling Mattress Topper & Bed Systems
Experience cooler, more restful sleep with the award-winning Chilipad cooling mattress topper and bed cooling system. Intelligent cooling & heating technology for any bed.
Chilipad by Sleepme | Cooling Mattress Topper & Systems
Shop Chilipad cooling mattress toppers and bed cooling systems. Free Shipping.
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About kryoinc.com
Experience cooler, more restful sleep with the award-winning Chilipad cooling mattress topper and bed cooling system. Intelligent cooling & heating technology for any bed.
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Technology Stack
kryoinc.com uses 25 technologies across their website including Google Fonts, Sentry, Strapi, Framer, and more.
Fonts
Google Fonts
Error Tracking
Sentry
CMS
Strapi, Framer
CDN
unpkg
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Email Marketing
Klaviyo
Traffic & Audience
kryoinc.com receives approximately 645 monthly visitors. The website has a bounce rate of 35% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
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