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MGRe: The 10-Person Powerhouse Rewriting App Marketing
How a lean Japanese team built a $1.4M revenue platform with zero traffic data visibility
In a world obsessed with scale, lanches.co.jp's MGRe platform is a masterclass in focused execution. With just 10 employees, this Japanese startup has built a $1.4M revenue app marketing platform that operates in complete stealth mode—no organic traffic, no public keywords, just pure product value.
"They've achieved what most startups fail at: product-market fit without the vanity metrics."
The Stealth Revenue Machine
MGRe operates in the B2B enterprise space where traffic numbers are meaningless. Their $1.4M revenue with just 10 employees suggests a stunning $140K per employee ratio—far exceeding typical SaaS benchmarks. The absence of public traffic data isn't a weakness; it's evidence of a direct sales model targeting Japanese enterprises who value privacy over public visibility.
Technical Stack Tells a Story
Their tech stack reveals a pragmatic approach: WordPress for marketing, Bootstrap for rapid UI development, and Swiper for mobile-first interactions. They're not reinventing the wheel—they're building marketing infrastructure while focusing engineering resources on the core platform. The use of Google Analytics and Clarity suggests data-driven decision making, even if the public site shows zero traffic.
What makes MGRe unique isn't the technology—it's their positioning. They're not another mobile analytics tool; they're an 'app marketing platform' that promises 'ideal customer experience' from development through analytics. This end-to-end vision is ambitious for a 10-person team, but their revenue suggests they've found a specific niche in Japan's crowded martech space.
- Revenue-per-employee ratio exceeds typical SaaS benchmarks
- Zero public traffic indicates enterprise-focused sales motion
- WordPress-based marketing site suggests resource allocation priorities
- Japanese market focus with global expansion potential
The Real Story: Profitability Over Hype
lanches.co.jp proves that in enterprise B2B, revenue and efficiency trump traffic and vanity metrics. For founders and investors, it's a lesson in building quietly, selling effectively, and scaling sustainably.
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アプリマーケティングプラットフォーム【MGRe(メグリ)】
MGRe(メグリ)は理想の顧客体験(CX)をつくるアプリマーケティングプラットフォームです。アプリの開発から運用、データの分析、カスタマイズまでワンストップでサポートしています。
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About lanches.co.jp
MGRe(メグリ)は理想の顧客体験(CX)をつくるアプリマーケティングプラットフォームです。アプリの開発から運用、データの分析、カスタマイズまでワンストップでサポートしています。
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Technology Stack
lanches.co.jp uses 12 technologies across their website including Adobe Fonts, Google Fonts, WordPress, Marketo, and more.
Fonts
Adobe Fonts, Google Fonts
CMS
WordPress
Marketing Automation
Marketo
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Performance
Lazy Loading
Web Standards
Twitter Cards
Traffic & Audience
lanches.co.jp receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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