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lendesk.com
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lendesk.com

21 technologies
VerifiedGrowingVisit8.7K/mo$10M7721 Tech25 Leads
Deep Dive

Lendesk: The Mortgage OS No One Saw Coming

77 employees, $10M revenue, and a mission to fix the most painful transaction in finance

While fintech giants chase consumer lending, Lendesk is quietly building the infrastructure layer for Canada's mortgage brokers. They're not trying to replace brokers—they're trying to make them invincible.

77
employees
$10M
annual revenue
47%
organic search traffic
360/mo
brand search volume

"Lendesk isn't selling software—they're selling survival to brokers drowning in legacy systems and bank bureaucracy."

The Invisible Army

With 77 employees generating $10M in revenue, Lendesk achieves $129,870 per employee. That's enterprise-grade efficiency for a company most Canadians have never heard of. Their traffic tells a different story: 8,744 monthly visits with 47% coming organically suggests a product that sells itself through word-of-mouth, not marketing spend. The 36% direct traffic is the real signal—that's a tool people bookmark, not just Google.

The Trojan Horse Strategy

Look at their keyword strategy: 'finmo' gets 2,930 monthly searches—more than their own brand. They're capturing traffic for adjacent players, positioning themselves as the superior alternative. 'Lender spotlight' at 940 searches shows they're becoming a media voice in the space. This is how you win B2B: become the category leader before you own the category.

The tech stack reveals their ambition: jQuery and Bootstrap suggest they started pragmatic, but Ant Design and Tailwind CSS show they're scaling the UI/UX to enterprise standards. They're not chasing shiny objects—they're building for longevity. The 21 technologies detected is lean for a company this size; they're focused, not bloated.

  • Product-led growth: 47% organic traffic proves brokers find them when searching for solutions
  • Capital efficiency: $129K revenue/employee suggests disciplined burn and strong unit economics
  • Category ownership: Ranking for 'finmo' and 'lender spotlight' shows they're building a moat through content and brand
  • Workflow integration: 'assistant for mortgage brokers canada workflow' captures high-intent, long-tail searches
No public funding rounds (bootstrapped or quiet raise)
Focus on Canadian mortgage market = defensible niche
Global rank #2.7M suggests limited international ambition
77 employees = still nimble enough to pivot
No Trustpilot presence—B2B companies live on referrals, not reviews
Revenue-first mentality = sustainable business, not hype-driven

Lendesk is the infrastructure bet on Canada's mortgage future

While US fintechs burn cash on consumer acquisition, Lendesk is building the rails for the 13,000+ mortgage brokers who move $200B+ in annual volume. They're not sexy—they're essential.

What tech stack does Lendesk use?

37 detected
Programming Languages1
Cloud & Hosting1
Marketing Automation1
E-commerce & Payments1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries4
Tracking & Analytics16
F
Facebook Pixel
G
Google Tag Manager
L
LinkedIn Insight Tag
L
LinkedIn Insight Tag
H
HubSpot
G
Google APIs
J
jsDelivr
A
Analytics Service
H
HubSpot
T
Tracking Pixel
G
Google Tag Manager
G
Google Analytics
F
Facebook Pixel
L
LinkedIn Insight Tag
L
LinkedIn
F
Facebook

How much traffic does Lendesk get?

Traffic & Engagement

8.7K
Monthly Visits
1.3
Pages/Visit
0:07
Avg. Duration
48%
Bounce Rate
Monthly Traffic Trend-6%
9.3K
Oct 2025
Oct
5.9K
Nov 2025
Nov
8.7K
Dec 2025
Dec

Traffic Sources

Search
47%
Direct
36%
Social
5%
Referrals
10%
Email
0%
Paid
2%

Where is Lendesk's audience located?

🌍70.4%
🌍18.4%
🌍11.2%

What keywords does Lendesk rank for?

5 keywords
1lendesk360 vol$3.16
2lendesk products130 vol
3lender spotlight940 vol
4finmo2.9K vol$2.95
5assistant for mortgage brokers canada workflow100 vol

How is Lendesk's SEO?

Open Graph Image

OG Image preview
og:image

https://www.lendesk.com/hubfs/meta_1920x630.png

Meta Tags

title39 chars

Imagine a mortgage in minutes | Lendesk

description115 chars

Lendesk is on a mission to help people feel confident in their mortgage decision and deliver a seamless experience.

languageEN

H1 Tags

h1Solutions that fit your business

Who works at Lendesk?

Loading leads...

What do customers think of Lendesk?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Lendesk

What is Lendesk's Revenue?
Lendesk generates approximately $10M in annual revenue. With 77 employees, that's $130,000 per employee.
What does Lendesk do?
Lendesk is on a mission to help people feel confident in their mortgage decision and deliver a seamless experience.
How fast is Lendesk growing?
Lendesk employee count has changed by 22% year over year.
What technologies does Lendesk use?
Lendesk uses 21 technologies across their website including Fonts, Programming Languages, CDN. Key technologies include Font Awesome, Adobe Fonts, PHP, jsDelivr.
Who are Lendesk's competitors?
Lendesk's main competitors include Calyx, TimeValue Software, FIS, LendingQB, Snapdocs. These companies operate in similar markets and compete for the same customer base.

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How to contact Lendesk?

What are Lendesk's key pages?

Export lendesk.com Data

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About lendesk.com

Lendesk is on a mission to help people feel confident in their mortgage decision and deliver a seamless experience.

Company Overview

lendesk.com
Website
computers_electronics_and_technology
Industry
#2,712,607
Global Rank
8.7K
Monthly Visitors
21
Technologies
25+
Employees

Contact lendesk.com

Technology Stack

lendesk.com uses 21 technologies across their website including Font Awesome, Adobe Fonts, PHP, jsDelivr, and more.

Fonts

Font Awesome, Adobe Fonts, Google Fonts

Programming Languages

PHP

CDN

jsDelivr

Cloud & Hosting

Cloudflare

Marketing Automation

HubSpot

Advertising

LinkedIn Insight Tag, Facebook Pixel

Traffic & Audience

8.7K
Monthly Visits
48%
Bounce Rate
1.3
Pages/Visit
0:07
Avg. Duration

lendesk.com receives approximately 8.7K monthly visitors and ranks #2,712,607 globally. The website has a bounce rate of 48% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:07 on the site.

The majority of lendesk.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is lendesk.com?
Lendesk is on a mission to help people feel confident in their mortgage decision and deliver a seamless experience.
What technologies does lendesk.com use?
lendesk.com uses 21 technologies including Font Awesome, Adobe Fonts, Google Fonts, PHP, and 15 more. View the full tech stack analysis above.
How do I contact lendesk.com?
You can contact lendesk.com via email at [email protected] or through their contact page.
What are lendesk.com's social media accounts?
lendesk.com is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is lendesk.com hiring?
Check lendesk.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is lendesk.com?
lendesk.com receives approximately 8.7K monthly visitors and ranks #2,712,607 globally. Traffic is growing by 48.6% month-over-month.

Related Searches

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This page provides publicly available information about lendesk.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit lendesk.com directly at https://lendesk.com.