9:41
lottomart.com
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lottomart.com

9 technologies
VerifiedGrowingVisit463.7K/mo$10M739 Tech9 Leads
Deep Dive

Lottomart: The UK's 463K Visitor Gamble

How a 73-person team built a $10M revenue online casino with 10,000+ Trustpilot reviews

In the crowded UK gambling market, Lottomart has carved a niche as a 'social casino' hybrid, blending traditional online slots with a unique lottery-style prize wheel. But behind the flashy 500 Free Spins offer lies a calculated business model built on direct traffic and regulatory compliance.

463K
Monthly Visitors
66%
Direct Traffic Dominance
$10.2M
Estimated Revenue
4.5/5
Trustpilot Score

"Lottomart isn't chasing SEO keywords; it's building a brand so sticky that 66% of visitors arrive by typing the URL directly."

The 'Social Casino' Strategy

Unlike pure slot sites, Lottomart emphasizes community and engagement. With 73 employees and a focus on the UK market (evidenced by the Gambling Commission registration link), they target players looking for variety—4,000+ games—and social features. Their 10,455 Trustpilot reviews suggest a transparent operation in an industry often plagued by opacity, a critical trust signal for user retention.

The Direct Traffic Moat

The traffic split is telling: 66% direct vs. 23% organic. This indicates a strong brand recall and repeat user base, likely driven by their mobile-first PWA (Progressive Web App) technology. While competitors fight for search rankings on generic terms like 'online casino,' Lottomart owns its brand space. The top keyword 'lottomart' (2,640 volume) confirms they are the destination, not just an option.

Their tech stack reveals a modern, performance-oriented approach. Utilizing Tailwind CSS and Cloudflare ensures fast load times for mobile users, while Amplitude analytics allows for granular user behavior tracking. The presence of OneTrust indicates a heavy focus on GDPR and data privacy compliance—essential for maintaining their UK Gambling Commission license and user trust.

  • Revenue Model: High-volume, low-margin slots combined with lottery-style 'Prize Wheel' mechanics to increase session time.
  • Market Position: Niche player in the UK market, avoiding direct competition with global giants by focusing on localized compliance and 'social' features.
  • Growth Lever: The 'Prize Wheel' acquisition mechanic (win up to 500 FS) acts as a high-conversion hook for new signups.
Does not rely on aggressive SEO keyword stuffing
Relies on brand loyalty and direct traffic for 2/3rds of visits
Does not hide behind anonymous shell companies
Publicly lists key people (CTO, Head of Compliance) and UK registration details

The Compliance-First Gamble

By prioritizing regulatory transparency and direct engagement over search engine hacks, Lottomart has built a sustainable, high-margin business in a volatile industry.

What tech stack does Lottomart use?

15 detected
Security1
Cloud & Hosting1
Privacy & Consent1
Advertising1
Analytics & Marketing2
Web Standards1
Tracking & Analytics6
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
G
Google APIs
C
Cloudflare Insights
A
Analytics Service

How much traffic does Lottomart get?

Traffic & Engagement

720.6K
Monthly Visits
+56.4%
2.0
Pages/Visit
14:45
Avg. Duration
60%
Bounce Rate
Monthly Traffic Trend+73%
415.9K
Oct 2025
Oct
460.8K
Nov 2025
Nov
720.6K
Dec 2025
Dec

Rankings

#64,449
Global Rank
#3,267
United Kingdom Rank
Gambling
Category

Backlinks & Authority

241.4K
Backlinks
5.5K
Ref. Domains
40
Authority Score
Low
Penalty Risk
Backlinks Trend+65%
146.7K
Jul 2025
Jul
162.2K
Aug 2025
Aug
192.4K
Sep 2025
Sep
208.8K
Oct 2025
Oct
235.1K
Nov 2025
Nov
241.4K
Dec 2025
Dec

Search Traffic

Organic
100.3K

Top Organic Keywords

#1lottomart
90,500 vol74.0%
#1lotto mart
8,100 vol6.6%
#1lottomart casino
3,600 vol2.9%
#1lottomart games
3,600 vol2.9%
#1lottomart login
3,600 vol2.9%

Where is Lottomart's audience located?

🇬🇧United Kingdom93.7%
🇮🇪Ireland2.7%
🇩🇪Germany1.3%
🇳🇿New Zealand0.5%
🇧🇬Bulgaria0.4%

Device Distribution

Desktop9.7%
Mobile90.3%

What keywords does Lottomart rank for?

5 keywords
1lottomart2.6K vol$5.73
2american lottery uk230 vol
3lottomart casino100 vol$14.83
4lotto mart110 vol$16.47
5lottomartr230 vol

How is Lottomart's SEO?

Open Graph Image

OG Image preview
og:image

https://storage.googleapis.com/kickthe/assets/images/marketing/2025/BDS-3994-OrganicWO-Wheel-OnSite/og-image.jpg

Meta Tags

title51 chars

Online Casino | Play Online Slot Games at Lottomart

description125 chars

Welcome to Lottomart™! New players can spin our Prize Wheel to win up to 500 Free Spins ✅ Enjoy 4,000+ Games ✅ Play safely ✅.

og:title

Online Casino Games, Slots, Lotto Betting & Scratch Cards | Lottomart

languageEN-GB

H1 Tags

h1Play Online Casino & Slots At Lottomart

Who works at Lottomart?

Loading leads...

What do customers think of Lottomart?

Lottomart

Lottomart

4.5
10,455 reviews
✓ Claimed

Categories

Casino#undefinedOnline Casino or Bookmaker#undefinedLottery Vendor#undefinedLottery Shop#undefinedScratch Card Vendor#undefinedGambling Service#undefined

Activity & Engagement

Reply Rate
99.72451790633609%
Avg. Reply Time
0.0 days
Claimed Date
11/20/2018

Contact Information

Address:
Suite 23, Portland House
Gibraltar, GI

Reviews (20)

Filter by rating:
Maxbell
1/21/2026
🇬🇧 United Kingdom2 reviewsBasicLinkVerified
Experience date: 1/21/2026
Very good offers and bonuses

Very good offers and bonuses, super fast withdrawals which is the key thing for me when playing online

Katy
1/21/2026
🇬🇧 United Kingdom3 reviewsBasicLinkVerified
Experience date: 1/20/2026
Easy to manage 🤣

Easy to manage 🤣

Company Response1/21/2026

Hello Katy, Thanks a lot for your great comments! We're thrilled to hear that you’re having a good time playing with Lottomart. It’s always rewarding to know our players are enjoying themselves. Kind regards, The Lottomart Support Team

Louis Massam
1/21/2026
🇬🇧 United Kingdom4 reviewsBasicLinkVerified
Experience date: 1/20/2026
Great support and bonuses and quick…

Great support and bonuses and quick withdrawals was less than 30 mins

Company Response1/21/2026

Hey Louis, Thanks for this positive review about your experience playing at Lottomart. Our Promotions Team works hard to make sure there is a good mix of offers to suit everyone and we sincerely hope that future offers are in line with your expectations. We wish you all the very best of luck on your next visit! Kind Regards, The Lottomart Support Team

Josh
1/21/2026
🇬🇧 United Kingdom1 reviewsBasicLinkVerified
Experience date: 1/21/2026
Your amazing I wom big Thankyou so much

Your amazing I wom big Thankyou so much

Company Response1/21/2026

Hi Josh, Thank you so much for your kind words about your experience with Lottomart! We're genuinely delighted to hear that you're enjoying your time on our platform. Your feedback means a lot to us, and we wish you the very best of luck in your future games. Warm regards, The Lottomart Support Team

Elaine Lamond
1/21/2026
🇬🇧 United Kingdom9 reviewsBasicLinkVerified
Experience date: 1/20/2026
Quick withdrawal and great games

Quick withdrawal and great games

Company Response1/21/2026

Hey Elaine, Thank you for taking the time to leave this review about your experience playing at Lottomart. We always hope that all our players get their fair share of wins and experience our speedy withdrawals. Hopefully, the next one is not too far away. All the best. The Lottomart Support Team

Frequently Asked Questions about Lottomart

What is Lottomart's Revenue?
Lottomart generates approximately $10M in annual revenue. With 73 employees, that's $140,000 per employee.
What does Lottomart do?
Welcome to Lottomart™! New players can spin our Prize Wheel to win up to 500 Free Spins ✅ Enjoy 4,000+ Games ✅ Play safely ✅.
How fast is Lottomart growing?
Lottomart has grown by 56.4% in the last 6 months according to traffic data. employee count has changed by 14% year over year.
How do people interact with Lottomart?
When visiting Lottomart, visitors view an average of 2.0 pages per visit, and spend around 14:45 on the site, and the bounce rate is 60.0%.
How do people find Lottomart?
620.3K people (86%) visit Lottomart directly. 100.3K (14%) find them through organic search.
Who uses Lottomart?
Lottomart's top market is United Kingdom with 675.2K visitors (93.7%). Ireland is 2nd with 19.6K (2.7%). Germany is 3rd with 9.0K (1.3%).
What technologies does Lottomart use?
Lottomart uses 9 technologies across their website including Security, Cloud & Hosting, Privacy & Consent. Key technologies include HSTS, Cloudflare, OneTrust.
Who are Lottomart's competitors?
Lottomart's main competitors include Jamul Casino, Carnival Corp and Plc, Bet.Works, VGT, Downstream Casino Resort. These companies operate in similar markets and compete for the same customer base.
What do customers think of Lottomart?
Lottomart has a Trustpilot score of 4.5 out of 5 (4 stars) based on 10,455 customer reviews.

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About lottomart.com

Welcome to Lottomart™! New players can spin our Prize Wheel to win up to 500 Free Spins ✅ Enjoy 4,000+ Games ✅ Play safely ✅.

Company Overview

lottomart.com
Website
gambling
Industry
#128,967
Global Rank
463.7K
Monthly Visitors
9
Technologies
9+
Employees

Contact lottomart.com

Technology Stack

lottomart.com uses 9 technologies across their website including HSTS, Cloudflare, OneTrust, and more.

Security

HSTS

Cloud & Hosting

Cloudflare

Privacy & Consent

OneTrust

Advertising

Facebook Pixel

Analytics & Marketing

Amplitude, Google Tag Manager

Web Standards

PWA

Traffic & Audience

463.7K
Monthly Visits
48%
Bounce Rate
1.9
Pages/Visit
2:28
Avg. Duration

lottomart.com receives approximately 463.7K monthly visitors and ranks #128,967 globally. The website has a bounce rate of 48% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 2:28 on the site.

The majority of lottomart.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is lottomart.com?
Welcome to Lottomart™! New players can spin our Prize Wheel to win up to 500 Free Spins ✅ Enjoy 4,000+ Games ✅ Play safely ✅.
What technologies does lottomart.com use?
lottomart.com uses 9 technologies including HSTS, Cloudflare, and 3 more. View the full tech stack analysis above.
How do I contact lottomart.com?
You can contact lottomart.com through their contact page.
Is lottomart.com hiring?
Check lottomart.com's careers page for current job openings and opportunities. The company has 9+ known employees.
How popular is lottomart.com?
lottomart.com receives approximately 463.7K monthly visitors and ranks #128,967 globally. Traffic is growing by 17.9% month-over-month.

Related Searches

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This page provides publicly available information about lottomart.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit lottomart.com directly at https://lottomart.com.