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macrx.com
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macrx.com

16 technologies
VerifiedGrowingVisit1.8K/mo$17M7116 Tech4 Leads
Deep Dive

MAC Rx: The 13% Savings Secret in Long-Term Care

How a niche player is quietly disrupting prescription pricing for Illinois, Indiana, and Wisconsin facilities.

While healthcare giants fight for headlines, MAC Rx operates in the shadows of long-term care, saving facilities an average of 13-28% on generic prescriptions. This isn't a massive VC-backed unicorn—it's a specialized machine with $17.3M in revenue and a laser focus on three states.

$17.3M
Annual Revenue
71
Employees
63%
Organic Traffic
13-28%
Avg. Cost Savings

"They're not trying to be everything to everyone—they're trying to be everything to three states' long-term care facilities."

The Niche Advantage

MAC Rx doesn't chase national scale. By limiting operations to IL, IN, and WI, they've mastered state Medicaid pricing structures that national competitors overlook. Their 1,789 monthly visits might seem modest, but 63% come organically—these aren't casual browsers, they're facilities actively seeking better pricing. The 18% direct traffic indicates strong word-of-mouth in a tight-knit industry.

The Search Reality

Their keyword strategy reveals a telling pattern: they rank for 'mac rx' (240 monthly searches) but also capture traffic for 'empirx health careers' (330 searches) and 'lee mac pharmacy' (230 searches). This suggests they're either competing with or adjacent to other niche players. Most revealing? The long-tail keyword 'the maximum fair price long term care pharmacy' (210 searches)—a phrase that perfectly captures their value proposition.

The tech stack is pragmatic rather than flashy: jQuery, Tailwind CSS, Bootstrap. No blockchain, no AI hype—just functional tools to deliver pricing transparency. Their Twitter and LinkedIn presence is minimal, suggesting a B2B model that relies on relationships, not social media buzz.

  • Geographic constraint as strategy: Only IL, IN, WI
  • State Medicaid pricing expertise as moat
  • Low digital footprint = high referral reliance
  • 71 employees generating $17.3M = $243K revenue per employee
  • No funding mentioned = likely bootstrapped or profitable
No national footprint
Deep state-specific pricing knowledge
Minimal digital marketing presence
13-28% cost savings that matter more than scale
No mobile app or cutting-edge tech
71-person team optimized for efficiency
Limited brand awareness outside niche
Organic traffic indicates strong reputation

The Unsexy Profit Playbook

MAC Rx proves that in healthcare, depth beats breadth. While others chase growth at all costs, they've built a sustainable business by mastering one painful, expensive problem for a specific geography. For founders and investors, this is a masterclass in focus: sometimes the best market is the one you can serve better than anyone else.

What tech stack does Macrx use?

25 detected
Security1
Programming Languages1
E-commerce & Payments1
Analytics & Marketing2
Web Standards2
JavaScript Libraries2
Tracking & Analytics9
G
Google Analytics
H
Hotjar
H
Hotjar
G
Google APIs
G
Google Tag Manager
H
Hotjar
G
Google Static
G
Google Analytics
C
Cloudflare

How much traffic does Macrx get?

Traffic & Engagement

1.8K
Monthly Visits
1.9
Pages/Visit
0:39
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend+35%
1.3K
Oct 2025
Oct
1.5K
Nov 2025
Nov
1.8K
Dec 2025
Dec

Traffic Sources

Search
63%
Direct
18%
Social
13%
Referrals
5%
Email
0%
Paid
1%

Where is Macrx's audience located?

🌍100.0%

What keywords does Macrx rank for?

5 keywords
1mac rx240 vol
2empirx health careers330 vol$1.32
3lee mac pharmacy230 vol
4the maximum fair price long term care pharmacy210 vol
5mac curt200 vol

How is Macrx's SEO?

Open Graph Image

OG Image preview
og:image

https://macrx.com/wp-content/uploads/elementor/thumbs/icon-pharmacy-services-oop9ejeoxs5cr6kvxs6bl8z1wmypg9sz7urjutcofi.png

Meta Tags

title58 chars

Pay Lower Prices for Long-Term Care Prescriptions | MAC Rx

description153 chars

MAC Rx saves long-term care facilities in IL, IN & WI an average of 13%-28% on prescription generic medications with lowest state Medicaid based pricing.

languageEN

H1 Tags

h1Personalized service is our most powerful medicine

Schema Types

Unknown

Who works at Macrx?

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What do customers think of Macrx?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Macrx

What is Macrx's Revenue?
Macrx generates approximately $17M in annual revenue. With 71 employees, that's $243,000 per employee.
What does Macrx do?
MAC Rx saves long-term care facilities in IL, IN & WI an average of 13%-28% on prescription generic medications with lowest state Medicaid based pricing.
How fast is Macrx growing?
Macrx employee count has changed by 15% year over year.
What technologies does Macrx use?
Macrx uses 16 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, Google Fonts, reCAPTCHA, PHP.
Who are Macrx's competitors?
Macrx's main competitors include Advanced Urgent Care, Village Counseling Center, Healthcare Financial Management Association, THE CENTER FOR OUTPATIENT MEDICINE L.L.C., Linden Oaks Behavioral Health. These companies operate in similar markets and compete for the same customer base.

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How to contact Macrx?

Social Profiles

What are Macrx's key pages?

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About macrx.com

MAC Rx saves long-term care facilities in IL, IN & WI an average of 13%-28% on prescription generic medications with lowest state Medicaid based pricing.

Company Overview

macrx.com
Website
#8,395,732
Global Rank
1.8K
Monthly Visitors
16
Technologies
4+
Employees

macrx.com Social Media

Contact macrx.com

Technology Stack

macrx.com uses 16 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, PHP, and more.

Fonts

Font Awesome, Google Fonts

Security

reCAPTCHA

Programming Languages

PHP

CMS

WordPress

E-commerce & Payments

WooCommerce

Analytics & Marketing

Hotjar, Google Analytics

Traffic & Audience

1.8K
Monthly Visits
36%
Bounce Rate
1.9
Pages/Visit
0:39
Avg. Duration

macrx.com receives approximately 1.8K monthly visitors and ranks #8,395,732 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:39 on the site.

The majority of macrx.com's traffic comes from .

Frequently Asked Questions

What is macrx.com?
MAC Rx saves long-term care facilities in IL, IN & WI an average of 13%-28% on prescription generic medications with lowest state Medicaid based pricing.
What technologies does macrx.com use?
macrx.com uses 16 technologies including Font Awesome, Google Fonts, reCAPTCHA, and 10 more. View the full tech stack analysis above.
How do I contact macrx.com?
You can contact macrx.com through their contact page.
What are macrx.com's social media accounts?
macrx.com is active on twitter, linkedin. You can find links to all their social media profiles in the social section above.
Is macrx.com hiring?
Check macrx.com's careers page for current job openings and opportunities. The company has 4+ known employees.
How popular is macrx.com?
macrx.com receives approximately 1.8K monthly visitors and ranks #8,395,732 globally. Traffic is growing by 21.0% month-over-month.

Related Searches

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This page provides publicly available information about macrx.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit macrx.com directly at https://macrx.com.