mbiz.co.id
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Mbiz: Indonesia's B2B Procurement Dark Horse
The $29.5M revenue platform dominating the industrial supply chain with 185 employees.
While global giants like Amazon Business fight for US dominance, a quiet Indonesian powerhouse is rewriting the rules of B2B e-procurement. With 185 employees and $29.5M in revenue, Mbiz.co.id isn't just a marketplace—it's the operating system for industrial procurement in Southeast Asia's largest economy.
"Mbiz isn't selling laptops—they're selling procurement efficiency to Indonesian enterprises at scale."
The Enterprise Focus
Mbiz targets the sweet spot of Indonesian business: mid-to-large enterprises needing everything from custom industrial equipment to event organizers. Unlike consumer-focused platforms, their 58% organic traffic comes from procurement officers searching for specific industrial specs like 'laptop HP 14 notebook PC' (280 monthly searches) and 'spek laptop Lenovo 21CS002CID'—the exact queries that drive high-value B2B transactions.
The SEO Strategy
Mbiz dominates long-tail industrial keywords. Ranking for 'mbizmarket.co id' (910 monthly searches) and 'metode direct procurement' (80 monthly searches), they've built a moat around procurement-specific terminology. This isn't accidental—it's a deliberate strategy to capture high-intent B2B buyers at the moment of need, bypassing the noisy consumer market entirely.
The leadership team reads like a tech startup playbook: Rizal Paramarta as CEO/CFO, Andhie Saad as Chief Commercial Officer, and engineering leads like Samuel Prasetya. This isn't a traditional retailer pivoting online—it's a tech company building procurement infrastructure. Their tech stack (Tailwind CSS, PWA, PHP) suggests a pragmatic approach: modern enough to scale, stable enough for enterprise reliability.
- Captures high-value B2B queries (industrial specs, procurement methods)
- 58% organic traffic suggests strong SEO moat and brand authority
- Revenue-per-employee ratio of ~$159K indicates efficient scaling
- Dominates Indonesian market with 100% local traffic share
The Indonesian Amazon Business?
Mbiz proves you don't need to be a consumer giant to win in e-commerce—sometimes the real money is in the boring industrial supplies.
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Meta Tags
Solusi Total Pengadaan Online, Mbiz B2B e-procurement No.1 - Mbiz.co.id
Belanja barang industri, elektronik, barang custom hingga jasa event organizer untuk pengadaan perusahaan di B2B e-procurement no.1 di Indonesia.
Solusi Total Pengadaan Online, Mbiz B2B e-procurement No.1
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About mbiz.co.id
Belanja barang industri, elektronik, barang custom hingga jasa event organizer untuk pengadaan perusahaan di B2B e-procurement no.1 di Indonesia.
Company Overview
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Technology Stack
mbiz.co.id uses 11 technologies across their website including HSTS, reCAPTCHA, PHP, Google Tag Manager, Google Analytics, and more.
Security
HSTS, reCAPTCHA
Programming Languages
PHP
Analytics & Marketing
Google Tag Manager, Google Analytics
Web Standards
PWA
UI Libraries
Material UI
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
mbiz.co.id receives approximately 12.2K monthly visitors and ranks #2,045,153 globally. The website has a bounce rate of 49% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:21 on the site.
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