mivi.in
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Mivi: India's Audio Ambition
A $110M homegrown challenger to global audio giants
While the world looks to China for electronics manufacturing, Mivi is building a different future: India's first 100% in-house audio manufacturer. This isn't just branding—it's a supply chain revolution.
"They're not just selling earbuds—they're manufacturing national pride one audio product at a time."
The Manufacturing Moat
Most 'Indian' brands are assemblers; Mivi is a manufacturer. With a 100% in-house production model, they control quality, cost, and speed in ways import-dependent competitors can't match. This vertical integration is their true competitive advantage—hard to replicate, harder to scale.
The Indian Consumer Shift
With 91.4% of traffic from India, Mivi has captured the domestic market's imagination. Their 622K monthly visits aren't just browsers—they're the aspirational middle class choosing 'Made in India' over imported alternatives. This isn't niche; it's a movement.
The numbers tell a story of disciplined growth. 63% organic search traffic means they're not burning cash on ads—they're building brand equity. The 11,423 backlinks suggest genuine media interest, not just PR fluff. But the 1.8/5 Trustpilot rating (17 reviews) is a red flag that demands attention.
- 100% in-house manufacturing (rare in consumer electronics)
- Diversified portfolio: earbuds, speakers, soundbars, smartwatches
- Strong domestic brand recognition (12,870 monthly 'mivi' searches)
- Social presence across all major platforms
The Real Test Isn't Manufacturing—It's Scaling
Mivi proves Indian brands can build globally competitive hardware. The next challenge: maintaining quality while scaling exports and fixing service gaps that threaten their reputation.
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5 keywordsHow is Mivi's SEO?
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India's First Audio Manufacturing Tech Brand – MIVI
Mivi is India's first tech brand with a 100% audio products manufacturer. Our current portfolio is Earbuds, Speakers, Soundbars, and Smartwatch.
India's First Audio Manufacturing Tech Brand
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Reviews (17)
Very good service
i have purchase some products of mivi it was my first product A350 and F40. after 7 months i have some issue with product so i just visit to mivi official site and follow the instruction as they mention in there policy.. once i drop mail i receive one complain Ticket ID where i can track my complain and support team also response fast and guide me to follow some Troubleshoot steps after following the issue is unresolve they arrange a pickup from my home. as per there some days i get product received and its working fine now..
Excellent product & Good service.
I have purchased Mivi A25 product last year FEB 16th. It was a fantastic product which worked to me will FED 10th than all of a sudden there was an issue with the product, I have tired contacting Customer care but there was no response, till 12th date i have tried them calling, as there was no response I though of dropping an mail assuming that the they will not respond as it's close to 1 year. I have received a ticket number after 2 days that is on 15th I have received an email with the trouble shooting steps. I have tired but went vain and replied back to them stating that still not working. To my surprise they have arranged a reverse pick up and the product got delivered at their location. After that resolved the issue and still it is working.
Beast earphone maker company
I have buyed Rock & Roll W1 Wired Earphones. Delivery was very fast even in lockdown. And their service is great . Coming to earphone 1.) Pretty awesome look. 2.) Good bass but not solid but that is well understood at price Rs.399. 3.) Sound quality is clear and with clear high, low, and mid. 4.) Snug and Secure fit with 45° Ergonomic Design. 5.) Very COMFORTABLE and light weight THAN any earphone. Cons 1.) Two wires connecting earbuds are very much thin making it weak.
worst service got in my entire life. i strongly suggested that mivi products are good for initial period about less than 5-6months.
my h160 sound bar has distortion and noise issue so send it for warranty claim after 1month they send someone else product after that i resend to them after another 1month they sent me same product which is not mine. i have talked daily 2months straight and after that they don't ans my call and email.
Disappointed — No Paid Service After Warranty
I purchased the Mivi Soundbar H750 with a lot of confidence, especially because it is an Indian brand. In the beginning, I was very satisfied with the performance and even recommended this product to my friends. However, after the warranty period ended, the soundbar stopped working. When I contacted the Mivi support team, I was shocked to learn that they do not provide any paid or authorized service once the warranty expires. Their reply was polite and apologetic, but very clear — after the warranty period, the customer is completely on their own. There is no repair option, no paid service center, and no technical support beyond the warranty. For a premium product like the Soundbar H750, this policy is extremely disappointing. Any serious electronics brand should at least offer paid repairs so that customers are not forced to discard the product when it fails. I chose the Mivi Soundbar H750 because I wanted to support an Indian brand and believed in its quality. But this experience has damaged that trust. A product at this price point should not become useless just because the warranty period is over. The lack of post-warranty service support makes it difficult to recommend this brand for long-term use. While I appreciate that the support team acknowledged my concern and forwarded the feedback internally, the reality remains unchanged — no service after warranty. I sincerely hope Mivi reconsiders this policy and introduces authorized paid repairs in the future. Customers deserve better support, especially for higher-value products like the Soundbar H750. Until then, potential buyers should be aware: once the warranty ends, there may be no service solution available for your device.
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About mivi.in
Mivi is India's first tech brand with a 100% audio products manufacturer. Our current portfolio is Earbuds, Speakers, Soundbars, and Smartwatch.
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mivi.in uses 35 technologies across their website including Font Awesome, Google Fonts, hCaptcha, HSTS, PHP, and more.
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Font Awesome, Google Fonts
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hCaptcha, HSTS, reCAPTCHA
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PHP
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Contentful
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Bunny CDN, cdnjs, unpkg, jsDelivr
Cloud & Hosting
Amazon S3, Amazon Web Services, Cloudflare
Traffic & Audience
mivi.in receives approximately 622.5K monthly visitors and ranks #79,247 globally. The website has a bounce rate of 25% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 1:25 on the site.
The majority of mivi.in's traffic comes from undefined, undefined, .
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