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Moshtix: The Anti-Ticketmaster
How a 50-person Australian startup is quietly eating the live event market
While global giants like Ticketmaster and Eventbrite battle for market share with complex fees and corporate bloat, Moshtix has built a $8.2M revenue machine by staying obsessively local and fan-first. This isn't just another ticketing platform—it's a case study in focused execution.
"Moshtix doesn't try to be everything to everyone—they own the Australian and New Zealand live event ecosystem through hyper-local focus."
The 50-Person Powerhouse
With just 50 employees generating $8.2M in revenue ($164K per employee), Moshtix operates with lean efficiency that would make most SaaS companies jealous. Their team structure—led by tech head Daniel Feeney and GM Lauren Armstrong—prioritizes engineering and client relationships over sales bloat. The 9.1M backlinks they've accumulated aren't from aggressive SEO campaigns; they're earned through genuine integration with thousands of Australian venues and promoters who trust the platform.
Traffic Dominance Through Organic Growth
With 2.4M monthly visits, Moshtix achieves what many fail at: 35% direct traffic (people typing moshtix.com.au directly) and 28% organic search. This 63% combined non-paid traffic ratio suggests exceptional brand loyalty. The search data reveals their strategy: they own branded terms ('moshtix' - 7,820 monthly searches) while capturing niche event-specific searches like 'esdeekid melbourne' (3,830 monthly searches). They're not just selling tickets—they're becoming the default discovery engine for live events in their region.
- Tech stack: jQuery, Tailwind CSS, Bootstrap, Afterpay integration—pragmatic, not trendy
- Trustpilot: 9,223 reviews at 4.1/5—solid but not inflated
- Payment flexibility: Afterpay integration shows understanding of younger demographics
- Privacy-first: OneTrust implementation for GDPR/privacy compliance
The most telling signal? Their top keywords aren't generic 'concert tickets' searches—they're hyper-specific event names and locations. This indicates Moshtix has become the destination where people go *after* deciding what to see, not before. They've captured the bottom of the funnel so effectively that promoters list with them exclusively, creating a virtuous cycle.
The Quiet Giant Strategy
Moshtix proves that dominating a regional market through focus beats chasing global scale. Their 50-person team outperforms competitors with 5x the staff by owning the Australian live event ecosystem completely. For founders: sometimes the best moat is geography.
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5 keywordsHow is Moshtix's SEO?
Meta Tags
Concert Tickets, Festivals, Live Music and Music News
Moshtix is your one-stop shop for Tickets to the best Music Festivals, Live Music, Racing, Expos, Food and Wine, Family, Comedy, Arts and Theatre Events across Australia and New Zealand.
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Moshtix
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Reviews (20)
Great experience
Super easy process with clear instructions
Easy ticketing
Tickets should be straight forward and uncomplicated and they are with moshtix, sign in to your account, remember your details, stores and sends reminders for upcoming shows you bought months ago, let's you transfer or resell if you can't go
Great online tickets
Fast easy trustworthy site to buy ur tickets
fast
was very quik n easy
Easy to use
Smooth transaction and easy to use
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About moshtix.com.au
Moshtix is your one-stop shop for Tickets to the best Music Festivals, Live Music, Racing, Expos, Food and Wine, Family, Comedy, Arts and Theatre Events across Australia and New Zealand.
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Technology Stack
moshtix.com.au uses 12 technologies across their website including HSTS, reCAPTCHA, Amazon Web Services, AWS CloudFront, OneTrust, and more.
Security
HSTS, reCAPTCHA
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Privacy & Consent
OneTrust
E-commerce & Payments
Afterpay
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
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Traffic & Audience
moshtix.com.au receives approximately 2.4M monthly visitors and ranks #25,061 globally. The website has a bounce rate of 34% with visitors viewing an average of 2.8 pages per visit. Users spend an average of 2:55 on the site.
The majority of moshtix.com.au's traffic comes from undefined, undefined, .
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This page provides publicly available information about moshtix.com.au. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit moshtix.com.au directly at https://moshtix.com.au.