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Myxfitness: The Ghost in the Machine
A fitness tech company with zero traffic, 4 employees, and a 2.6-star rating
Myxfitness.com isn't just a dormant domain—it's a digital ghost ship floating in the ocean of the $100B fitness industry. With a homepage declaring 'sold out' and traffic metrics reading 'N/A,' this Beachbody-owned brand represents a fascinating case study in post-pandemic fitness tech consolidation.
"Myxfitness isn't dead—it's a strategic asset in Beachbody's portfolio, waiting for its moment or its sunset."
The Human Bottleneck
With just 4 employees managing a hardware business, Myxfitness operates at the edge of viability. This isn't a scaling challenge—it's a skeleton crew running a defunct hardware line. The contrast between their ambition (streaming bike workouts) and reality (sold out, no traffic) reveals a company in maintenance mode, not growth mode.
The Hardware Graveyard
Myxfitness represents the cautionary tale of pandemic-era hardware bets. When Peloton's valuation crashed, so did the entire connected fitness category. Myxfitness's 'sold out' status isn't temporary inventory—it's likely permanent. Their tech stack (Tailwind, Bootstrap, Zendesk) suggests a lean, MVP-focused approach that never reached escape velocity.
The company's positioning is telling: 'Stream bike workouts from Myxfitness and BODi with your BODi Bike.' Notice the past tense? This is a brand being absorbed into Beachbody's broader ecosystem. The 13 technologies detected, including Datadog RUM and Google Analytics, suggest they're still paying for infrastructure they're not actively using.
- Zero organic search presence—no one is searching for 'Myxfitness' anymore
- The 2.6-star rating from 4 reviews signals product-market misfit
- Social profiles point to BODi/Beachbody, not Myxfitness as a standalone brand
- Careers page likely a formality—4 employees isn't a hiring team
Myxfitness is a zombie brand—technically alive but commercially dead
For investors: This is a write-down. For founders: Study this as a case study in timing and category fit.
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Meta Tags
Myxfitness BODi Bike | Keep riding with BODi! | BODi by Beachbody
Stream bike workouts from Myxfitness and BODi with your BODi Bike
Myxfitness BODi Bike | Keep riding with BODi!
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Myxfitness
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Reviews (4)
I am happy with MYX Fitness bike…
I recently bought an MYX Fitness bike through their partnership with Beachbody. I am very pleased with the product. I am also pleased with the customer service. I had an issue with the speed sensor and I was given immediate help (via email on a Saturday) and the directions solved the problem. The technician was patient and kind.
Expensive mistake... don't do it!!
I let myself get reeled into "needing" something at home to continue to cycle at the height of the pandemic. The bike itself is OK (nothing extraordinary). The business makes dramatic price comparisons to their competition and the cost savings. When I first subscribed, their monthly subscription was $29/month (v Peloton's $39/month). Their monthly subscription is now $39, and the monitor that comes with the bike is worthless for anything other than streaming their content. The content itself isn't great- the instructor's are nice enough but it is so sterile and prescribed that it feels like your going through a remedial physical therapy session (Peloton's content hands down better, and I know, because I subscribed to their app and just used the Myxfitness bike...). Customer service is quite poor and heaven forbid you need help troubleshooting an issue. The last merger was a headache, and I can only imagine what this next one will entail... Save yourself the aggravation of this indoor bike. Or any bike for that matter that FORCES you to ONLY use their paid content in order to use all of the features of your bike. Instead, get a well made bike from any number of manufacturers, and stream/cast from a whole host of other options, at a fraction of the cost (e.g. LesMills on Demand).
Save your money and join a gym there is…
Save your money and join a gym there is nothing good to say about the bike or customer service
Buggy platform and poor customer service
I bought a Myxfitness bike in an attempt to get something similar to Peloton without the ultra high price tag. Unfortunately that did not work out at all. The content from Myx is quite good, though less varied than Peloton. The bike is also high quality. The issues, though, are with their tech and their customer service. The tech is buggy and intermittent. I had repeated issues pairing the HR monitor and headphones. The sound went up and down intermittently. And sometimes their system just didn't work at all. And when I tried to get help with these issues, I had to contact them very many times and never got fully satisfactory answers or support. I truly wish I had bough a Peloton instead because I have limited time and energy to workout and want to focus that energy on actual workouts rather than the worry of whether the expensive bike I bought will work.
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About myxfitness.com
Stream bike workouts from Myxfitness and BODi with your BODi Bike
Company Overview
myxfitness.com Social Media
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Phone Numbers
Technology Stack
myxfitness.com uses 13 technologies across their website including Osano, Zendesk, Datadog RUM, Amplitude, and more.
Privacy & Consent
Osano
Customer Support
Zendesk
Analytics & Marketing
Datadog RUM, Amplitude, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards
UI Libraries
Ant Design
Traffic & Audience
myxfitness.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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This page provides publicly available information about myxfitness.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit myxfitness.com directly at https://myxfitness.com.