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niu.com

15 technologies
VerifiedVisit369.3K/mo$56M15515 Tech20 Leads
Deep Dive

NIU: Electrifying Urban Mobility

A Deep Dive into the Future of Smart Electric Scooters

Imagine a world where urban commuting is not just efficient but also stylish and eco-friendly. NIU, a global brand in urban mobility, is making this vision a reality with its high-performance smart electric scooters.

369,339
monthly visits
130,229
global rank
50%
organic search
41%
direct traffic

"NIU is not just a scooter brand; it's a lifestyle revolution."

User-Centric Design

NIU's product portfolio, consisting of seven series, is designed with the modern urbanite in mind. Each series, from NQi to KQi, offers a unique blend of technology, style, and freedom, catering to diverse user needs.

Growth Story

With a significant online presence, NIU attracts over 369,000 monthly visits, showcasing its growing popularity. The brand's global rank of 130,229 and a 50% organic search traffic highlight its strong SEO strategy.

NIU's commitment to innovation is evident in its tech stack, which includes Tailwind CSS, Bootstrap, and Next.js, among others. This robust technology foundation ensures a seamless user experience across its digital platforms.

  • NIU's scooters are designed for urban mobility, combining style and functionality.
  • The brand's strong online presence is backed by a comprehensive social media strategy.
  • NIU's tech stack supports a modern, efficient, and user-friendly website.
Lack of detailed funding information
Strong global brand recognition
Moderate Trustpilot rating of 1.8/5
Diverse product portfolio catering to various user needs

NIU: Leading the Charge in Urban Mobility

With a focus on innovation, style, and user experience, NIU is poised to redefine urban commuting. Investors and founders should take note of this rising star in the electric scooter market.

What tech stack does Niu use?

18 detected
Security1
Programming Languages1
Privacy & Consent1
Email Marketing1
Scheduling1
Web Standards1
JavaScript Libraries1
Frontend Frameworks1
Tracking & Analytics3
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager

How much traffic does Niu get?

Traffic & Engagement

369.3K
Monthly Visits
2.5
Pages/Visit
1:30
Avg. Duration
38%
Bounce Rate
Monthly Traffic Trend-8%
403.0K
Oct 2025
Oct
390.6K
Nov 2025
Nov
369.3K
Dec 2025
Dec

Traffic Sources

Search
50%
Direct
41%
Social
3%
Referrals
5%
Email
0%
Paid
1%

Where is Niu's audience located?

🌍35.7%
🌍21.3%
🌍5.7%
🌍3.8%
🌍3.8%

What keywords does Niu rank for?

5 keywords
1niu28.3K vol$0.69
2小牛2.5K vol
3小牛电动车400 vol
4niu scooters3.9K vol$0.99
5niu scooter2.4K vol$0.97

How is Niu's SEO?

Open Graph Image

OG Image preview
og:image

https://cdn.sanity.io/images/cd9iwvgl/production/2926859225e2348927354e9469c8494ea8213e77-1200x628.jpg

Meta Tags

title24 chars

NIU - Make life electric

description288 chars

NIU is a global brand in urban mobility that embraces technology, style and freedom. NIU currently designs manufactures and sells high performance smart electric scooters. NIU currently has a streamlined product portfolio consisting of seven series, NQi, MQi, UQi, RQi, XQi, BQi and KQi.

languageEN

H1 Tags

h1NIU Rewind Global Wrap-Up 2025
h1The Original, Reimagined
h1For The Adventure

Who works at Niu?

Loading leads...

What do customers think of Niu?

NIU

NIU

1.8
429 reviews
✓ Claimed

Categories

Electronics Company#undefined

Activity & Engagement

Reply Rate
100%
Avg. Reply Time
0.0 days
Claimed Date
4/26/2024

Contact Information

Reviews (20)

Filter by rating:
Debbie Schoemaker
9/25/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 9/1/2025
Excellent service

We had an excellent experience with the Niu support team. While at first it took a little bit of back-and-forth communication. once we explained the problem we received a shipping label, packed the scooter in the original box and shipped it off to Texas. Within a week or a little more we had a working scooter back at our house. The brake lines had been maliciously snipped and the scooter stopped working. Niu support not only fixed it, they replaced a broken piece on the handles, and the best part was it was all at no cost!! So very hsppy and appreciative for this service!! Debbie

James Cavanagh
8/19/2025
🇬🇧 United Kingdom6 reviewsOrganicUnverified
Experience date: 8/19/2025
Moose is a legend - top notch service!

Moose is a legend! Always happy to assist and quick to find a fix. Anytime I've need some maintenance or urgent repairs he's been very quick to respond and extremely invested in getting my scooter back to me in tip top shape ASAP. THE BEST!

Jo W
1/21/2026
🇪🇸 Spain1 reviewsOrganicUnverified
Experience date: 1/8/2026
The team let down a good prouct

I'm fully to blame for purchasing a great looking scooter -according to the specs it has- that turned out to be 'illegal' to use, for my teen's birthday. However, that bad purchase has turned into a nightmare process to return the scooter and receive a refund. While it should be noted that the customer service team have responded to all of my emails, so much time has been wasted because I've not been given a complete response, or a different person has contradicted another. It makes it feel like you are receiving 'bot' generated replies and that as a customer, you are not valued.

Rory Heyer
1/13/2026
🇦🇺 Australia3 reviewsOrganicUnverified
Experience date: 1/11/2026
bought only to face problems with the…

bought only to face problems with the product. Awful!

Company Response1/14/2026

Hi Rory, This is Johnson from NIU Customer Support. I noticed your review, and I'm truly sorry to hear about the issues with your product. To ensure we address your concerns effectively, could you please provide the product model and a detailed problem description when reaching out to us? If you have a ticket number from previous communications, kindly share that as well. This will help us to locate your file and expedite the resolution process. If you haven't gotten in touch with us and you're using a NIU kick scooter, please contact us through the following means: Email: [email protected] Here are our toll-free numbers: US: If you're in North America, feel free to call us at +1 877 295 8403. We're here for you from 11 AM to 8 PM Eastern Time on business days! FR: Bonjour! If you're a French customer, you can reach us at 0805 980 421. Our friendly team is available from 11 AM to 8 PM Central European Time on business days! DE: Hallo! German customers can connect with us at 0800 588 9224. We're glad to assist you from 11 AM to 8 PM Central European Time on business days! And if you're using our moped product, please send an email to: [email protected] We're committed to resolving your issue as swiftly and smoothly as possible. Warm regards, Johnson NIU Customer Support Team

Janine Amaya
1/9/2026
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 10/13/2025
Do not purchase e-bikes from this…

Do not purchase e-bikes from this company, their charger caused a brief electrical fire that we think ruined the batteries and they keep asking us for proof of the damage but how do we send a picture of a battery that doesn't work? Also not to mention their charger caught fire! If my husband hadn't been standing there it would've probably burnt down my house! Stay away, customer service is deplorable and their requests are ridiculous. I should note that they have requested I submit a request multiple times and they’ve cancelled my request due to the photos not demonstrating damage. I’m at my wits end. They are just giving me the run around at this point. Their service repair number doesn’t work… that tracks with this company

Company Response1/10/2026

Hi Janine, This is Johnson from NIU Customer Support. I noticed your review and I'm truly sorry to hear about the issues with your experience. We’re very sorry to hear about this incident. Thank you for bringing this to our attention. Our team requests information not to dismiss your concern, but to ensure we can properly investigate the issue and take appropriate action in line with safety and quality procedures. We fully understand that battery-related issues cannot always be visually documented. To ensure we address your concerns effectively, please send pictures of the burned charger, along with the vehicle model, VIN number, and country to [email protected]. If you believe the battery is damaged and cannot provide relevant pictures, you can choose to send the scooter to our after-sales center for a more comprehensive inspection by our professional technical team. If you have a ticket number from previous communications, kindly share that as well. This will help us to locate your file and expedite the resolution process. Here are our toll-free numbers: US: If you're in North America, feel free to call us at +1 877 295 8403. We're here for you from 11 AM to 8 PM Eastern Time on business days! FR: Bonjour! If you're a French customer, you can reach us at 0805 980 421. Our friendly team is available from 11 AM to 8 PM Central European Time on business days! DE: Hallo! German customers can connect with us at 0800 588 9224. We're glad to assist you from 11 AM to 8 PM Central European Time on business days! We're committed to resolving your issue as swiftly and smoothly as possible. Warm regards, Johnson NIU Customer Support Team

Frequently Asked Questions about Niu

What is Niu's Revenue?
Niu generates approximately $56M in annual revenue. With 155 employees, that's $363,000 per employee.
What does Niu do?
NIU is a global brand in urban mobility that embraces technology, style and freedom. NIU currently designs manufactures and sells high performance smart electric scooters. NIU currently has a streamlined product portfolio consisting of seven series, NQi, MQi, UQi, RQi, XQi, BQi and KQi.
How fast is Niu growing?
Niu employee count has changed by 11% year over year.
What technologies does Niu use?
Niu uses 15 technologies across their website including Security, Programming Languages, Privacy & Consent. Key technologies include reCAPTCHA, PHP, CookieYes.
Who are Niu's competitors?
Niu's main competitors include Rallye Acura, Car Craft Auto, Pepe Auto Group, Rallye BMW, Rallye Motor Company. These companies operate in similar markets and compete for the same customer base.
What do customers think of Niu?
Niu has a Trustpilot score of 1.8 out of 5 (2 stars) based on 429 customer reviews.

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About niu.com

NIU is a global brand in urban mobility that embraces technology, style and freedom. NIU currently designs manufactures and sells high performance smart electric scooters. NIU currently has a streamlined product portfolio consisting of seven series, NQi, MQi, UQi, RQi, XQi, BQi and KQi.

Company Overview

niu.com
Website
computers_electronics_and_technology
Industry
#130,229
Global Rank
369.3K
Monthly Visitors
15
Technologies
20+
Employees

niu.com Key Pages

Contact niu.com

Technology Stack

niu.com uses 15 technologies across their website including reCAPTCHA, PHP, CookieYes, and more.

Security

reCAPTCHA

Programming Languages

PHP

Privacy & Consent

CookieYes

Email Marketing

ActiveCampaign

Advertising

DoubleClick Floodlight

Scheduling

Calendly

Traffic & Audience

369.3K
Monthly Visits
38%
Bounce Rate
2.5
Pages/Visit
1:30
Avg. Duration

niu.com receives approximately 369.3K monthly visitors and ranks #130,229 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 1:30 on the site.

The majority of niu.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is niu.com?
NIU is a global brand in urban mobility that embraces technology, style and freedom. NIU currently designs manufactures and sells high performance smart electric scooters. NIU currently has a streamlined product portfolio consisting of seven series, NQi, MQi, UQi, RQi, XQi, BQi and KQi.
What technologies does niu.com use?
niu.com uses 15 technologies including reCAPTCHA, PHP, and 9 more. View the full tech stack analysis above.
How do I contact niu.com?
You can contact niu.com through their contact page.
What are niu.com's social media accounts?
niu.com is active on tiktok, twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is niu.com?
niu.com receives approximately 369.3K monthly visitors and ranks #130,229 globally. Traffic is declining by 5.4% month-over-month.

Related Searches

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This page provides publicly available information about niu.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit niu.com directly at https://niu.com.