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Occupier: The Tenant-First Lease Revolution
How a $21.9M-backed startup is flipping the script on commercial real estate software
While landlords have dominated the proptech conversation for a decade, Occupier is betting $21.9M that the real money—and pain—is on the tenant side of the lease. This isn't just software; it's a rebellion against the archaic spreadsheet culture haunting finance teams.
"Occupier isn't competing with landlord tools—it's building an entirely new category for tenants who've been ignored for too long."
The Tenant-First Obsession
Most CRE software treats tenants as an afterthought. Occupier flips this by building exclusively for the 100+ million sq ft leased by commercial tenants. Their 40-person team isn't chasing the landlord market—they're dominating the tenant niche with a product that speaks the language of finance teams: audit trails, amortization schedules, and roll-forward reports that actually make sense.
The SEO Goldmine
Here's the data story: 35% of their 18,629 monthly visits come organically, but the real signal is in the keywords. People aren't searching for 'Occupier'—they're searching for 'roll forward report' (240 volume), 'lease amortisation schedule' (230 volume), and the brutal 'how is amortization calculated of the cost of a leased asset' (230 volume). This is bottom-of-funnel pain, and Occupier is capturing it while competitors fight over generic 'lease software' terms.
The product strategy reveals itself in the tech stack: jQuery, Tailwind, Bootstrap—pragmatic, not trendy. This is a team shipping fast, not chasing the latest JS framework. The 52% direct traffic suggests strong brand recall; users are typing occupier.com directly, not clicking ads. That's product-market fit, not marketing spend.
- Built for tenants, not landlords—a blue ocean in a red sea
- Captures high-intent accounting keywords competitors ignore
- 52% direct traffic proves product stickiness
- Audit-ready features that finance teams actually need
The $4.3M Signal
With $21.9M raised and $4.3M in revenue, Occupier is still early. But their tenant-only focus, SEO moat, and direct traffic dominance suggest they're building the default operating system for commercial tenants. The question isn't if they win—it's how big the tenant software market gets when you stop trying to serve both sides of the lease.
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Occupier | Lease Management Software | Built for Tenants
Lease management software built so real estate & finance teams can manage leases, track critical dates, & stay lease accounting audit-ready.
Occupier Leasing Software Built for Commercial Tenants
Occupier is the only lease management and accounting software that enables commercial tenants, CPAs, and real estate teams to collaborate.
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About occupier.com
Lease management software built so real estate & finance teams can manage leases, track critical dates, & stay lease accounting audit-ready.
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Technology Stack
occupier.com uses 24 technologies across their website including PHP, WordPress, Cloudflare, and more.
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, Google Ads +1 more
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Clarity, Hotjar, Google Tag Manager, Google Analytics
Traffic & Audience
occupier.com receives approximately 18.6K monthly visitors and ranks #1,436,983 globally. The website has a bounce rate of 44% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:22 on the site.
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