on.zoom.us
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Zoom's Hidden Marketplace Bet
OnZoom isn't just a feature—it's a $3.3M experiment in owning the virtual economy.
While everyone watched Zoom's stock soar on remote work, a quieter experiment was brewing on on.zoom.us. This isn't a meeting app—it's a marketplace for immersive experiences that quietly generated $3.3M in revenue with just 23 people. A bold bet on monetizing attention beyond the boardroom.
"Zoom isn't just connecting people—it's building a commerce layer for the attention economy."
The Stealth Growth Engine
With 8,152 monthly visits, OnZoom operates in the shadows of its parent's 300M+ daily meeting participants. The 50% direct traffic suggests a power-user base—likely event creators and hosts who bookmark the platform. This isn't viral growth; it's intentional, high-intent traffic from professionals building businesses on Zoom's infrastructure.
The Founder-Operator DNA
Led by CEO Kim Lahti, the 23-person team moves with startup agility under enterprise wings. This lean structure—$143k revenue per employee—signals a focused product team iterating on a specific vision: transforming Zoom from a utility into a platform. The executive roster reads like a playbook for scaling marketplaces.
The tech stack reveals a pragmatic approach: Tailwind CSS for rapid UI development, Ant Design for consistency, and Cloudflare for scale. They're not reinventing the wheel—they're building a reliable marketplace on proven infrastructure. The use of Swiper and Moment.js suggests a mobile-first, event-centric interface where timing and navigation matter.
- Revenue-per-employee ratio indicates high-value transactions, not low-margin volume
- Direct traffic dominance suggests strong brand recall and repeat usage
- 23-person team operating at $3.3M revenue shows capital efficiency
- The 'undefined' top countries hint at global demand outpacing tracking capabilities
The Silent Platform Play
While competitors chase user counts, OnZoom is quietly building a transaction layer for virtual experiences. The question isn't whether it will scale—it's whether Zoom can own the creator economy without alienating its core enterprise base.
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Open Graph Image
https://onzoomfront3.zoom.us/image/banner--202010-workout.jpg
Meta Tags
A marketplace for immersive experiences | OnZoom
An online events platform featuring free, paid, and fundraising events. Share your expertise with the world, or enjoy new experiences from the comfort of wherever you are.
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About on.zoom.us
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Technology Stack
on.zoom.us uses 10 technologies across their website including HSTS, Cloudflare, Google Tag Manager, and more.
Security
HSTS
Cloud & Hosting
Cloudflare
Analytics & Marketing
Google Tag Manager
Web Standards
Twitter Cards
UI Libraries
Ant Design, Material UI
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
on.zoom.us receives approximately 8.2K monthly visitors. The website has a bounce rate of 65% with visitors viewing an average of 3.5 pages per visit. Users spend an average of 0:57 on the site.
The majority of on.zoom.us's traffic comes from undefined, undefined, .
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