oqema.co.uk
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Oqema: The Invisible Chemical Giant
A £3.5M revenue company with zero web traffic and a mysterious digital footprint.
In a world obsessed with digital presence, Oqema.co.uk represents the ultimate counter-narrative: a chemical distributor generating £3.5M in revenue while recording virtually zero measurable web traffic. This isn't a failure of strategy—it's a deliberate play in an industry where relationships trump algorithms.
"In B2B chemicals, a website is a digital business card, not a sales engine. Oqema proves that when your clients are Fortune 500 manufacturers, SEO is irrelevant."
The Industrial Paradox
Oqema's tech stack reveals a company frozen in time: jQuery, Bootstrap, and Tailwind CSS coexist in a Frankensteinian mess. This isn't a startup—it's an industrial relic that somehow employs 309 people while generating just $3.5M in revenue. That's $11,327 per employee, suggesting either extreme inefficiency or a business model that doesn't scale with digital metrics.
Search Volume vs Reality
The data tells a fascinating story: 990 people search 'oqema' monthly, yet the site gets zero visits. This disconnect suggests either brand awareness without digital conversion, or a company so entrenched in offline channels that its online presence is purely ceremonial. The 510 monthly searches for 'oqema cratenton' hint at a specific regional operation that commands local market attention.
The chemical industry operates on trust, certifications, and long-term contracts—not landing pages. Oqema's £3.5M revenue with 309 employees indicates a highly fragmented, relationship-driven business where each employee might manage just a handful of key accounts. This isn't a scalable SaaS model; it's industrial relationship arbitrage.
- Zero web traffic with £3.5M revenue: Proof that industrial B2B doesn't need digital marketing
- 309 employees for £3.5M: Ultra-high headcount suggests complex regulatory/compliance overhead
- 990 monthly searches for 'oqema': Surprising brand awareness for a company with no digital footprint
- Chinese office mentioned: Global reach despite minimal digital presence
The Anti-Startup Playbook
Oqema proves that in industrial B2B, digital presence is optional but customer relationships are mandatory. For investors, this represents a stable but unscalable cash flow. For founders, it's a lesson in knowing your customer's buying journey.
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Open Graph Image
https://oqema.co.uk/fileadmin/templates/oqema-uk/images/logo_square.png
Meta Tags
Home - OQEMA UK
Home - OQEMA UK
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About oqema.co.uk
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Technology Stack
oqema.co.uk uses 4 technologies across their website including Google Analytics, Bootstrap, Tailwind CSS, jQuery.
Analytics & Marketing
Google Analytics
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
jQuery
Traffic & Audience
oqema.co.uk receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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This page provides publicly available information about oqema.co.uk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit oqema.co.uk directly at https://oqema.co.uk.