In the high-stakes world of dental implants, where a failed procedure can mean pain and thousands in remediation, Osstell provides the critical data that separates success from failure. They're not a household name, but with 29 employees and $7.3M in revenue, they've built a near-monopoly on the technology that measures implant stability.

"They don't sell implants—they sell certainty. In a field where precision is life, Osstell's ISQ technology is the gold standard."

The company's tech stack reveals a pragmatic approach: jQuery and Bootstrap (legacy but reliable), Tailwind CSS for modern UI, and Google Analytics for tracking. They're not chasing the latest frameworks—they're building tools that work in clinical environments where reliability trumps novelty. The presence of LinkedIn Insight Tag suggests sophisticated B2B targeting, while their social profiles (YouTube, Facebook, LinkedIn) serve educational content rather than viral marketing.

• Direct traffic dominance (42%) signals strong brand equity in a niche market
• Their keyword strategy focuses on product names ('ISQ Reader', 'Osstell Connect') rather than generic terms
• The 40% organic traffic suggests SEO works, but they don't rely on it
• 29 employees managing a global distribution network is a masterclass in operational efficiency