oxfam.qc.ca
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Oxfam-Québec: The Digital Front of Social Justice
How a legacy NGO built a modern digital engine for grassroots impact
While Silicon Valley chases unicorn valuations, Oxfam-Québec is building something far more valuable: a 570-person operational machine generating $15M annually to dismantle systemic poverty. This isn't just a charity website; it's the digital command center for one of Canada's most aggressive social justice operations.
"They aren't waiting for donations to trickle in—they're engineering visibility for the world's most vulnerable populations."
The SEO of Solidarity
With 68% of traffic coming from organic search, Oxfam-Québec has mastered the art of being found when it matters most. They rank for high-intent queries like 'quel organisme pour aider les africains qui manquent de nourriture'—capturing users at the exact moment of intent. This is mission-driven growth hacking at its finest.
The 570-Person Mobilization
This isn't a lean startup—it's a scaling fortress. With 570 employees, Oxfam-Québec operates with the complexity of a mid-sized tech company, yet their stack (jQuery, Tailwind, Bootstrap) reveals a pragmatic focus on accessibility over bleeding-edge tech. They ship impact, not features.
- Climate Justice & Environment (Julien Dubuc)
- Women's Voice & Leadership (Roxanne Tremblay)
- Gender, Diversity & Inclusion (Sylvia Essiembre)
- Program Officer - Laura Fortin
The Bottom Line
Oxfam-Québec proves that mission-driven organizations can compete in the attention economy without sacrificing their soul. They don't just raise awareness—they capture demand for justice.
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Meta Tags
Un avenir à égalité | Oxfam-Québec
Oxfam-Québec lutte contre la pauvreté et l’injustice pour bâtir un avenir à égalité. Faites équipe avec nous, pour offrir une aide vitale et durable!
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About oxfam.qc.ca
Oxfam-Québec lutte contre la pauvreté et l’injustice pour bâtir un avenir à égalité. Faites équipe avec nous, pour offrir une aide vitale et durable!
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Technology Stack
oxfam.qc.ca uses 18 technologies across their website including Font Awesome, Google Fonts, PHP, Squarespace, WordPress, and more.
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
Squarespace, WordPress
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Facebook Pixel
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WooCommerce
Traffic & Audience
oxfam.qc.ca receives approximately 13.2K monthly visitors and ranks #1,678,364 globally. The website has a bounce rate of 46% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:56 on the site.
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