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panasonic.com

Visit13.5M/mo$119M58325 Leads
Deep Dive

Panasonic.com: The Digital Ghost of a Japanese Giant

A 13M monthly visit behemoth with a trust crisis and a hidden identity

Panasonic.com is a digital paradox: a global electronics empire generating 13.5 million monthly visits with a brand so fragmented it's nearly invisible to search engines. This isn't a website—it's a corporate archeology site where consumers, investors, and confused B2B buyers wander through digital ruins.

13.5M
monthly visits
#3,868
global rank
50%
organic search
36M+
backlinks

"A brand with 118 years of history has created a website that tells you almost nothing about what it actually sells."

The Traffic Mirage

Panasonic.com's 13.5M monthly visits are driven by brand recognition, not discovery. 'Panasonic' (225K monthly searches) and 'パナソニック' (167K) dominate, while product-specific terms like 'Lumix' (42K) are afterthoughts. This reveals a website built for existing customers, not new ones. The 50% organic traffic split suggests people are searching for the brand, not what the brand offers. It's a classic legacy trap: massive awareness, minimal conversion intent.

The Trust Deficit

With a Trustpilot rating of 2.2/5 from 149 reviews, Panasonic's digital reputation is in crisis territory. For a company of this scale, sub-3-star ratings signal operational failures, not just product complaints. The 36M backlinks represent decades of SEO value, but they're likely pointing to dead pages, outdated product lines, and corporate press releases rather than solutions. This is a link equity goldmine being wasted on a digital graveyard.

The raw data reveals a shocking absence: zero structured data types detected, zero technologies identified. In 2024, a major electronics brand's website is essentially invisible to modern SEO and AI systems. This isn't just a technical oversight—it's a strategic blind spot. While competitors optimize for featured snippets and rich results, Panasonic's digital footprint is a black box.

  • Brand dilution: 'Panasonic' searches dwarf product terms, indicating poor sub-brand visibility
  • Geographic opacity: 57% traffic from 'undefined' countries suggests tracking failures or fragmented markets
  • Trust crisis: 2.2/5 Trustpilot rating is a red flag for customer experience
  • Zero tech stack detection: Either extreme stealth or catastrophic implementation
No clear product pathways
Massive domain authority (36M backlinks)
No structured data for AI/SEO
Strong brand recognition
No visible tech stack
13M+ monthly visitors
Poor customer trust metrics
Established global presence

The Digital Ghost

Panasonic.com is a monument to corporate inertia—massive traffic, minimal engagement, and a brand that's forgotten how to tell its own story in the digital age.

How much traffic does Panasonic get?

Traffic & Engagement

14.2M
Monthly Visits
+10.7%
3.2
Pages/Visit
7:35
Avg. Duration
64%
Bounce Rate
Monthly Traffic Trend+5%
13.5M
Oct 2025
Oct
12.8M
Nov 2025
Nov
14.2M
Dec 2025
Dec

Rankings

#3,827
Global Rank
#600
Japan Rank
Retail
Category

Backlinks & Authority

36.4M
Backlinks
113.1K
Ref. Domains
77
Authority Score
Low
Penalty Risk
Backlinks Trend-29%
51.4M
Jul 2025
Jul
48.5M
Aug 2025
Aug
45.7M
Sep 2025
Sep
42.3M
Oct 2025
Oct
38.9M
Nov 2025
Nov
36.4M
Dec 2025
Dec

Search Traffic

Organic
6.6M
Paid
56.9K

Top Organic Keywords

#4電気 屋
550,000 vol1.4%
#1パナソニック ホームズ
33,100 vol1.3%
#1パナソニック 電動 自転車
49,500 vol1.2%
#2電動 自転車
246,000 vol1.1%
#6自転車 屋
450,000 vol0.9%

Where is Panasonic's audience located?

🇯🇵Japan40.4%
🇺🇸United States13.6%
🇹🇼Tw10.1%
🇩🇪Germany6.4%
🇮🇳India4.6%

Device Distribution

Desktop24.8%
Mobile75.2%

What keywords does Panasonic rank for?

5 keywords
1panasonic225.1K vol$0.43
2パナソニック166.6K vol$0.57
3lumix42.2K vol$0.31
4パナソニックホームズ6.8K vol
5パナソニックコネクト8.0K vol

What is Panasonic's revenue?

$119M
Annual Revenue
583
3%
Employees
$204K
Revenue/Employee
Newark, United States
Headquarters

Who works at Panasonic?

Loading leads...

What do customers think of Panasonic?

Panasonic USA

Panasonic USA

2.2
149 reviews

Categories

Electronics Store#undefinedTV store#undefinedPhoto Shop#undefinedElectronics Company#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (20)

Filter by rating:
Etnil Salim
11/25/2025
🇮🇩 Indonesia23 reviewsOrganicUnverified
Experience date: 11/24/2025
top items

I always buy electronics items here for me and my relatives... whether it is a fridge or a washing machine or earphones, panasonic excels with quality components. Items last long compared to other brands...Japanese quality! My uncle always sayus they are asian germans when it comes to discipline and quality products :) and it is hard to disagree on this

Georges Chevallier
11/19/2025
🇫🇷 France11 reviewsOrganicUnverified
Experience date: 11/19/2025
from childhood

from childood i remember that these company's earphones are one of the best, comapred to other brands the wiring is of superioe quality. I swear, no matter how I twisted the wires of the earphones, they lasted loong, like for 5+ years and mor importantnyl they quality of sound did not deteriorate much Idk what kind of wires they are using, has to be simple copper to conduct electricity, perhaps it has to do with special coating , that rubber is of some type Apart from that, they are stylish, so it is like beauty + performance + add price..not so expensive for such quality

Lablab Sadaqat Baz
10/18/2025
🇶🇦 Qa9 reviewsOrganicUnverified
Experience date: 10/18/2025
For so many years I’ve trusted this…

For so many years I’ve trusted this service. Bought a wide range of home appliances from them. Blenders, phones, I think the best in their category. I knew if I buy Panasonic it means I get an issue covered for at least 5 years. Believe it or not, phones in my office have been used for almost 7 years and if our employees were more careful, it would serve its purpose for even longer. Superb quality

Jian Guo Bao
10/14/2025
🇧🇷 Brazil12 reviewsOrganicUnverified
Experience date: 10/14/2025
new earphones

got here earphones, they are of top quality i must say, and not expensive

Robbie Scott
11/10/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 11/10/2025
I have a solid Panasonic TV

I have a solid Panasonic TV, it's been with me for 4 years now and it's still as good as new.

Frequently Asked Questions about Panasonic

What is Panasonic's Revenue?
Panasonic generates approximately $119M in annual revenue. With 583 employees, that's $203,816 per employee.
How fast is Panasonic growing?
Panasonic has grown by 10.7% in the last 6 months according to traffic data. employee count has changed by 3% year over year.
How do people interact with Panasonic?
When visiting Panasonic, visitors view an average of 3.2 pages per visit, and spend around 7:35 on the site, and the bounce rate is 63.8%.
How do people find Panasonic?
7.5M people (53%) visit Panasonic directly. 6.6M (47%) find them through organic search. 56.9K (0%) come through paid advertising.
Who uses Panasonic?
Panasonic's top market is Japan with 5.7M visitors (40.4%). United States is 2nd with 1.9M (13.6%). Taiwan is 3rd with 1.4M (10.1%).
Who are Panasonic's competitors?
Panasonic's main competitors include Samsung. These companies operate in similar markets and compete for the same customer base.
What do customers think of Panasonic?
Panasonic has a Trustpilot score of 2.2 out of 5 (2 stars) based on 149 customer reviews.

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About panasonic.com

Company Overview

panasonic.com
Website
computers_electronics_and_technology
Industry
#3,868
Global Rank
13.5M
Monthly Visitors
25+
Employees

Traffic & Audience

13.5M
Monthly Visits
51%
Bounce Rate
3.9
Pages/Visit
3:02
Avg. Duration

panasonic.com receives approximately 13.5M monthly visitors and ranks #3,868 globally. The website has a bounce rate of 51% with visitors viewing an average of 3.9 pages per visit. Users spend an average of 3:02 on the site.

The majority of panasonic.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is panasonic.com?
panasonic.com is a website that you can visit at https://panasonic.com. Use TechList.ai to discover the technologies, analytics, and company information about panasonic.com.
How popular is panasonic.com?
panasonic.com receives approximately 13.5M monthly visitors and ranks #3,868 globally.

Related Searches

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This page provides publicly available information about panasonic.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit panasonic.com directly at https://panasonic.com.