payment24.co.za
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Payment24: The African Fuel Payment Disruptor
How a 67-person team is building the operating system for Africa's energy infrastructure
In a market dominated by legacy banks and oil giants, Payment24 is quietly building the invisible rails for Africa's fuel economy. With just 67 employees and $8.7M in revenue, they're proving that vertical SaaS in energy infrastructure is a billion-dollar opportunity.
"Payment24 isn't just processing payments—they're digitizing Africa's entire fuel distribution chain, from retail pumps to fleet operators."
The B2B2C Power Play
Payment24 operates at the intersection of three massive industries: Oil & Gas, Banking, and Retail. Their white-label platform serves as the connective tissue, allowing traditional players to modernize without building from scratch. This 'infrastructure-as-a-service' model creates deep moats—once embedded, these enterprises rarely switch providers.
The Growth Paradox
Despite serving major enterprise clients, Payment24's traffic is surprisingly modest at 2,212 monthly visits. This reveals a critical insight: their growth is driven by enterprise deals and B2B relationships, not SEO or content marketing. The 63% organic traffic suggests strong brand recall—likely from fleet operators and banking partners actively searching for them.
The team composition tells its own story: a Joint CEO structure with Shadab Rahil, operations leadership from Carlos Cancinos, and technical depth from developers like Marta Krzyk. This suggests a balanced focus on execution and product—critical for infrastructure tech where reliability trumps flashy features.
- White-label model creates sticky, high-margin revenue streams
- Multi-vertical positioning (Oil, Banks, Retail) diversifies risk
- Enterprise-first strategy prioritizes deal size over user volume
- Technical stack (jQuery, Bootstrap) suggests legacy system integration focus over consumer UX
The Infrastructure Playbook
Payment24 proves that in emerging markets, boring infrastructure beats flashy consumer apps. Their $8.7M revenue with 67 employees shows the power of deep vertical focus—building the rails before the trains arrive.
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Open Graph Image
https://payment24.co.za/wp-content/uploads/2023/02/Payment24_Logo.svg
Meta Tags
Payment24 - Fleet Fuel Management System
All-in-one White Label Fuel Platform for Oil Companies Banks & Retailers The Payment24 Platform allows fuel retailers banks fleet operators & traditional.
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About payment24.co.za
All-in-one White Label Fuel Platform for Oil Companies Banks & Retailers The Payment24 Platform allows fuel retailers banks fleet operators & traditional.
Company Overview
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Technology Stack
payment24.co.za uses 16 technologies across their website including Font Awesome, HSTS, reCAPTCHA, PHP, and more.
Fonts
Font Awesome
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
Traffic & Audience
payment24.co.za receives approximately 2.2K monthly visitors and ranks #6,699,505 globally. The website has a bounce rate of 30% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:27 on the site.
The majority of payment24.co.za's traffic comes from undefined, .
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This page provides publicly available information about payment24.co.za. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit payment24.co.za directly at https://payment24.co.za.