9:41
payspace.com
Screenshot of payspace.com
payspace.com favicon

payspace.com

26 technologies
VerifiedGrowingVisit655.8K/mo$65M35726 Tech2 Leads
Deep Dive

Payspace: The African Payroll Giant That Went Global

How a bootstrapped local player scaled to $65M and challenged the enterprise incumbents

Payspace didn't set out to build another HR tool—they set out to fix the nightmare of African payroll. Now owned by Deel, this cloud-native beast is proving that vertical depth beats horizontal breadth in the $100B+ payroll market.

357
employees
$64.7M
annual revenue
655K
monthly visits
56%
direct traffic

"Their 56% direct traffic proves they don't need SEO hacks—payroll managers are literally typing 'payspace' into their browser bar."

The Deel Acquisition Strategy

When Deel acquired Payspace, it wasn't buying tech—it was buying legitimacy. Payspace had already solved the regulatory minefield of 50+ African countries. That's why 91.8% of their traffic comes from undefined regions (likely African markets where privacy laws limit tracking). They didn't scale through paid ads; they scaled through compliance moats.

The Traffic Paradox

Here's what's fascinating: 21,120 people search for 'payspace' monthly, but only 30% comes from organic search. That 56% direct traffic is the real story—it's a product-led growth signal. People use it, love it, then come back. Compare that to competitors who rely on SEO spam. Payspace's brand is earned, not bought.

The tech stack reveals their priorities: jQuery and Bootstrap (pragmatic, not trendy), plus PWA support for mobile-first markets. They're not chasing React hype—they're building for bandwidth-constrained environments where payroll clerks use old phones. That's product-market fit thinking, not Silicon Valley vanity.

  • Vertical depth over horizontal breadth: They own payroll, not the entire HR stack
  • Emerging market DNA: Built for Africa's complexity, now exported globally
  • Enterprise-ready at SMB pricing: $64.7M revenue with just 357 people = efficient scaling
  • Product-led, not sales-led: 56% direct traffic is unheard of in B2B payroll
No fancy AI features
Regulatory moats that take years to replicate
No viral social presence
Real revenue, real customers, real profitability
No 'unicorn' valuation hype
A brand that sells itself

Payspace is the anti-unicorn

While others chase ARR multiples, they chase compliance complexity—and win. That's why Deel bought them, and why you should watch what they build next.

What tech stack does Payspace use?

32 detected
Security1
Programming Languages1
Cloud & Hosting1
Translation1
Privacy & Consent1
E-commerce & Payments1
Web Standards2
JavaScript Libraries4
Tracking & Analytics6
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
G
Google Tag Manager
G
Google APIs
G
Google Static

How much traffic does Payspace get?

Traffic & Engagement

273.9K
Monthly Visits
+9.3%
10.0
Pages/Visit
11:23
Avg. Duration
29%
Bounce Rate
Monthly Traffic Trend-30%
392.4K
Oct 2025
Oct
250.5K
Nov 2025
Nov
273.9K
Dec 2025
Dec

Rankings

#141,315
Global Rank
#1,004
South Africa Rank
Computer Software and Development
Category

Backlinks & Authority

49.2K
Backlinks
2.8K
Ref. Domains
43
Authority Score
Low
Penalty Risk
Backlinks Trend+32%
37.3K
Jul 2025
Jul
38.8K
Aug 2025
Aug
35.4K
Sep 2025
Sep
31.8K
Oct 2025
Oct
49.3K
Nov 2025
Nov
49.2K
Dec 2025
Dec

Search Traffic

Organic
191.4K
Paid
7.0K

Top Organic Keywords

#1payspace
110,000 vol50.9%
#1payspace login
74,000 vol34.3%
#4tax calculator
74,000 vol3.0%
#1www payspace com login
2,900 vol1.3%
#1payspace payslip login
1,900 vol0.9%

Where is Payspace's audience located?

🇿🇦South Africa87.5%
🇰🇪Ke2.1%
🇿🇼Zw1.5%
🇵🇱Poland1.3%
🇧🇼Bw1.1%

Device Distribution

Desktop66.9%
Mobile33.1%

What keywords does Payspace rank for?

5 keywords
1payspace21.1K vol$0.11
2payspace login8.5K vol$0.89
3payspace payroll930 vol$0.43
4paysspace490 vol
5payspace log in830 vol$0.89

How is Payspace's SEO?

Open Graph Image

OG Image preview
og:image

https://www.payspace.com/wp-content/uploads/2025/01/Home_PaySpace.png

Meta Tags

title33 chars

Payroll and HR Software Solutions

description156 chars

Deel Local Payroll is an out-of-the-box, online cloud-native payroll and HR software solution systems for any business of any size in any industry globally.

languageEN-ZA

H1 Tags

h1Power-packed self-service payroll.

Schema Types

Unknown

Who works at Payspace?

Loading leads...

What do customers think of Payspace?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Payspace

What is Payspace's Revenue?
Payspace generates approximately $65M in annual revenue. With 357 employees, that's $181,250 per employee.
What does Payspace do?
Deel Local Payroll is an out-of-the-box, online cloud-native payroll and HR software solution systems for any business of any size in any industry globally.
How fast is Payspace growing?
Payspace has grown by 9.3% in the last 6 months according to traffic data. employee count has changed by 29% year over year.
How do people interact with Payspace?
When visiting Payspace, visitors view an average of 10.0 pages per visit, and spend around 11:23 on the site, and the bounce rate is 29.2%.
How do people find Payspace?
75.6K people (28%) visit Payspace directly. 191.4K (70%) find them through organic search. 7.0K (3%) come through paid advertising.
Who uses Payspace?
Payspace's top market is South Africa with 239.7K visitors (87.5%). Kenya is 2nd with 5.6K (2.1%). Zimbabwe is 3rd with 4.0K (1.5%).
What technologies does Payspace use?
Payspace uses 26 technologies across their website including Video, Fonts, Security. Key technologies include YouTube Embed, Font Awesome, HSTS.
Who are Payspace's competitors?
Payspace's main competitors include Capgemini, Infosys, Wagepoint, Greenshades Software, Viventium. These companies operate in similar markets and compete for the same customer base.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

What are Payspace's key pages?

Export payspace.com Data

Download the complete tech stack, analytics, leads, and company data for payspace.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About payspace.com

Deel Local Payroll is an out-of-the-box, online cloud-native payroll and HR software solution systems for any business of any size in any industry globally.

Company Overview

payspace.com
Website
computers_electronics_and_technology
Industry
#53,441
Global Rank
655.8K
Monthly Visitors
26
Technologies
2+
Employees

Technology Stack

payspace.com uses 26 technologies across their website including YouTube Embed, Font Awesome, HSTS, and more.

Video

YouTube Embed

Fonts

Font Awesome

Security

HSTS

Programming Languages

PHP

CMS

Framer, WordPress

Cloud & Hosting

Cloudflare

Traffic & Audience

655.8K
Monthly Visits
20%
Bounce Rate
7.8
Pages/Visit
5:30
Avg. Duration

payspace.com receives approximately 655.8K monthly visitors and ranks #53,441 globally. The website has a bounce rate of 20% with visitors viewing an average of 7.8 pages per visit. Users spend an average of 5:30 on the site.

The majority of payspace.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is payspace.com?
Deel Local Payroll is an out-of-the-box, online cloud-native payroll and HR software solution systems for any business of any size in any industry globally.
What technologies does payspace.com use?
payspace.com uses 26 technologies including YouTube Embed, Font Awesome, and 20 more. View the full tech stack analysis above.
How do I contact payspace.com?
You can contact payspace.com via email at [email protected] or through their contact page.
What are payspace.com's social media accounts?
payspace.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is payspace.com hiring?
Check payspace.com's careers page for current job openings and opportunities. The company has 2+ known employees.
How popular is payspace.com?
payspace.com receives approximately 655.8K monthly visitors and ranks #53,441 globally. Traffic is growing by 12.0% month-over-month.

Related Searches

payspace.com pricingpayspace.com reviewspayspace.com alternativespayspace.com loginpayspace.com careerswhat is payspace.compayspace.com tech stackpayspace.com contactpayspace.com vs competitorspayspace.com featureshow to use payspace.compayspace.com integrations

This page provides publicly available information about payspace.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit payspace.com directly at https://payspace.com.