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PECB: The Invisible Giant of Digital Trust
How a Kosovo-based certification powerhouse quietly built a $92M revenue engine
In a world obsessed with AI hype and crypto mania, PECB has built a $92.9M empire by selling the most unsexy, yet critical, commodity in tech: trust. They don't sell software—they sell the licenses that prove your software is trustworthy.
"PECB isn't in the training business—they're in the trust economy, and business is booming."
The Compliance Gold Rush
While everyone chases generative AI, PECB rides the relentless wave of regulatory compliance. Their top keywords—ISO 31000, ISO 14001, ISO 9001—reveal a B2B machine that turns corporate anxiety about standards into certification revenue. The 540 monthly searches for '3. iso 31000:2018' alone show how deep their niche dominance runs.
The Silent Traffic Engine
With 248K monthly visits and a healthy 53% organic search share, PECB has built a self-sustaining inbound lead machine. Their 34% direct traffic is the real tell—when people type 'pecb.com' directly, it means they've already won the mindshare game. This isn't accidental traffic; it's brand authority.
The company's leadership structure reveals a tight-knit operation. With Tim and Fitim Rama at the helm, plus a Chief Compliance Officer (fitting for this industry), they've built a 413-person organization that moves with the precision of a much larger enterprise. The dual-CEO structure is rare but suggests a family-run ethos at scale.
- Dominates ISO certification training with surgical keyword targeting
- Balances 4.1/5 Trustpilot rating with only 9 reviews—scraping the surface of customer sentiment
- Uses modern tech stack (Tailwind, Bootstrap) but keeps it lean—no bloat, just conversion
- Commands 7.7% traffic from undefined markets—likely strong in EU/Asia where ISO standards are mandated
The Unsexy Billion-Dollar Playbook
PECB proves that in enterprise, boring is the new black. While startups chase disruption, they've built a compliance fortress that prints money one certification at a time.
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PECB: Building Digital Trust | Training Courses & Certification
PECB helps you build digital trust. Our expert-led training courses and certifications ensure you stay ahead in the ever-evolving digital landscape.
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Reviews (9)
experience with the e-learning platform was launched…
5 star customer service and support. Issues have been resolved.
Dear Yasir, Thank you for taking the time to share your experience with us. We sincerely apologize for the issues you encountered with our new platform. We understand how frustrating it can be when technical challenges disrupt your learning schedule and experience. As we discussed in yesterday’s call, all the points you raised have now been addressed, and we are confident that you should no longer face these issues. We truly appreciate your patience and your valuable feedback, which helps us continue improving our services.
Being a partner of PECB since 2013
Being a partner of PECB since 2013, I consider it as one of the best training providers on earth due to the richness of their courseware, great customer service and exam experience in addition to annual conferences led by world SMEs.
PECB is the best team ever
PECB is the best team ever. I work with them on a regular basis, and I could not be happier !
Professional and supportive team
PECB is a very professional company and working with them has been an amazing experience. The staff is very supportive and helpful.
Best Company to work with
PECB has a highly competent and supportive staff, committed to helping their customers and always ready to go an extra mile to ensure customer satisfaction with poise. No matter the issues I have, I am always free to contact them and I always find them ready to help and make my life easier. They are definitely the best to work with! I am honored to be part of their network of certified professionals.
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About pecb.com
PECB helps you build digital trust. Our expert-led training courses and certifications ensure you stay ahead in the ever-evolving digital landscape.
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pecb.com uses 16 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, PHP, and more.
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Font Awesome, Google Fonts
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reCAPTCHA
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PHP
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WordPress
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Clarity, Google Tag Manager, Google Analytics
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Lazy Loading, Priority Hints
Traffic & Audience
pecb.com receives approximately 248.6K monthly visitors and ranks #161,503 globally. The website has a bounce rate of 44% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 1:23 on the site.
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