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Perficut: The $15M Landscaping Machine
How a Des Moines firm dominates commercial landscaping with 73 employees and zero VC funding
In the $105 billion landscaping industry, Perficut isn't playing games. This Des Moines-based powerhouse generates $15.7M annually by treating landscaping as a precision science, not a weekend gig. With 73 employees and a hyper-local focus, they've built a moat in central Iowa that most tech startups would envy.
"They don't see their work as a business — they see it as their profession. That mindset shift is worth millions."
Commercial-Grade Dominance
Perficut's revenue per employee sits at approximately $215,000 — exceptional for landscaping. Their client roster includes the World Food Prize Hall of Laureates and Des Moines Market District, proving they target high-value commercial contracts. This isn't mowing lawns; it's managing critical infrastructure aesthetics for enterprise clients who pay premium rates for reliability.
The Local SEO Goldmine
Their top keywords reveal a brilliant hyper-local strategy: 'karl moyer ankeny' (540 volume), 'des moines market district' (470), and 'world food prize hall of laureates' (460). They're not competing for generic 'landscaping' terms. Instead, they own the specific, high-intent searches that convert. With 50% organic traffic, they've built a sustainable acquisition engine without ad spend.
The tech stack tells a story of pragmatic efficiency. jQuery, Tailwind CSS, Bootstrap — no fancy frameworks, just proven tools that work. Google Analytics and Tag Manager for data, Zendesk for customer service, Cloudflare for security. They're not wasting money on bleeding-edge tech; they're investing in operational excellence. The YouTube channel with 2,000+ subscribers shows they understand visual proof of work wins contracts.
- President Matt Boelman leads a leadership team with deep industry tenure (Dan Mertes, Zac Christensen, Ryan Abbas)
- Dual email infrastructure (helpdesk@ + customerservice@) signals enterprise-grade support operations
- Active social presence across YouTube, Facebook, LinkedIn, Instagram — they're building a brand, not just a service
The Anti-Unicorn Playbook
Perficut proves boring industries + relentless execution > hype. $15.7M, profitable, dominant. That's the real win.
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https://perficut.com/wp-content/uploads/2019/05/slider-1.jpg
Meta Tags
Perficut | Commercial Landscaping | Des Moines, IA
Perficut is the premier commercial landscaping and site management company in central Iowa. We don’t see our work as a business — we see it as our profession.
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About perficut.com
Perficut is the premier commercial landscaping and site management company in central Iowa. We don’t see our work as a business — we see it as our profession.
Company Overview
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Technology Stack
perficut.com uses 17 technologies across their website including HSTS, reCAPTCHA, PHP, WordPress, and more.
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, Google Ads
Customer Support
Zendesk
Traffic & Audience
perficut.com receives approximately 2.1K monthly visitors and ranks #7,259,220 globally. The website has a bounce rate of 41% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:43 on the site.
The majority of perficut.com's traffic comes from .
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