perfitt.io
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The Size Revolution: Perfitt's Anti-Return Playbook
How a 9-person Korean startup is tackling e-commerce's $200B problem with AI.
The fashion e-commerce industry loses billions annually to returns, with sizing issues being the primary culprit. Perfitt isn't just optimizing logistics; they are rewriting the rules of fit to eliminate returns before they happen, creating a zero-waste, high-margin ecosystem.
"Perfitt isn't fighting the return rate; they are engineering it out of existence by making the return unnecessary."
The Efficiency Paradox
Despite being a lean team of only 9 employees, Perfitt is generating $0.7M in revenue. That's approximately $77,000 per employee—a high-efficiency ratio for an early-stage startup. Their focus isn't on brute-force growth but on solving a specific, painful friction point in the Korean market: sizing accuracy. By leveraging AI for data collection, they are building a proprietary dataset that becomes more valuable with every user interaction.
The Korean Market Advantage
Perfitt's traffic data reveals a concentrated stronghold in South Korea. With 33% of traffic coming from 'undefined' regions (likely due to data aggregation), their core user base is highly localized. This is strategic. The Korean market is dense, tech-savvy, and has high expectations for logistics. Winning here proves the model before scaling globally. Their keyword strategy—dominating terms like 'perfitt' and '펄핏'—shows strong brand recall in a competitive landscape.
The tech stack tells a story of pragmatism. They utilize a hybrid of standard web technologies (jQuery, Tailwind, Bootstrap) combined with robust infrastructure (AWS CloudFront). This suggests a team that prioritizes speed of execution over building custom frameworks from scratch. The presence of PWA (Progressive Web App) technology indicates a mobile-first strategy, essential for fashion shopping where users browse on phones but buy with confidence.
- AI-Driven Fit Prediction: Moving beyond generic size charts to personalized recommendations.
- Zero-Return Ecosystem: The ultimate goal—reducing carbon footprint and logistics costs.
- B2B Integration: Their 'pricing' page directs to a contact form, indicating a focus on enterprise partnerships rather than direct-to-consumer sales.
The Verdict: A Niche Giant in the Making
Perfitt is a high-efficiency, high-specialization play on the future of retail infrastructure.
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펄핏
펄핏은 사이즈 반품없는 E-commerce 생태계를 만들고 있습니다. 펄핏과 함께 온라인 비즈니스를 성장시키세요.
사이즈 반품 걱정 없는 신발 커머스용 솔루션
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About perfitt.io
펄핏은 사이즈 반품없는 E-commerce 생태계를 만들고 있습니다. 펄핏과 함께 온라인 비즈니스를 성장시키세요.
Company Overview
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Technology Stack
perfitt.io uses 11 technologies across their website including YouTube Embed, PHP, jsDelivr, and more.
Video
YouTube Embed
Programming Languages
PHP
CDN
jsDelivr
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Analytics & Marketing
Google Tag Manager, Google Analytics
Web Standards
PWA
Traffic & Audience
perfitt.io receives approximately 7.5K monthly visitors and ranks #2,591,489 globally. The website has a bounce rate of 36% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:30 on the site.
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