pharmarack.com
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Pharmarack: The Silent Giant of Indian Pharma
1M+ monthly visits, 745 employees, and a B2B playbook that's reshaping medicine distribution
While consumer health apps grab headlines, Pharmarack quietly dominates the backend of India's pharmaceutical supply chain. With 1M+ monthly visits and 745 employees, this isn't another startup—it's infrastructure.
"The most telling metric? 73% direct traffic—this isn't discovery, it's dependency. Pharmacies don't browse Pharmarack; they live there."
The B2B Infrastructure Play
Pharmarack isn't selling to patients—it's the invisible backbone for pharmacies, retailers, and distributors. Their login page gets 3,800 monthly searches alone, signaling a captive professional audience. With ASP.NET in their stack and Cloudflare protection, they've built enterprise-grade infrastructure for an industry still running on paper.
Growth Through Workflow, Not Marketing
Their traffic split reveals the truth: 73% direct vs. 25% organic. This isn't viral growth—it's essential tool adoption. Pharmacies and retailers are bookmarking `pharmarack.com` like they once did Excel sheets. The 'pharmarack 2.0' search volume (1,450/month) hints at active platform evolution, likely a major upgrade that professionals are tracking.
The company's leadership roster tells a scaling story: from Narayan Swami (CHRO) managing 745 people to Radhika Khatri and Pari Latif driving business development. This is post-startup, pre-IPO maturity—enough scale to matter, but still private enough to move fast.
- Domestic monopoly in B2B pharma distribution tech
- 73% direct traffic = locked-in user base
- Enterprise-grade stack (ASP.NET, Cloudflare) for reliability
- 745 employees = serious operational muscle
The Unsexy Monopoly
While everyone chases D2C health apps, Pharmarack owns the plumbing. That's harder to disrupt and more valuable long-term.
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About pharmarack.com
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Technology Stack
pharmarack.com uses 9 technologies across their website including YouTube Embed, Font Awesome, ASP.NET, and more.
Video
YouTube Embed
Fonts
Font Awesome
Backend Frameworks
ASP.NET
CDN
cdnjs
Cloud & Hosting
Cloudflare
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
pharmarack.com receives approximately 1.1M monthly visitors and ranks #55,465 globally. The website has a bounce rate of 38% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 3:14 on the site.
The majority of pharmarack.com's traffic comes from .
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This page provides publicly available information about pharmarack.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pharmarack.com directly at https://pharmarack.com.