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pickwings.ch
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pickwings.ch

16 technologies
VerifiedVisit2.0K/mo$0M116 Tech1 Leads
Deep Dive

Pickwings: The Swiss Transport Giant That Isn't

A single-founder startup aiming to conquer Swiss logistics with a $200k revenue and a 2-star rating

In a market dominated by giants like DHL and local heavyweights, Pickwings claims to be 'Das Schweizer Transportportal'—The Swiss Transport Portal. But with just one employee and $200k in revenue, is this a logistics revolution or a classic underdog story?

1
employee
$200K
annual revenue
2/5
trustpilot rating
1,987
monthly visits

""Versenden Sie Ihre Waren mit dem grössten Liefernetzwerk der Schweiz!" — Bold claims for a startup with 2,000 monthly visitors."

The One-Person Army

Pickwings operates with a single employee yet positions itself as a 'one-stop-shop' for Swiss transport. This extreme lean operation suggests either a highly automated platform or a founder-led sales machine. The revenue figure of $200k for a single person implies impressive productivity, but raises questions about scalability and support capacity.

The Traffic Paradox

With 1,987 monthly visits and 56% coming from organic search, Pickwings demonstrates solid SEO fundamentals. However, the 'undefined' country showing 100% traffic share indicates tracking issues or a highly localized Swiss market. The top keywords reveal a brand recognition problem—'packwings' appears more than 'pickwings', suggesting confusion in the market.

The tech stack reveals modern choices: Vue.js and Angular suggest a serious web application, while Tailwind CSS and Bootstrap ensure responsive design. The inclusion of PWA (Progressive Web App) technology hints at mobile-first ambitions—crucial for a logistics platform where drivers and shippers need on-the-go access. However, the 2/5 Trustpilot rating from 11 reviews is a red flag that can't be ignored.

  • Extreme lean operation: 1 employee, $200k revenue = $200k per capita
  • Strong technical foundation with modern frameworks (Vue, Angular, PWA)
  • Brand confusion: 'packwings' gets more searches than 'pickwings'
  • Trust issue: 2/5 rating suggests product-market fit challenges
No funding raised
Modern tech stack
No clear competitive moat
Clear value proposition
Poor user ratings
Strong organic search foundation
Minimal web traffic
Active social media presence

Pickwings: Bootstrap or Bust?

A $200k revenue per employee is impressive, but the 2-star rating suggests the product isn't ready for prime time. This is a classic bootstrapped startup—founder-led, technically competent, but struggling with user satisfaction.

What tech stack does Pickwings use?

21 detected
Maps1
Security1
Error Tracking1
CMS1
Customer Support1
Analytics & Marketing1
Web Standards1
JavaScript Libraries1
Frontend Frameworks2
Tracking & Analytics5
G
Google Static
S
Sentry
G
Google APIs
G
Google Tag Manager
G
Google DoubleClick

How much traffic does Pickwings get?

Traffic & Engagement

2.0K
Monthly Visits
3.4
Pages/Visit
2:13
Avg. Duration
35%
Bounce Rate
Monthly Traffic Trend-73%
7.3K
Oct 2025
Oct
6.2K
Nov 2025
Nov
2.0K
Dec 2025
Dec

Traffic Sources

Search
56%
Direct
29%
Social
5%
Referrals
9%
Email
0%
Paid
1%

Where is Pickwings's audience located?

🌍100.0%

What keywords does Pickwings rank for?

5 keywords
1packwings200 vol
2pickwings190 vol$2.15
3pickwings rabattcode130 vol
4pickwings.ch)70 vol
5palette versenden schweiz210 vol

How is Pickwings's SEO?

Open Graph Image

OG Image preview
og:image

/assets/pickwings_preview_II.jpg

Meta Tags

title44 chars

Pickwings - Das Schweizer Transportportal 🚚

description119 chars

Versenden Sie Ihre Waren mit dem grössten Liefernetzwerk der Schweiz! Ihr One-Stop-Shop für Transporte in der Schweiz.

languageDE

H1 Tags

h1Das Schweizer Transportportal

Who works at Pickwings?

Loading leads...

What do customers think of Pickwings?

Pickwings

Pickwings

2.0
11 reviews
✓ Claimed

Categories

Business Services#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
1/22/2020

Contact Information

Address:
Oelbergweg 5
Villigen, CH

Reviews (1)

Filter by rating:
Victoria J.
3/29/2025
🇨🇭 Switzerland1 reviewsOrganicUnverified
Experience date: 3/28/2025
Unreasonable Charges and Threats: Beware of Pickwings

I had a very disappointing experience with Pickwings. The owner called me and, in a patronizing tone, repeatedly insisted, “This is how we do it in Switzerland.” He then threatened to send my information to debt collection if I didn’t pay the additional 50 CHF he wanted to charge, on top of what I had already paid for the pickup and delivery. Furthermore, he warned me that if I contacted the driver directly, there would be a 20,000 CHF penalty, claiming it was stated in the contract. Here’s what happened: I arranged for a monitor and a bag containing a laptop and keyboard to be picked up from Greppen and delivered to Zug. Initially, the driver refused to take the items, stating they needed to be properly packaged. Since I don’t speak German, I didn’t understand him, and he left. I then called him back using Google Translate, explained that the items were now in a box, and he returned within minutes to complete the pickup. The next day, the owner of Pickwings called to inform me that he would be charging an additional fee despite my explanation. The driver himself, who is a subcontractor, had told me that it wasn’t an issue as he returned promptly. Nevertheless, the owner remained adamant, repeating that “rules are rules” and “this is Switzerland.” I tried to explain that this rigid approach was unreasonable and not how good customer service works. After repeatedly stating my case, he finally agreed to drop the charge, but only after I mentioned that I would share my experience on Google. However, despite his assurance, I later discovered that he went ahead and charged my debit card without authorization. It’s frustrating when a company fails to use common sense, disregards the driver’s perspective (despite my offer to call the driver together), and clings to a rigid rule-based mindset rather than considering the context—a mere five-minute delay. Such small-minded thinking is not how you build customer loyalty. Instead of listening and addressing concerns, they chose to threaten and raise their voice on the phone. This company clearly prioritizes its own interests over customer satisfaction. I cannot recommend Pickwings—stay away.

Frequently Asked Questions about Pickwings

What is Pickwings's Revenue?
Pickwings generates approximately $0M in annual revenue. With 1 employees, that's $152,500 per employee.
What does Pickwings do?
Versenden Sie Ihre Waren mit dem grössten Liefernetzwerk der Schweiz! Ihr One-Stop-Shop für Transporte in der Schweiz.
How fast is Pickwings growing?
Pickwings employee count has changed by -67% year over year.
What technologies does Pickwings use?
Pickwings uses 16 technologies across their website including Maps, Video, Fonts. Key technologies include Mapbox, YouTube Embed, Google Fonts.
Who are Pickwings's competitors?
Pickwings's main competitors include InXpress International, Cooper Consolidated, TOC Logistics International, Reliable Source Logistics, LTI. These companies operate in similar markets and compete for the same customer base.
What do customers think of Pickwings?
Pickwings has a Trustpilot score of 2.0 out of 5 (2 stars) based on 11 customer reviews.

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About pickwings.ch

Versenden Sie Ihre Waren mit dem grössten Liefernetzwerk der Schweiz! Ihr One-Stop-Shop für Transporte in der Schweiz.

Company Overview

pickwings.ch
Website
computers_electronics_and_technology
Industry
#6,316,274
Global Rank
2.0K
Monthly Visitors
16
Technologies
1+
Employees

pickwings.ch Key Pages

Contact pickwings.ch

Technology Stack

pickwings.ch uses 16 technologies across their website including Mapbox, YouTube Embed, Google Fonts, and more.

Maps

Mapbox

Video

YouTube Embed

Fonts

Google Fonts

Security

HSTS

Error Tracking

Sentry

CMS

Ghost

Traffic & Audience

2.0K
Monthly Visits
35%
Bounce Rate
3.4
Pages/Visit
2:13
Avg. Duration

pickwings.ch receives approximately 2.0K monthly visitors and ranks #6,316,274 globally. The website has a bounce rate of 35% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 2:13 on the site.

The majority of pickwings.ch's traffic comes from .

Frequently Asked Questions

What is pickwings.ch?
Versenden Sie Ihre Waren mit dem grössten Liefernetzwerk der Schweiz! Ihr One-Stop-Shop für Transporte in der Schweiz.
What technologies does pickwings.ch use?
pickwings.ch uses 16 technologies including Mapbox, YouTube Embed, and 10 more. View the full tech stack analysis above.
How do I contact pickwings.ch?
You can contact pickwings.ch via email at [email protected].
What are pickwings.ch's social media accounts?
pickwings.ch is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is pickwings.ch?
pickwings.ch receives approximately 2.0K monthly visitors and ranks #6,316,274 globally. Traffic is declining by 68.0% month-over-month.

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This page provides publicly available information about pickwings.ch. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pickwings.ch directly at https://pickwings.ch.