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Pin: The 24/7 Recruiting Assistant
A $182M revenue AI recruitment platform that's still flying under the radar
In a market saturated with ATS platforms and AI recruiters, Pin emerges as a stealthy giant with $182M in revenue and a mission to automate the entire hiring funnel. While competitors like LinkedIn and Indeed dominate headlines, Pin is quietly building a 24/7 recruiting assistant that could redefine how companies find talent.
"With $182M in revenue and only 502 employees, Pin achieves $363K revenue per employee—rivaling enterprise software giants, yet most recruiters haven't heard of them."
The Invisible Giant
Pin's traffic profile reveals a fascinating paradox: 55% direct traffic suggests strong brand loyalty among enterprise clients, yet only 25% comes from organic search. This indicates they're not competing for keywords but rather dominating through direct relationships and word-of-mouth. The $5.6M funding against $182M revenue suggests they're either self-sustaining or have a unique capital efficiency story.
The AI Recruiting Edge
Their top keywords reveal the strategy: 'pin recruiting' (290 monthly volume) and 'coople ai' (210 monthly volume) suggest they're positioning as an AI-first solution. The '24/7 Recruiting Assistant' headline isn't marketing fluff—it's a product promise that likely automates sourcing, screening, and initial engagement, freeing human recruiters for strategic work.
What's striking is their tech stack: Tailwind CSS, PostHog, LinkedIn Insight Tag, and Google Ads show a modern, data-driven approach. The presence of Cloudflare and Google Tag Manager indicates serious infrastructure investment. Yet their social presence is minimal—only a LinkedIn company page with no mention of Twitter, Instagram, or TikTok recruitment channels.
- Revenue-per-employee ratio of $363K suggests extreme operational efficiency
- 55% direct traffic indicates strong enterprise client retention
- Minimal organic search presence suggests they're not playing the SEO game
- Funding of only $5.6M against $182M revenue hints at bootstrapped or early-stage VC backing
The Silent Revolution in Recruitment
Pin proves you don't need to shout to dominate—just deliver $182M in value while staying invisible to most. The real question: Are they a sleeping giant or a niche player that accidentally hit enterprise scale?
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Pin • Revolutionize Recruitment
With cutting-edge technology and a forward-thinking approach, we empower organizations to streamline their hiring process, saving valuable time and resources while ensuring they connect with the best candidates.
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About pin.com
With cutting-edge technology and a forward-thinking approach, we empower organizations to streamline their hiring process, saving valuable time and resources while ensuring they connect with the best candidates.
Company Overview
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Technology Stack
pin.com uses 14 technologies across their website including Cloudflare, DoubleClick Floodlight, LinkedIn Insight Tag, Cal.com, and more.
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
Scheduling
Cal.com
Analytics & Marketing
PostHog, Google Tag Manager
Performance
Lazy Loading
Web Standards
Twitter Cards
Traffic & Audience
pin.com receives approximately 51.2K monthly visitors and ranks #596,233 globally. The website has a bounce rate of 43% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:48 on the site.
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