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pixiv.net

15 technologies
VerifiedVisit297.2M/mo$17M11815 Tech
Deep Dive

Pixiv: The 300M Visit Art Behemoth

How a Japanese art community dominates global traffic with 467M backlinks

While Silicon Valley obsesses over AI-generated art, Pixiv quietly commands 297 million monthly visits as the world's largest artist community. This is where human creativity meets industrial-scale infrastructure.

297M
monthly visits
#95
global rank
63%
direct traffic
468M
backlinks

"Pixiv doesn't just host art—it operates a creative economy where 118 employees serve 300M monthly visits with precision engineering."

The Invisible Giant

With only 118 employees generating $17.1M in revenue, Pixiv achieves a staggering $145K revenue per employee. But the real story is in the traffic: 63% direct visits means users aren't discovering Pixiv—they're seeking it out. The 69.9% 'undefined' country traffic suggests massive, untracked Asian markets where Pixiv has become the default creative platform.

The SEO Moat

Pixiv's 467,900,221 backlinks create an almost unassailable SEO fortress. Their top keyword 'pixiv' alone commands 2M monthly searches—brand recognition that money can't buy. The Japanese variant 'ピクシブ' adds another 170K searches, revealing their home market dominance while '픽시브' (Korean) shows strategic Asian expansion.

The tech stack tells a story of pragmatic engineering: Tailwind CSS, Bootstrap, and Ant Design coexist—likely legacy codebases merged over time. PWA support shows mobile-first thinking, while Google Analytics and DoubleClick reveal sophisticated monetization. But the Trustpilot rating of 2/5 from 22 reviews is the canary in the coal mine: scale doesn't equal user satisfaction.

  • Direct traffic dominance (63%) signals brand loyalty that competitors can't replicate
  • 467M backlinks create an SEO fortress that's nearly impossible to attack
  • 118 employees serving 300M visits suggests either extreme efficiency or underinvestment
  • The 2/5 Trustpilot rating reveals a critical disconnect between scale and user experience
No visible AI/ML infrastructure despite being in the creative space
Direct traffic dominance (63%) signals unparalleled brand loyalty
Trustpilot rating suggests growing pains in community management
467M backlinks create an SEO moat that competitors can't breach
Revenue metrics appear stagnant for a platform of this scale
PWA implementation shows forward-thinking mobile strategy

The Art Platform Paradox

Pixiv proves that massive scale and niche focus aren't mutually exclusive—but their 2/5 rating warns that community platforms can grow faster than they can nurture trust.

What tech stack does Pixiv use?

27 detected
Security1
Error Tracking1
Programming Languages1
Performance1
Web Standards1
UI Libraries1
Frontend Frameworks1
Tracking & Analytics12
G
Google Analytics
G
Google Tag Manager
T
Twitter Pixel
G
Google Tag Manager
T
Twitter Ads
G
Google DoubleClick
T
Twitter/X
G
Google Analytics
G
Google APIs
J
jsDelivr
G
Google Static
G
Google AdSense

How much traffic does Pixiv get?

Traffic & Engagement

601.4M
Monthly Visits
-2.2%
5.6
Pages/Visit
10:18
Avg. Duration
52%
Bounce Rate
Monthly Traffic Trend-7%
644.7M
Oct 2025
Oct
615.2M
Nov 2025
Nov
601.4M
Dec 2025
Dec

Rankings

#51
Global Rank
#7
Japan Rank
Online Services
Category

Backlinks & Authority

467.9M
Backlinks
121.0K
Ref. Domains
95
Authority Score
Low
Penalty Risk
Backlinks Trend+15%
408.0M
Jul 2025
Jul
397.1M
Aug 2025
Aug
365.8M
Sep 2025
Sep
394.3M
Oct 2025
Oct
434.7M
Nov 2025
Nov
467.9M
Dec 2025
Dec

Search Traffic

Organic
123.5M
Paid
2.1K

Top Organic Keywords

#1pixiv
9,140,000 vol6.3%
#1ピクシブ
3,350,000 vol2.3%
#3えろ
6,120,000 vol0.5%
#1pixiv コミック
450,000 vol0.3%
#1猗 窩 座
550,000 vol0.2%

Where is Pixiv's audience located?

🇯🇵Japan66.1%
🇰🇷South Korea10.2%
🇺🇸United States5.9%
🇹🇼Tw2.0%
🇮🇩Indonesia1.9%

Device Distribution

Desktop10.6%
Mobile89.4%

What keywords does Pixiv rank for?

5 keywords
1pixiv2.1M vol$0.83
2ピクシブ170.3K vol$0.79
3픽시브126.0K vol
4ぴぃv48.5K vol
5pixivコミック30.4K vol

How is Pixiv's SEO?

Open Graph Image

OG Image preview
og:image

https://s.pximg.net/www/images/pixiv_logo20250128.png

Meta Tags

title36 chars

Online community for artists [pixiv]

description140 chars

pixiv is one of the world's largest art communities, where you can enjoy browsing and posting illustrations, manga, and novels.Community mem

languageEN

H1 Tags

h1This site asks for consent to use your data
h1Manage your data
h1Confirm our vendors

What is Pixiv's revenue?

$17M
Annual Revenue
118
19%
Employees
$145K
Revenue/Employee
Shibuya
Headquarters

Who works at Pixiv?

Loading leads...

What do customers think of Pixiv?

pixiv

pixiv

2.0
22 reviews

Categories

Artist#undefinedHobby Store#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (20)

Filter by rating:
Raymond Kuang
12/20/2022
🇺🇸 United States51 reviewsOrganicUnverified
Experience date: 12/13/2022
Pixiv

Pixie is a great site for looking at your favorite art from Asian artists.

👍 1
Viacheslav KVerified
5/29/2023
🇪🇸 Spain32 reviewsOrganicUnverified
Experience date: 5/29/2023
Great art

Great art. Slow servers, takes ages to load

Harry House HarryVerified
1/19/2026
🇩🇪 Germany59 reviewsOrganicUnverified
Experience date: 1/18/2026
Still good Platform for Pictures, bad Support.

Pixies is still a good platform for anime and manga images. But I've been a member of Pixiv for almost 10 years now, and I have to say, it's not getting any better. What strikes me negatively is the increasing flood of AI images and R18 content. First, my messaging function was permanently blocked without any explanation. The support is poor and unresponsive. And what about the app? Why do full-screen ads keep popping up that I can't close? I contacted support about this and only received a standard response. I always thought Japanese people had a little more sensitivity and respect.

MitsuhiVerified
1/15/2024
🇭🇺 Hungary5 reviewsOrganicUnverified
Experience date: 1/10/2024
The biggest art website in the world…

The biggest art website in the world with more than 98 million registered account. According to Google trends it is not very popular in west, mostly popular in Japan, China (Taiwan/Hongkong) Korea, asean region. I using a web translator app for novel works and a screen translator app for manga works and i also trying to learn the language. The rules is basically: they not allowing any real photo, or any art what can be mistaken to a photo (3DCG/ai) since it caused problems with the site moderation earlier but not anymore. They not allowing any art what is illegal in Japan (like adult r-18 art without mosaic censorship) and not allowing hate towards and actual person/group, most people are banned from pixiv for this reasons even they think it is ok. Yes pixiv are allow more but in drawing/stilized 3D not realistic 3DCG ones and not against actual person/group just fictional ones. if i saw a misterous link i didn't clicked, but lately i also not seeing misterious links so looks like they improved the site's moderation without restricted the artistic freedom too much. They have some extra restrictions in they paywalled sites (booth webshop/fanbox art support site) because of the international attention, i think MasterCard maybe Visa forced it. Lately pixiv also added some regional restrictions based on location, so people who living in a region where the laws is not compatible with the site rules can be avoid some artwork if they didn't changed they region settings. Why the neutral review: Pixiv also have features as premium what are free features in other art websites like block more than one tag, or shorting the artworks by popularity. Earlier i experienced slow image loading but nowadays it is faster.

ILikeTasks
4/24/2022
🇺🇸 United States10 reviewsOrganicUnverified
Website is slow

It's the slowest website I've visited, but the speed has improved

👍 1

Frequently Asked Questions about Pixiv

What is Pixiv's Revenue?
Pixiv generates approximately $17M in annual revenue. With 118 employees, that's $145,000 per employee.
What does Pixiv do?
pixiv is one of the world's largest art communities, where you can enjoy browsing and posting illustrations, manga, and novels.Community mem
How fast is Pixiv growing?
Pixiv has declined by 2.2% in the last 6 months according to traffic data. employee count has changed by 19% year over year.
How do people interact with Pixiv?
When visiting Pixiv, visitors view an average of 5.6 pages per visit, and spend around 10:18 on the site, and the bounce rate is 51.6%.
How do people find Pixiv?
477.9M people (79%) visit Pixiv directly. 123.5M (21%) find them through organic search. 2.1K (0%) come through paid advertising.
Who uses Pixiv?
Pixiv's top market is Japan with 397.7M visitors (66.1%). South Korea is 2nd with 61.0M (10.2%). United States is 3rd with 35.7M (5.9%).
What technologies does Pixiv use?
Pixiv uses 15 technologies across their website including Fonts, Security, Error Tracking. Key technologies include Google Fonts, HSTS, Sentry.
Who are Pixiv's competitors?
Pixiv's main competitors include deviantART, Kong. These companies operate in similar markets and compete for the same customer base.
What do customers think of Pixiv?
Pixiv has a Trustpilot score of 2.0 out of 5 (2 stars) based on 22 customer reviews.

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About pixiv.net

pixiv is one of the world's largest art communities, where you can enjoy browsing and posting illustrations, manga, and novels.Community mem

Company Overview

pixiv.net
Website
arts_and_entertainment
Industry
#95
Global Rank
297.2M
Monthly Visitors
15
Technologies

pixiv.net Key Pages

Contact pixiv.net

Technology Stack

pixiv.net uses 15 technologies across their website including Google Fonts, HSTS, Sentry, and more.

Fonts

Google Fonts

Security

HSTS

Error Tracking

Sentry

Programming Languages

PHP

Advertising

DoubleClick Floodlight, Twitter Pixel, Google Ads

Analytics & Marketing

Google Tag Manager, Google Analytics

Traffic & Audience

297.2M
Monthly Visits
36%
Bounce Rate
9.2
Pages/Visit
11:44
Avg. Duration

pixiv.net receives approximately 297.2M monthly visitors and ranks #95 globally. The website has a bounce rate of 36% with visitors viewing an average of 9.2 pages per visit. Users spend an average of 11:44 on the site.

The majority of pixiv.net's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is pixiv.net?
pixiv is one of the world's largest art communities, where you can enjoy browsing and posting illustrations, manga, and novels.Community mem
What technologies does pixiv.net use?
pixiv.net uses 15 technologies including Google Fonts, HSTS, and 9 more. View the full tech stack analysis above.
How popular is pixiv.net?
pixiv.net receives approximately 297.2M monthly visitors and ranks #95 globally.

Related Searches

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This page provides publicly available information about pixiv.net. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pixiv.net directly at https://pixiv.net.