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Pjh.uk: The $135M B2B Behemoth Hiding in Plain Sight
A deep dive into the UK's home and garden giant that dominates with quiet confidence
While most B2B home and garden companies fight for SEO scraps, PJH has built a $135.5M empire with a 67% direct traffic monopoly—proving that boring industries build the most defensible moats.
"When 2 out of 3 visitors type your URL directly, you've stopped selling—you've become a destination."
The Silent Traffic Monopoly
PJH's traffic breakdown reveals a masterclass in brand dominance: 67% direct, 31% organic. This isn't accidental—it's the result of decades in the B2B trenches. Their top keywords aren't generic; they're transactional and branded ('pjh partners portal login', 'pjh portal login'). This indicates a captive audience of trade customers who don't browse—they return to order.
The Trade-First Strategy
With 432 employees and a 2.1/5 Trustpilot rating, PJH reveals a fascinating paradox. The low rating likely stems from their B2B focus—trade customers don't leave glowing reviews, they leave orders. Their social presence (Facebook, LinkedIn) isn't for consumers but for partners. This is a company built for professionals, not the public.
The tech stack tells the story of a modernizing legacy business. jQuery and Bootstrap coexist with Tailwind CSS and PWA capabilities. They're not rebuilding from scratch—they're incrementally improving a system that already works. Chart.js suggests data-driven decisions, while Ant Design hints at internal tooling. This is the tech stack of a pragmatic operator, not a Silicon Valley startup.
- Dominant direct traffic (67%) signals deep customer lock-in
- B2B portal keywords dominate search—indicating recurring trade relationships
- Trustpilot rating reflects B2B reality: trade customers don't review, they reorder
- Tech stack balances legacy (jQuery) with modern (Tailwind, PWA)
The Boring Moat Strategy
PJH proves that in B2B home and garden, quiet dominance beats loud marketing. Their $135M empire is built on one thing: becoming indispensable to trade customers who have no reason to look elsewhere.
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pjh | together we're better™
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PJH
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Reviews (20)
Ordered goods through screwfix and this…
Ordered goods through screwfix and this company delivered the goods so helpful and super delivery man who came back twice to us thank you :)
Wonderful customer experience
Just spoken with Esther about our delivery tomorrow. I have to give 5 stars as she was so polite and concise with my questions. A true pleasant proffesional. Many thanks indeed Esther.
excellent delivery service & super helpful delivery man
ive just bought a curved bath panel from b&q which was organised and delivered by pjh; pjh were excellent in terms of communication of the logistics of the delivery which resulted in an easy flow and wonderful experience; the pjh delivery driver turned up within the alloted time slot and was super helpful and friendly; he provided an excellent service which i am very grateful for.
Good delivery
I am surprised by some of the reviews as I had a really good experience with them delivering something to me from B&Q. The communication was good and they were really polite.
Why only 2 Star
I gave this a 2 Star - only .. because the Customer Service staff have always been easy to deal with .. the DISAPPOINTMENT is - that still NOTHING changes!! We're delivering today; Oops .. can you arrange your delivery; We're delivering tomorrow; Oops can you arrange your delivery; OH .. actually - no sign of any such product .. What the ... JOKE.. feel like I'm wiping the backside of this company - doing their job for them - ??? What did I pay for???
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About pjh.uk
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Technology Stack
pjh.uk uses 15 technologies across their website including Google Maps, Font Awesome, Google Fonts, HSTS, and more.
Maps
Google Maps
Fonts
Font Awesome, Google Fonts
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Analytics & Marketing
Google Analytics
Traffic & Audience
pjh.uk receives approximately 30.1K monthly visitors and ranks #691,102 globally. The website has a bounce rate of 13% with visitors viewing an average of 6.0 pages per visit. Users spend an average of 2:30 on the site.
The majority of pjh.uk's traffic comes from .
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This page provides publicly available information about pjh.uk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit pjh.uk directly at https://pjh.uk.