While you obsess over the latest AI chips, you're ignoring the physics that makes them possible. Plasma-Therm isn't building the chips; they're building the machines that etch the microscopic trenches where the electrons live. In the $600B semiconductor equipment market, they own a critical, invisible slice.

"They aren't chasing volume; they're solving the physics of etching at the atomic scale."

The leadership team reads like a specialized engineering unit. Russ Westerman (EVP Technology) and Jim Garstka (VP Sales) aren't generalists; they are experts navigating the complex sales cycles of semiconductor fabs. With 212 employees generating $64M in revenue, their productivity per head is approximately $302K—solid for heavy industrial equipment where R&D and manufacturing cycles are long.

• Tech Stack: Modern but pragmatic. They use Tailwind CSS and Bootstrap, suggesting a focus on functional, fast-loading technical documentation rather than flashy marketing fluff.
• Keyword Moat: They rank for high-difficulty technical terms like 'etch rate velocity' and 'drie,' capturing engineers at the exact moment of research.
• Global Reach: While country data is masked, the high volume of 'undefined' traffic suggests a global footprint where direct sourcing bypasses local search engines—a hallmark of industrial B2B.