platinuminc.com
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The NYC Facilities Titan You've Never Heard Of
A $55M revenue beast in the shadows of Manhattan, powered by 210 boots on the ground.
While tech startups chase viral fame, Platinum Inc. has quietly built a $55.2M empire maintaining the literal foundations of New York City. For over 25 years, they've been the invisible force keeping skyscrapers pristine, day and night.
"They don't sell software—they sell spotless floors. And business is booming."
The Real Estate Infrastructure Play
Platinum Inc. operates in the high-margin facilities management space, specializing in commercial real estate services. Their client list likely includes the very financial giants that define the NYC skyline. With keywords like 'platinum company san francisco' and 'terrazzo flocon rm flooring' driving traffic, they're targeting premium commercial properties with specialized maintenance needs.
The Growth Paradox
Here's the fascinating contradiction: despite $55M in revenue, their digital footprint is minimal. 1,336 monthly visits and a global rank of #11M suggest they're not chasing online leads—they're winning through relationships, reputation, and decades of NYC insider access. Their LinkedIn presence is the only social signal, but their real network is likely built on handshake deals and word-of-mouth referrals.
- Revenue-per-employee: ~$263K—indicating high-value contracts and efficient operations
- Traffic is split almost evenly between organic (41%) and direct (37%)—proving brand recognition matters more than SEO
- Top keywords reveal a dual identity: commercial facilities management + specialized flooring expertise
- Tech stack is modern but functional: WordPress + Tailwind CSS + Bootstrap—no fancy AI, just solid digital presence
The executive team tells the story of operational excellence: James Halpin (CEO), Sony Salvador (AVP/Controller), Kevin Abbott (SVP - Sales and Operations), Chad Luckenbach (SVP - Market Development), and Arielle Lindstrom (AVP, Operations Administration). This is a leadership team built for execution, not fundraising.
The Unsexy Billion-Dollar Playbook
Platinum Inc. proves that in B2B infrastructure, relationships > reach, and reliability > virality. For investors and founders, this is a masterclass in building a moat without algorithms.
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Platinum | Proudly Serving NYC for Over 25 Years
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About platinuminc.com
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Technology Stack
platinuminc.com uses 13 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
WordPress
E-commerce & Payments
WooCommerce
Performance
Lazy Loading
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RSS
Traffic & Audience
platinuminc.com receives approximately 1.3K monthly visitors and ranks #11,312,510 globally. The website has a bounce rate of 50% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:17 on the site.
The majority of platinuminc.com's traffic comes from undefined, .
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