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PolicyStreet: The Malaysian InsurTech Powerhouse
A deep dive into the $13M revenue platform disrupting car insurance renewal
While global fintechs chase disruption, PolicyStreet is quietly building a $13.1M empire by mastering the unsexy but lucrative art of insurance renewal. In a market dominated by legacy players, this Malaysian startup proves that execution beats innovation.
"PolicyStreet doesn't sell insurance—they sell convenience, and Malaysians are paying $13M annually for it."
The SEO Juggernaut Strategy
With 1.06M backlinks and ranking for 'bjak' (25K monthly searches), PolicyStreet has mastered the arbitrage of insurance keywords. They're not just competing—they're colonizing search results for terms that drive high-intent buyers, turning organic traffic into a 45% revenue engine.
The E-Hailing Goldmine
Their focus on 'e-hailing annual insurance' (170 monthly searches) reveals a surgical targeting of gig economy drivers. While others chase mass market, PolicyStreet owns the micro-niches that traditional insurers ignore—creating defensible moats through specificity.
The tech stack tells a story of modern execution: Vite for speed, Tailwind for agility, and Angular for scale. But the real innovation is invisible—they've abstracted the friction of renewal into a three-click flow that converts 36% of visitors directly, bypassing search entirely.
- Owns 89.4% of traffic from undefined markets—likely Malaysia, their home turf
- Direct traffic (36%) proves strong brand recall and repeat usage
- Social presence across 5 platforms, but TikTok is their battleground
- 170 monthly searches for e-hailing insurance shows niche domination
The Unsexy Billion-Dollar Formula
PolicyStreet proves that in fintech, boring infrastructure beats flashy disruption—every time.
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Traffic & Engagement
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Backlinks & Authority
Search Traffic
Top Organic Keywords
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What keywords does Policystreet rank for?
5 keywordsHow is Policystreet's SEO?
Meta Tags
PolicyStreet | Renew Car Insurance Online — Fast & Secure
Instantly renew your car insurance online. Choose comprehensive or third party, fire & theft coverage. Compare, get quotes & save today.
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Frequently Asked Questions about Policystreet
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About policystreet.com
Instantly renew your car insurance online. Choose comprehensive or third party, fire & theft coverage. Compare, get quotes & save today.
Company Overview
policystreet.com Key Pages
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Technology Stack
policystreet.com uses 10 technologies across their website including Google Fonts, Ghost, Lazy Loading, Priority Hints, and more.
Fonts
Google Fonts
CMS
Ghost
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards
Build Tools
Vite
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
policystreet.com receives approximately 41.0K monthly visitors and ranks #816,010 globally. The website has a bounce rate of 59% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:38 on the site.
The majority of policystreet.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about policystreet.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit policystreet.com directly at https://policystreet.com.