Porto Boston is a powerhouse in the Back Bay dining scene, generating an estimated $26.9M annually with 140 employees. Yet, its digital footprint is shockingly anemic, relying on a dated tech stack and minimal organic reach despite high demand for its brand.

"They own the neighborhood, but they're losing the internet. The traffic is there, but the digital infrastructure isn't capturing it."

• SEO is neglected: Only 5 tracked keywords, with high-volume terms like 'porto boston' (480 volume) under-monetized.
• Mobile experience is questionable: Heavy reliance on Bootstrap suggests a non-responsive or clunky mobile interface.
• No social proof: Zero Trustpilot reviews or social profiles linked, missing a massive trust signal for new customers.

The data tells a clear story: Porto is a local legend, not a digital destination. The website acts as a static brochure rather than a growth engine. With 140 employees and nearly $27M in revenue, the digital presence is a glaring blind spot. The opportunity cost is massive—capturing just 1% more of Boston's dining traffic could add hundreds of thousands in revenue.