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Presort Inc.: The B2B Mail Engine You've Never Heard Of
How a $3.5M revenue company dominates niche direct mail with 52% direct traffic.
In a digital-first world, Presort Inc. is a counter-intuitive revenue engine. They don't chase clicks; they chase clicks that drive physical mail. With 52% direct traffic and 41 employees, they are the invisible infrastructure for businesses still relying on tangible delivery.
"They aren't selling ink on paper; they are selling the certainty of delivery in an uncertain digital landscape."
The Traffic Paradox
With only 3,124 monthly visits, Presort Inc. defies standard growth metrics. Yet, 52% of their traffic is direct. This isn't a viral marketing play; it's a relationship-driven business. Their users aren't browsing—they are logging in to manage campaigns. The 28% organic traffic is dominated by high-intent, low-volume queries like 'intelligent mail barcode' and 'current postage rate,' proving they capture demand, not create it.
The Informed Delivery Moat
Presort Inc. has accidentally cornered the search conversation around USPS Informed Delivery. Their keyword data shows a massive volume (118,950 monthly) for 'informed delivery.' While they aren't the USPS, they position themselves as the expert interpreter of this technology. They are the 'how-to' for a feature most businesses ignore, turning a government utility into a service layer.
The company's tech stack is pragmatic, not flashy. jQuery and Bootstrap dominate, suggesting a focus on functional, legacy-compatible interfaces rather than bleeding-edge UX. This is a tool for operations managers, not for design enthusiasts. The lack of Trustpilot reviews is telling; this is a B2B sales motion, not a consumer product.
- The 'Invisible' Stack: They rely on legacy-heavy tech (jQuery/Bootstrap) that prioritizes stability over modern reactivity.
- The Revenue Multiplier: At $3.5M revenue with 41 employees, they average ~$85k revenue per employee—a lean operation for the printing industry.
- The Social Gap: Despite having profiles, the lack of visible engagement suggests their social presence is purely for brand validation, not lead gen.
The Unsexy Billion-Dollar Play
Presort Inc. proves that in a noisy digital world, owning a specific, logistical niche with high barriers to entry is more valuable than viral growth.
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https://presortinc.com/wp-content/uploads/2022/02/mailbox-1.jpg
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Your Ultimate Direct Mail Service and Printing Solution | Presort Inc.
Presort Inc. is the ultimate resource for direct mail, commercial printing, fulfillment management, and other business mail sorting services.
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About presortinc.com
Presort Inc. is the ultimate resource for direct mail, commercial printing, fulfillment management, and other business mail sorting services.
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Technology Stack
presortinc.com uses 17 technologies across their website including HSTS, reCAPTCHA, PHP, WordPress, and more.
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HSTS, reCAPTCHA
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PHP
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Traffic & Audience
presortinc.com receives approximately 3.1K monthly visitors and ranks #4,872,029 globally. The website has a bounce rate of 26% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:44 on the site.
The majority of presortinc.com's traffic comes from .
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This page provides publicly available information about presortinc.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit presortinc.com directly at https://presortinc.com.