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The Quiet Giant of Association Management
How a 50-year-old firm with 89 employees commands $15M in revenue
In an era of hyper-growth SaaS startups, Professional Relations and Research Institute (PRRI) represents something rare: a 50-year-old, $15M revenue business that thrives by being invisible. While tech founders chase scale, this Beverly, MA-based firm has built a fortress by managing the back offices of healthcare associations.
"PRRI isn't building a product—they're building an institution. Their moat is time, not technology."
The Invisible Infrastructure
PRRI operates in the shadows of healthcare associations, handling the unsexy but critical functions: accreditation, grants management, and member services. With only 2,381 monthly visits, their digital footprint is minimal—because their clients don't discover them through SEO; they inherit them through decades of trust. The 47% direct traffic share proves this: their clients know exactly where to go.
The Stability Paradox
While tech companies obsess over growth rates, PRRI's model is deliberately flat. 89 employees generating $15M in revenue equals ~$168K per employee—an efficiency metric that would make many SaaS companies blush. This isn't a growth story; it's a preservation story. They're not scaling—they're entrenching.
The leadership team tells the story: Stan Alger (Co-Owner & SVP), Carol Cyr (VP), and Heather MacLean (Associate Executive Director) aren't founders—they're custodians. This isn't a venture-backed rocket ship; it's a family business scaled to institutional size. Their top keyword is simply their own name, and the second is 'aspn psf grant'—a hyper-specific grant management term that reveals their deep vertical integration.
- 50-year operating history creates unbreakable client lock-in
- Healthcare association niche is recession-proof and regulatory-driven
- Minimal digital footprint = zero competition for their core search terms
- Revenue per employee ($168K) suggests high-margin, low-churn business model
The Anti-Startup Success Story
In a world obsessed with disruption, PRRI proves that steady, invisible infrastructure can be more valuable than flashy innovation. Their $15M revenue with 89 employees isn't a bug—it's the feature of a business built to last, not to flip.
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Welcome to Professional Relations and Research Institute, Inc.
PRRI has provided comprehensive professional management services to associations for over 50 years. We offer clients the continuity, dependability, and peace of mind that comes from being partners with a long-standing company of outstanding reputation.
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About prri.com
PRRI has provided comprehensive professional management services to associations for over 50 years. We offer clients the continuity, dependability, and peace of mind that comes from being partners with a long-standing company of outstanding reputation.
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prri.com receives approximately 2.4K monthly visitors and ranks #6,758,052 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:35 on the site.
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