9:41
publicist.co
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publicist.co

12 technologies
VerifiedGrowingVisit9.0K/mo$3M1812 Tech7 Leads
Deep Dive

Publicist.co: The Enterprise Freelance Engine

A $2.5M revenue, 18-person team building the OS for managing freelance talent at scale.

While Upwork and Fiverr democratized access to freelance labor, they created a management nightmare for enterprises. Publicist.co isn't trying to be a marketplace; it's building the operating system to manage the chaos, turning fragmented freelance talent into a cohesive, award-winning workforce.

$2.5M
Annual Revenue
18
Headcount
9K
Monthly Visits
49%
Direct Traffic

"Publicist isn't selling gigs; it's selling organizational sanity for distributed creative teams."

The Silent Scale

With just 18 employees generating $2.5M in revenue, Publicist boasts a revenue-per-employee of ~$139k—a strong metric for a SaaS-enabled marketplace. Their lean team suggests a high-margin, platform-centric model rather than a labor-intensive staffing agency. The 49% direct traffic indicates strong brand recall; clients aren't stumbling upon them—they're seeking them out.

The 'Instagram is Dead' Strategy

Their organic traffic strategy is fascinating. Ranking for high-volume queries like 'Instagram is dead' (270 monthly volume) and 'marketing publisit marketing company' suggests a content strategy that targets the pain points of modern marketers, not just brand keywords. They are capturing the conversation around the death of traditional social platforms, positioning themselves as the solution for the next era of distributed content creation.

  • Enterprise-Grade Workflow: Moving beyond simple 'hire-and-forget' to full-cycle management.
  • Niche Focus: Targets premium talent, avoiding the 'race to the bottom' pricing of mass-market platforms.
  • Tech Stack Efficiency: Uses Tailwind CSS and PWA tech for a lightweight, fast, and modern interface.
  • Data-Driven Hiring: The 'Talent Acquisition Manager' role (Carly Gerson) hints at a curated, vetted talent pool rather than open sign-ups.
Doesn't compete on volume or cheap labor
Focuses on 'Enterprise 360 Solution' automation
Avoids the 'wild west' of open marketplaces
Curates award-winning, vetted talent
No massive social footprint (Twitter/LinkedIn followers are modest)
High direct traffic and brand intent

The Quiet Giant in Freelance Ops

Publicist.co is betting that the future of work isn't about finding freelancers—it's about managing them at scale. With a lean team and high-intent traffic, they are building the infrastructure for the agency of the future.

What tech stack does Publicist use?

24 detected
Customer Support1
Analytics & Marketing2
JavaScript Libraries1
Frontend Frameworks1
Tracking & Analytics12
F
Facebook Pixel
L
LinkedIn Insight Tag
G
Google Analytics
I
Intercom
G
Google Tag Manager
G
Google Analytics
G
Google DoubleClick
F
Facebook Pixel
L
LinkedIn Insight Tag
L
LinkedIn
F
Facebook
I
Intercom

How much traffic does Publicist get?

Traffic & Engagement

9.0K
Monthly Visits
1.6
Pages/Visit
0:24
Avg. Duration
50%
Bounce Rate
Monthly Traffic Trend-12%
10.3K
Oct 2025
Oct
6.9K
Nov 2025
Nov
9.0K
Dec 2025
Dec

Traffic Sources

Search
36%
Direct
49%
Social
7%
Referrals
6%
Email
0%
Paid
1%

Where is Publicist's audience located?

🌍71.4%
🌍18.6%
🌍10.0%

What keywords does Publicist rank for?

5 keywords
1marketing publisit marketing company180 vol
2instagram is dead270 vol
3eople don't buy what you do; they buy why you do it100 vol
4publicist4.6K vol$7.11
5"people dont buy a product they bye emotion90 vol

How is Publicist's SEO?

Open Graph Image

OG Image preview
og:image

https://images.ctfassets.net/8103q4izyy1y/4rMbt3BvI5BDD1bdpZXr1w/92bff6b63bb113426a9cc16f060f57cf/Default_Share_Media_Image.png?fit=pad&bg=rgb%3Affffff&w=1200&h=630

Meta Tags

title55 chars

The Premium Freelance Marketplace & Management Platform

description159 chars

Publicist is a 360 enterprise solution designed to automate tasks to find and manage award-winning freelance talent, so your teams can deliver their best work.

languageEN

H1 Tags

h1The Premium Freelance Marketplace & Management Platform

Who works at Publicist?

Loading leads...

What do customers think of Publicist?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Publicist

What is Publicist's Revenue?
Publicist generates approximately $3M in annual revenue. With 18 employees, that's $140,400 per employee.
What does Publicist do?
Publicist is a 360 enterprise solution designed to automate tasks to find and manage award-winning freelance talent, so your teams can deliver their best work.
How fast is Publicist growing?
Publicist employee count has changed by 13% year over year.
What technologies does Publicist use?
Publicist uses 12 technologies across their website including Advertising, Customer Support, Analytics & Marketing. Key technologies include LinkedIn Insight Tag, Facebook Pixel, Intercom, Fathom, Google Analytics.
Who are Publicist's competitors?
Publicist's main competitors include MyPR Genie, Paul Wilmot Communications, Lifestyle and Cannabis PR Firm, Joele Frank, Full Picture. These companies operate in similar markets and compete for the same customer base.

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How to contact Publicist?

What are Publicist's key pages?

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About publicist.co

Publicist is a 360 enterprise solution designed to automate tasks to find and manage award-winning freelance talent, so your teams can deliver their best work.

Company Overview

publicist.co
Website
business_and_consumer_services
Industry
#2,521,937
Global Rank
9.0K
Monthly Visitors
12
Technologies
7+
Employees

publicist.co Key Pages

Contact publicist.co

Technology Stack

publicist.co uses 12 technologies across their website including LinkedIn Insight Tag, Facebook Pixel, Intercom, Fathom, Google Analytics, and more.

Advertising

LinkedIn Insight Tag, Facebook Pixel

Customer Support

Intercom

Analytics & Marketing

Fathom, Google Analytics

Web Standards

Twitter Cards, RSS, PWA

CSS Frameworks

Bootstrap, Tailwind CSS

JavaScript Libraries

Swiper

Traffic & Audience

9.0K
Monthly Visits
50%
Bounce Rate
1.6
Pages/Visit
0:24
Avg. Duration

publicist.co receives approximately 9.0K monthly visitors and ranks #2,521,937 globally. The website has a bounce rate of 50% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:24 on the site.

The majority of publicist.co's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is publicist.co?
Publicist is a 360 enterprise solution designed to automate tasks to find and manage award-winning freelance talent, so your teams can deliver their best work.
What technologies does publicist.co use?
publicist.co uses 12 technologies including LinkedIn Insight Tag, Facebook Pixel, Intercom, and 6 more. View the full tech stack analysis above.
What are publicist.co's social media accounts?
publicist.co is active on twitter, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is publicist.co hiring?
Check publicist.co's careers page for current job openings and opportunities. The company has 7+ known employees.
How popular is publicist.co?
publicist.co receives approximately 9.0K monthly visitors and ranks #2,521,937 globally. Traffic is growing by 30.1% month-over-month.

Related Searches

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This page provides publicly available information about publicist.co. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit publicist.co directly at https://publicist.co.