In a world obsessed with VC-fueled SaaS unicorns, PubWorks operates quietly in the shadows of the hospitality industry. With just 16 employees and $1.4M in revenue, they're not building AI chatbots—they're solving the gritty, unsexy problem of bar inventory management. And that's exactly why they matter.

"They're not chasing AI hype—they're automating the tedious work that keeps bars profitable."

The technology stack tells a pragmatic story. They're using jQuery and Bootstrap—not the flashiest choices, but battle-tested frameworks that work reliably. Zendesk integration suggests a focus on customer support over flashy features. This is a company building for longevity, not a quick flip. The fact that they're using Swiper and Goober for UI components shows they care about user experience, but they're not wasting engineering cycles on trendy frameworks.

• Niche focus: Multi-unit bar fleet management, not general restaurant tech
• High-touch model: 16 employees serving $1.4M revenue = ~$87k per employee
• Operational dependency: 42% direct traffic indicates daily-use tool
• Search-driven discovery: Top keywords reveal specific pain points