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The Invisible CDN Powerhouse
Qwilt's $115M bet on edge delivery that doesn't compete with Cloudflare
While everyone obsesses over Cloudflare's stock price, a quiet Israeli-American company is building the infrastructure that actually delivers your Netflix streams. Qwilt isn't trying to be everything—it's trying to be the invisible engine behind the internet's most demanding content.
"Qwilt doesn't sell CDN services—it sells the physics of content delivery."
The Telco Trojan Horse
Qwilt's secret isn't better servers—it's better relationships. Their model embeds directly into ISP networks, turning every broadband provider into a content delivery edge. While Cloudflare builds data centers, Qwilt builds partnerships with the pipes themselves. This isn't a CDN; it's a network-native delivery fabric.
The Traffic Paradox
Here's the fascinating contradiction: Qwilt's website gets only 2,972 monthly visits, yet they're a $115M revenue business. That's not a bug—it's the model. Their customers (ISPs and content providers) don't visit qwilt.com; they consume Qwilt's technology through white-label integrations. The 51% direct traffic suggests a small but dedicated enterprise customer base that knows exactly where to find them.
The keyword data reveals their positioning challenge: 'baldurs gate' appears as a top keyword with 59,450 monthly searches, but it's likely accidental traffic. Their real keywords—'qwilt cdn' (100 monthly searches) and 'opencahce' (80 monthly searches)—show they're targeting engineers, not marketers. This is infrastructure, not SaaS.
- Revenue per employee: ~$380K (exceptionally high for infrastructure)
- Funding efficiency: $135M raised vs $115M revenue = capital-light scaling
- Traffic paradox: Minimal web presence, maximal network presence
- ISP-first strategy: Embedding at the network edge rather than competing at the cloud layer
The Infrastructure That Doesn't Need Marketing
Qwilt proves that in infrastructure, being invisible to end-users is the ultimate competitive advantage. Their $115M revenue on minimal web presence suggests they're solving real problems for real customers who don't need convincing.
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Qwilt Open Edge Cloud | Delivering Next-Gen QoE from the Edge
We have a better way to deliver content. Qwilt offers unmatched delivery quality, scalability, and economics for your media and applications.
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About qwilt.com
We have a better way to deliver content. Qwilt offers unmatched delivery quality, scalability, and economics for your media and applications.
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Technology Stack
qwilt.com uses 18 technologies across their website including HSTS, PHP, WordPress, and more.
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Traffic & Audience
qwilt.com receives approximately 3.0K monthly visitors and ranks #5,188,682 globally. The website has a bounce rate of 33% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:28 on the site.
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