9:41
ratio.city
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ratio.city

24 technologies
VerifiedGrowingVisit2.6K/mo$2M1624 Tech7 Leads
Deep Dive

Ratio City: The 16-Person Urban Data Play

How a lean Canadian startup is mapping the future of cities, one data point at a time.

While tech giants chase AI and crypto, Ratio.City is quietly building the operating system for Canada's urban future. With just 16 employees and $1.6M in revenue, this startup isn't just selling data—they're selling clarity in the chaos of urban planning.

16
employees
$1.6M
annual revenue
2,621
monthly visits
53%
organic traffic

"They're not building a tool for everyone—they're building the essential tool for a specific someone."

The Niche is the Strategy

Ratio.City isn't chasing mass-market adoption. With only 2,621 monthly visits and a global rank hovering near #5.7M, they're deliberately staying under the radar. This isn't a failure—it's focus. Their traffic is 53% organic and 32% direct, signaling a small but intensely loyal user base who come back repeatedly. They're not optimizing for scale; they're optimizing for depth.

The Revenue Multiplier

At $1.6M revenue with 16 employees, Ratio.City generates approximately $100K per employee—a solid metric for a B2B SaaS company in a specialized vertical. Their pricing page and free trial funnel suggest a product-led growth motion, but with high-touch elements (notice the 'Industry Engagement' role). They're likely selling $5K-$20K annual contracts to municipalities and developers, not $99/month subscriptions to freelancers.

The keyword data reveals their search strategy: they rank for 'ratio city' (110 volume) but also broader terms like 'city data' (3,810 volume) and 'citydata' (2,060 volume). They're capturing both branded searches and high-intent planning professionals. The bizarre keyword 'what volume does tusk act 1 appear' (180 volume) suggests they're either ranking for random queries or have a content strategy that's broader than it appears.

  • Product-led growth with enterprise upside: Free trial funnel meets high-touch industry engagement
  • Geographic specificity: Canada-focused, likely leveraging public data partnerships others ignore
  • Visual-first UX: Heavy use of Tailwind, Bootstrap, and Ant Design suggests a polished, map-heavy interface
  • Data moat: 3D geospatial data for planning isn't easily replicated—it requires local expertise and data partnerships
No massive VC funding (likely bootstrapped or angel-backed)
Profitable at $1.6M with lean operations
No global expansion (yet)
Deeply embedded in Canadian urban planning ecosystem
No viral growth metrics
High-value, low-churn enterprise customers

The Quiet Giant in Urban Intelligence

Ratio.City proves that in B2B, being the best in a small pond beats being mediocre in an ocean. They're not building for unicorn status—they're building for sustainable impact on how cities grow.

What tech stack does Ratio use?

41 detected
Security1
Programming Languages1
Translation1
Customer Support1
Web Standards1
UI Libraries1
JavaScript Libraries2
Frontend Frameworks1
Tracking & Analytics17
L
LinkedIn Insight Tag
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
G
Google Tag Manager
G
Google APIs
C
Cloudflare
G
Google Tag Manager
L
LinkedIn Insight Tag
G
Google Static
L
LinkedIn
F
Facebook Pixel
A
Amplitude
G
Google DoubleClick
G
Google Ads
G
Google Analytics
F
Facebook

How much traffic does Ratio get?

Traffic & Engagement

2.6K
Monthly Visits
2.1
Pages/Visit
2:20
Avg. Duration
29%
Bounce Rate
Monthly Traffic Trend-2%
2.7K
Oct 2025
Oct
479
Nov 2025
Nov
2.6K
Dec 2025
Dec

Traffic Sources

Search
53%
Direct
32%
Social
6%
Referrals
8%
Email
0%
Paid
2%

Where is Ratio's audience located?

🌍100.0%

What keywords does Ratio rank for?

5 keywords
1ratio city110 vol
2city data3.8K vol$3.26
3citydata2.1K vol$3.26
4findings in urban planning250 vol
5what volume does tusk act 1 appear180 vol

How is Ratio's SEO?

Open Graph Image

OG Image preview
og:image

http://static1.squarespace.com/static/61510599781dc82e95ad56b5/t/661ede7c7c2253592beea00e/1713299068631/Ratio.City_Linear_White_Logo.png?format=1500w

Meta Tags

title58 chars

Ratio.City | Enhance Planning Now - Discover Opportunities

description131 chars

Explore Ratio.City, providing geospatial data tools for urban planning, development, and municipal asset management across Canada.

og:description

Explore Ratio.City, providing geospatial data tools for urban planning, development, and municipal asset management across Canada.

languageEN-CA

H1 Tags

h1Empowering your planning and housing decisions

Schema Types

WebSiteLocalBusiness

Who works at Ratio?

Loading leads...

What do customers think of Ratio?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Ratio

What is Ratio's Revenue?
Ratio generates approximately $2M in annual revenue. With 16 employees, that's $102,000 per employee.
What does Ratio do?
Explore Ratio.City, providing geospatial data tools for urban planning, development, and municipal asset management across Canada.
How fast is Ratio growing?
Ratio employee count has changed by -6% year over year.
What technologies does Ratio use?
Ratio uses 24 technologies across their website including Video, Fonts, Security. Key technologies include YouTube Embed, Google Fonts, HSTS.
Who are Ratio's competitors?
Ratio's main competitors include GestureTek Systems, SideFX Software, Spiderwort, MakerKids, Swift Medical. These companies operate in similar markets and compete for the same customer base.

Export Data

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Download CSVs, JSONs & full reports

What are Ratio's key pages?

Export ratio.city Data

Download the complete tech stack, analytics, leads, and company data for ratio.city in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About ratio.city

Explore Ratio.City, providing geospatial data tools for urban planning, development, and municipal asset management across Canada.

Company Overview

ratio.city
Website
#5,693,395
Global Rank
2.6K
Monthly Visitors
24
Technologies
7+
Employees

Contact ratio.city

Technology Stack

ratio.city uses 24 technologies across their website including YouTube Embed, Google Fonts, HSTS, and more.

Video

YouTube Embed

Fonts

Google Fonts

Security

HSTS

Programming Languages

PHP

CMS

Squarespace

Translation

Weglot

Traffic & Audience

2.6K
Monthly Visits
29%
Bounce Rate
2.1
Pages/Visit
2:20
Avg. Duration

ratio.city receives approximately 2.6K monthly visitors and ranks #5,693,395 globally. The website has a bounce rate of 29% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 2:20 on the site.

The majority of ratio.city's traffic comes from .

Frequently Asked Questions

What is ratio.city?
Explore Ratio.City, providing geospatial data tools for urban planning, development, and municipal asset management across Canada.
How much does ratio.city cost?
You can view ratio.city's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does ratio.city use?
ratio.city uses 24 technologies including YouTube Embed, Google Fonts, and 18 more. View the full tech stack analysis above.
How do I contact ratio.city?
You can contact ratio.city via email at [email protected] or through their contact page.
What are ratio.city's social media accounts?
ratio.city is active on twitter, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is ratio.city?
ratio.city receives approximately 2.6K monthly visitors and ranks #5,693,395 globally. Traffic is growing by 447.2% month-over-month.

Related Searches

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This page provides publicly available information about ratio.city. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ratio.city directly at https://ratio.city.