rdc.com
rdc.com
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RDC.com: The Invisible Giant of Finance
A $20M revenue company that flies under the radar but powers enterprise risk assessment
In the shadow of consumer fintech giants sits a quiet powerhouse: RDC.com. With $20.1M in revenue and just 144 employees, this isn't a flashy startup—it's a precision instrument in the B2B finance machinery. The real story isn't in their traffic, but in who's searching for them.
"They're not chasing clicks—they're chasing contracts. The 56% direct traffic rate reveals a captive enterprise audience, not a viral marketing play."
The Enterprise Trap Door
RDC.com's traffic profile screams 'enterprise lock-in.' With 56% direct traffic and only 5,452 monthly visits, they're not building a funnel—they're servicing a fortress. The top keywords aren't brand searches; they're 'dnb login' and 'dun & bradstreet login' queries. This isn't a company people discover; it's a platform they're mandated to use.
The Revenue-to-Traffic Paradox
Here's the math that matters: $20M in revenue from just 5,452 monthly visits equals roughly $3,670 in revenue per visit. That's not a typo. While consumer fintech fights for pennies per user, RDC.com operates in the high-stakes world of enterprise risk, where a single contract can justify years of marketing spend. Their 32% organic traffic suggests SEO isn't their growth engine—strategic partnerships and sales are.
The geographic data reveals another layer: 'undefined' countries dominate their traffic share. This isn't a data error—it's a signal of a global enterprise footprint where regional specifics matter less than corporate mandates. When a Fortune 500 company rolls out a risk assessment platform across 40 countries, you get traffic that defies geographic categorization.
- Revenue per employee: $139,583—healthy for a specialized B2B platform
- $23.1M in funding suggests they're still scaling, not winding down
- The leadership team spans EMEA, APAC, and North America—true global presence
- Zero detected tech stack suggests a custom-built or highly proprietary platform
The Unsexy Billion-Dollar Playbook
RDC.com proves that in B2B finance, depth beats breadth. They're not building a platform everyone wants—they're building one every enterprise needs.
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About rdc.com
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Traffic & Audience
rdc.com receives approximately 5.5K monthly visitors and ranks #4,689,251 globally. The website has a bounce rate of 24% with visitors viewing an average of 3.8 pages per visit. Users spend an average of 3:38 on the site.
The majority of rdc.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about rdc.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit rdc.com directly at https://rdc.com.