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REFIRE: The Hydrogen Tech Underdog
A 70-person startup generating $20.8M in the high-stakes hydrogen race
In a hydrogen market dominated by giants like Plug Power and Bloom Energy, REFIRE is quietly building the infrastructure for a hydrogen-electric future. With just 70 employees, they're generating $20.8M in revenue—proving that focused execution beats massive headcount in the clean energy race.
"They're not just building electrolyzers—they're building the nervous system for hydrogen infrastructure."
The Lean Hydrogen Machine
REFIRE operates with a remarkable efficiency ratio: $297,000 in revenue per employee. While competitors burn through capital with massive teams, REFIRE's 70-person operation demonstrates that specialized hydrogen technology can be built lean. Their LinkedIn presence suggests a team focused on engineering and sales rather than corporate bloat—a critical advantage in a capital-intensive industry.
The Market Positioning
What makes REFIRE unique isn't just their technology—it's their positioning. They're not trying to be everything to everyone. Instead, they're laser-focused on electrolyser and fuel cell technologies that drive clean hydrogen energy. In a market where companies pivot wildly chasing subsidies, REFIRE's narrow focus on hydrogen-electric power suggests disciplined product strategy.
The real story here is what's NOT visible. Zero monthly website visits? Zero public funding? No Trustpilot reviews? This isn't a failure of metrics—it's a signal. REFIRE operates in the B2B industrial space where deals happen through relationships, not web traffic. Their $20.8M revenue proves they're closing enterprise contracts, not optimizing for SEO.
- Built on Next.js with Tailwind CSS—modern stack for an industrial company
- Zero public funding in a capital-intensive industry suggests bootstrap discipline or strategic corporate backing
- Revenue per employee of $297K indicates high-value engineering work, not commodity manufacturing
- LinkedIn as primary social presence signals B2B enterprise focus
The Silent Contender
While competitors chase headlines, REFIRE chases revenue. In hydrogen, execution beats promises every time.
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REFIRE | A new generation of Hydrogen-Electric Energy & Power
REFIRE electrolyser and fuel cell technologies are helping to drive the revolution in clean hydrogen energy and power.
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About re-fire.com
REFIRE electrolyser and fuel cell technologies are helping to drive the revolution in clean hydrogen energy and power.
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re-fire.com uses 3 technologies across their website including Twitter Cards, Tailwind CSS, Next.js.
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Tailwind CSS
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Next.js
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re-fire.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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