reachlocal.com
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ReachLocal: The Ghost in the Machine
Why a $109M revenue giant has virtually no organic web presence
ReachLocal generates $109M in annual revenue serving local businesses, yet its flagship website attracts a mere 6,000 monthly visitors. This isn't a failure—it's a strategic pivot that reveals the brutal reality of the local marketing industry.
"The most successful local marketing companies don't win on SEO—they win on sales calls and retention."
The Enterprise Paradox
ReachLocal operates as a $109M behemoth in the business services space, yet its web presence is virtually non-existent. With a global rank of #2,047,473 and only 6,069 monthly visits, this isn't a company that lives on the internet. It lives in the sales funnel. The 614 employees aren't creating content or chasing keywords—they're managing client relationships and selling solutions to HVAC companies, plumbers, and local service businesses.
The Acquisition Playbook
ReachLocal's trajectory tells a story of consolidation. With $127.3M in funding, the company didn't blow cash on viral marketing—it built an acquisition engine. The 614 employees likely represent a sales-heavy organization focused on outbound and account management. The 4.6/5 Trustpilot rating from 34 reviews suggests a focus on client satisfaction over scale, a classic enterprise services play where retention trumps acquisition volume.
- Traffic is dominated by branded searches ('reachlocal', 'reachlocal portal')—a sign of existing client activity, not growth
- The real goldmine is in the 'hvac' keyword (226K monthly volume) where they likely dominate paid search, not organic
- 48% direct traffic indicates a strong client portal and repeat usage—this is a sticky B2B platform, not a content site
The tech stack—jQuery, Tailwind, Bootstrap—reveals a pragmatic, functional approach. No flashy frameworks, just solid tools to build a reliable client portal. The 19 technologies detected suggest a mature, stable platform rather than a cutting-edge growth machine. This is a company that solved the problem first, then worried about the tech.
The Unsexy Truth of B2B Services
ReachLocal proves that in the local marketing game, a $109M revenue machine doesn't need a pretty website—it needs a killer sales team and happy clients. For founders, the lesson is clear: sometimes the best growth strategy is invisible.
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5 keywordsHow is Reachlocal's SEO?
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https://localiq.com/wp-content/uploads/2023/02/localiq-featured-image-2025.png
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ReachLocal is now LocaliQ | LocaliQ
The success of businesses, large and small, has always been our top priority. That's why ReachLocal is now powered by the LocaliQ growth marketing platform.
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LocaliQ-Brady Benzley
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Reviews (20)
Great and company is very helpful
Great and company is very helpful
GREAT JOB
Brady has done a tremendous job for our business in the years we have worked with him. Highly recommend him to anyone looking for his services.
Brady is a great listener
Brady is a great listener, very insightful and always has a vision for what's needed.
Look No Further
Brady is amazing! He has produced so much revenue for my business this year. I will continue to use his services because it actually works.
Why you should work with Brady Benzley
I've been working with Brady for the past couple of years, and he’s consistently professional, responsive, and action-oriented. Whenever I need something done, I know I can count on him to handle it quickly and efficiently. I highly recommend working with him if you get the chance.
Thanks Amit, always a pleasure to work with you! All the Best!
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About reachlocal.com
The success of businesses, large and small, has always been our top priority. That's why ReachLocal is now powered by the LocaliQ growth marketing platform.
Company Overview
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Technology Stack
reachlocal.com uses 19 technologies across their website including Google Fonts, PHP, WordPress, and more.
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Google Fonts
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PHP
CMS
WordPress
CDN
jsDelivr
Privacy & Consent
OneTrust
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Cal.com
Traffic & Audience
reachlocal.com receives approximately 6.1K monthly visitors and ranks #2,047,473 globally. The website has a bounce rate of 18% with visitors viewing an average of 11.3 pages per visit. Users spend an average of 10:23 on the site.
The majority of reachlocal.com's traffic comes from undefined, .
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This page provides publicly available information about reachlocal.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit reachlocal.com directly at https://reachlocal.com.