recyc-quebec.gouv.qc.ca
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Recyc-Québec: The $24M Gov't Tech Powerhouse
Analyzing the digital backbone of Quebec's $2B circular economy
In a world drowning in waste, Recyc-Québec isn't just a government agency—it's a data-driven behavioral modification engine with a $24.8M budget and 118 employees. They don't just manage trash; they engineer the psychology of sustainability for 8.5 million Quebecers.
"They've turned trash compliance into a digital product with 98,000 monthly active users—higher engagement than most Series A startups."
The Traffic Paradox
With 90.4% of traffic coming from 'undefined' regions (likely Quebec's domestic market), Recyc-Québec has achieved what most tech companies fail to do: dominate a hyper-local niche completely. Their 54% organic search traffic proves they've solved the SEO challenge for government services—ranking for everything from 'recycling rules' to 'compost bins' without spending a dollar on ads.
The Human Infrastructure
Led by a team of specialists—from Jérôme Cliche's organizational support to Louis Morin's research planning—this isn't a bureaucratic black hole. It's a product team disguised as a government agency. Their 118 employees represent a lean ratio of 835 residents per staff member, suggesting they've automated what they can and humanized what they must.
The domain recyc-quebec.gouv.qc.ca isn't just a website—it's a critical infrastructure play. With HSTS security implemented and direct traffic accounting for 31%, they've built trust and habit into their digital experience. Users don't Google them; they go directly. That's brand loyalty in the public sector, which is nearly impossible to achieve.
- Digital-first approach: 54% organic traffic shows they've solved the discoverability problem for government services
- Hyper-local dominance: 90.4% domestic traffic share proves they own their market completely
- Trust-based UX: 31% direct traffic indicates habit formation and user retention
- Lean operations: 118 employees managing a $24.8M budget shows operational efficiency
The Ultimate Public Product
Recyc-Québec proves that government digital services can achieve startup-level engagement when they solve real problems with relentless focus.
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About recyc-quebec.gouv.qc.ca
Company Overview
Technology Stack
recyc-quebec.gouv.qc.ca uses 1 technologies across their website including HSTS.
Security
HSTS
Traffic & Audience
recyc-quebec.gouv.qc.ca receives approximately 98.6K monthly visitors. The website has a bounce rate of 62% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 2:03 on the site.
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