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Right Hear: The AI That Makes Blind Navigation Invisible
How a $2.4M Israeli startup is solving orientation without hardware or infrastructure.
Imagine walking into a complex building where every sign, door, and landmark speaks directly to you. Right Hear isn't building a better cane; it's building a world that talks back. By turning smartphones into orientation assistants, they bypass the need for expensive hardware or infrastructure changes, targeting the $26B assistive tech market with a pure software play.
"They aren't just adding accessibility; they're creating a new sensory layer for the blind."
The User Paradox
Despite a global blind population exceeding 285 million, Right Hear's traffic metrics reveal a stark reality: the assistive tech market is notoriously hard to crack via traditional SEO. With only 3,479 monthly visits and 36% organic search, their growth isn't driven by discovery—it's driven by intent. The 46% direct traffic indicates a loyal, returning user base that bookmarks and relies on the app daily. This isn't a viral product; it's a utility tool.
The Infrastructure Play
While competitors like Wayfindr rely on Bluetooth beacons and physical infrastructure, Right Hear's tech stack (jQuery, Tailwind, Bootstrap) suggests a focus on lightweight, universal compatibility. Their top keyword 'פס נחיה מישושי' (tactile guidance strip) shows they're capturing users searching for physical solutions but offering a digital alternative. By leveraging computer vision and AI to interpret existing signage, they eliminate the 'chicken-and-egg' problem of installing hardware.
The company's revenue of $2.4M on a headcount of 18 suggests exceptional efficiency—roughly $133k per employee. This lean operation allows them to iterate quickly, likely focusing on B2B licensing to venues (hospitals, malls) while keeping the consumer app accessible. However, their reliance on a single domain for traffic (right-hear.com) and a fragmented keyword strategy (from 'pizza hut israel' to 'watch for blind people') indicates they are still refining their market positioning.
- Infrastructure Agnostic: Works anywhere without installing sensors.
- B2B Monetization: Likely licensing to facility managers for accessibility compliance.
- Lean Operations: High revenue-per-employee ratio suggests strong unit economics.
- Community-Driven: Heavy social presence (Twitter, FB, LinkedIn) suggests grassroots advocacy.
The Silent Giant in Accessibility
While the tech world chases AR glasses, Right Hear proves that the smartphone in your pocket is the most powerful orientation tool ever built—provided you know how to listen.
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Open Graph Image
https://www.right-hear.com/wp-content/uploads/2022/02/RH-Logo-Thumbnail-for-social-.png
Meta Tags
App for Visually Impaired & Blind People - Right Hear
A Virtual Orientation Assistant for the Blind and Visually Impaired
RightHear - Audible Wayfinding Made Simple.
H1 Tags
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About right-hear.com
A Virtual Orientation Assistant for the Blind and Visually Impaired
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Technology Stack
right-hear.com uses 26 technologies across their website including AccessiBe, Google Maps, YouTube Embed, and more.
Accessibility
AccessiBe
Maps
Google Maps
Video
YouTube Embed
Fonts
Font Awesome
Security
HSTS
Programming Languages
PHP
Traffic & Audience
right-hear.com receives approximately 3.5K monthly visitors and ranks #5,189,864 globally. The website has a bounce rate of 50% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 1:32 on the site.
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