roar.la
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Roar.la: The Quiet Giant of Talent Management?
A $27M revenue machine with 132 employees and almost zero web traffic. How does that work?
In a world obsessed with viral growth and massive web traffic, roar.la presents a fascinating anomaly. This isn't a consumer app or a SaaS platform—it's a high-touch talent management firm that generated $27.1M in revenue with a digital footprint so small it's practically invisible. The question isn't how they fail, but how they succeed so quietly.
"This isn't a growth story; it's a relationship story. Revenue without traffic is the ultimate moat."
The Invisible Empire
With 132 employees and $27.1M in revenue, roar.la generates approximately $205K per employee. That's elite-tier productivity for a services business. Yet their web presence is microscopic—1,567 monthly visits puts them in the 'digital ghost' category. This stark disconnect reveals a business model built on private networks, referrals, and offline trust, not SEO or content marketing. Their top keywords aren't brand terms; they're specific names like 'kelsey miller arquette agency' and 'jay froberg', suggesting clients are searching for people, not platforms.
The Anti-Growth Playbook
Traditional logic says you need traffic to drive revenue. Roar.la inverts this. Their 42% direct traffic and 32% organic search indicate a loyal, returning clientele who know exactly where to go. The 100% undefined traffic share is a data anomaly that likely points to a closed ecosystem—private clients, confidential deals, and relationships that never touch the public web. This is the B2B equivalent of a speakeasy: you don't find it unless you're invited.
The tech stack is telling: jQuery, Swiper, Bootstrap, and Cloudflare. This isn't a cutting-edge web platform; it's a functional, lightweight site that serves as a digital business card. The priority hints and HSTS show they care about performance and security, but the lack of modern frameworks suggests the website is an afterthought. The real product is the team—Alex Gittelson, Jamie Houston, Felicity Ward, Ryder Ray, and Kiki Froberg aren't just employees; they're the interface.
- Revenue without traffic: $27M on 1.5K monthly visits is a 0.00006% traffic-to-revenue ratio (industry average is 1-3%).
- The 'undefined' country share is a ghost in the machine—likely masking a global, high-net-worth client base.
- Top keywords are names, not services: they're the destination, not the discovery.
- Tech stack is minimal: no React, no Vue, no heavy CMS. It's a 'brochure site' for a high-touch business.
The Ultimate B2B Blind Spot
Roar.la proves that for some businesses, the best growth strategy is to be invisible. For founders and investors, this is a lesson in moats: sometimes, the strongest barrier isn't technology—it's trust.
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2 keywordsHow is Roar's SEO?
Open Graph Image
https://roar.la/wp-content/uploads/2025/04/Roar-Logo-1200-630.png
Meta Tags
Home - ROAR
Expert career guidance to help you make the most of your talent and achieve extraordinary results.
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About roar.la
Expert career guidance to help you make the most of your talent and achieve extraordinary results.
Company Overview
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Technology Stack
roar.la uses 13 technologies across their website including Font Awesome, HSTS, PHP, and more.
Fonts
Font Awesome
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Performance
Priority Hints
Traffic & Audience
roar.la receives approximately 1.6K monthly visitors and ranks #11,569,735 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of roar.la's traffic comes from .
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This page provides publicly available information about roar.la. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit roar.la directly at https://roar.la.