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scarlet.be
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scarlet.be

9 technologies
VerifiedGrowingVisit703.2K/mo$90M2539 Tech9 Leads
Deep Dive

Scarlet: Belgium's Underdog Telecom

How a 253-person team is quietly winning Belgium's telecom market with pure value

While giants like Proximus and Orange fight for premium customers, Scarlet Belgium operates with ruthless efficiency. With just 253 employees generating $90.4M in revenue, they've built a telecom empire on a single promise: why pay more?

703K
monthly visitors
354K
backlinks earned
94.4%
traffic from Belgium
2.9/5
Trustpilot rating

"Scarlet doesn't sell dreams. They sell reliable internet at prices that make competitors sweat."

The Efficiency Playbook

With $90.4M in revenue across 253 employees, Scarlet achieves ~$357K revenue per employee. That's exceptional for telecom, where legacy carriers struggle with 5x that headcount for similar revenue. Their secret? No fluff. No premium stores. No celebrity endorsements. Just pure, efficient distribution through scarlet.be.

Digital-First Distribution

Scarlet's traffic tells a story: 56% direct traffic, 38% organic search. That's the signature of a brand with serious recall. Customers type 'scarlet.be' directly because they know exactly what they want: cheap, reliable internet. The 354,556 backlinks aren't from PR stunts—they're from being the default choice for price-conscious Belgians.

The Trustpilot score of 2.9/5 is revealing. It's not terrible, but it's not great either. This suggests Scarlet's customers aren't expecting white-glove service—they're expecting value. And at €400/year savings with their Trio Mobile plan, they're willing to trade some support friction for significant cash savings.

  • Tech stack includes Angular + Tailwind CSS = modern, maintainable frontend
  • Contentful + Ghost suggests headless CMS architecture for content efficiency
  • Dynatrace monitoring shows enterprise-grade reliability despite budget pricing
  • Social presence spans all major platforms, but engagement is functional, not flashy
No premium retail stores
40% cheaper than competitors
No 24/7 phone support
Reliable core service
No cutting-edge features
Transparent pricing
No celebrity campaigns
Digital-first convenience

The Unsexy Winner

While competitors chase premium margins, Scarlet dominates the value segment with brutal efficiency. 703K monthly visitors prove that 'cheap' is a powerful brand position when executed with discipline.

What tech stack does Scarlet use?

10 detected
Analytics & Marketing1
Web Standards1
Frontend Frameworks1
Tracking & Analytics1
G
Google Analytics

How much traffic does Scarlet get?

Traffic & Engagement

895.3K
Monthly Visits
+24.4%
3.7
Pages/Visit
6:09
Avg. Duration
40%
Bounce Rate
Monthly Traffic Trend-7%
960.3K
Oct 2025
Oct
719.6K
Nov 2025
Nov
895.3K
Dec 2025
Dec

Rankings

#53,717
Global Rank
#311
Belgium Rank
Telecom
Category

Backlinks & Authority

354.6K
Backlinks
8.9K
Ref. Domains
50
Authority Score
Low
Penalty Risk
Backlinks Trend-14%
412.4K
Jul 2025
Jul
399.9K
Aug 2025
Aug
381.4K
Sep 2025
Sep
374.4K
Oct 2025
Oct
369.1K
Nov 2025
Nov
354.6K
Dec 2025
Dec

Search Traffic

Organic
222.3K
Paid
14.8K

Top Organic Keywords

#1scarlet
90,500 vol35.7%
#1scarlet webmail
40,500 vol16.0%
#1my scarlet
6,600 vol2.6%
#1scarlet klantendienst
6,600 vol2.6%
#1webmail scarlet
6,600 vol2.6%

Where is Scarlet's audience located?

🇧🇪Belgium90.9%
🇫🇷France3.0%
🇺🇸United States2.2%
🇳🇱Netherlands1.3%
🇪🇸Spain0.8%

Device Distribution

Desktop27.3%
Mobile72.7%

What keywords does Scarlet rank for?

5 keywords
1scarlet95.2K vol$0.52
2myscarlet1.4K vol$0.70
3scarlet webmail1.5K vol$1.16
4my scarlet990 vol$0.70
5scarlet internet1.6K vol$0.88

How is Scarlet's SEO?

Meta Tags

title50 chars

Scarlet Belgium | Affordable telecom subscriptions

description126 chars

Scarlet is Belgium’s most advantageous telecom operator. Internet, mobile, and all-in-one packs at smart prices. Why pay more?

languageEN

H1 Tags

h1Save €400 a year with Scarlet Trio Mobile

What is Scarlet's revenue?

$90M
Annual Revenue
253
-14%
Employees
$358K
Revenue/Employee
Sydney, AUS
Headquarters

Who works at Scarlet?

Loading leads...

What do customers think of Scarlet?

Scarlet

Scarlet

2.9
9,148 reviews
✓ Claimed

Categories

Internet Provider#4Phone and Internet Service#5Mobile Network Operator#9

Activity & Engagement

Reply Rate
78.4841075794621%
Avg. Reply Time
13.0 days
Claimed Date
2/2/2011

Contact Information

Address:
Koning Albert II-laan,27 - Bd du Roi Albert II, 27
Bruxelles, BE

Reviews (20)

Filter by rating:
Michaela Caufrier
12/6/2025
🇧🇪 Belgium2 reviewsOrganicUnverified
Experience date: 12/5/2025
Extremely satisfied

Scarlet has a really good service! It took a while for them to install the Internet. But now, the connection is perfect and the customer service actively looks for a solution to your problems. I would highly recommend!

Company Response1/15/2026

Thank you so much for your wonderful feedback! We’re delighted to hear that your connection is now perfect and that our customer service was able to actively assist you. Your recommendation means a lot to us and we truly appreciate you taking the time to share your experience. If you ever need any further assistance, our customer service is always here to help. Kind Regards,

Mira MamatoktorovaVerified
9/2/2025
🇧🇪 Belgium11 reviewsOrganicUnverified
Experience date: 9/1/2025
15 years together

15 years together! Contract made when I used to live in Brussels, moved with Scarlet to Antwerpen later. Best price-quality service! Thank you!

customer
10/31/2025
🇧🇪 Belgium12 reviewsOrganicUnverified
Experience date: 10/31/2025
Good middle range product

Price is competitive , network (proximus) is reliable, support team can read a script.

Company Response11/20/2025

Thank you for sharing your feedback with us! We’re glad to hear that you find our product to be a good middle-range option and appreciate its competitive pricing. It’s great to know that the Proximus network meets your reliability expectations. We also value your comment regarding our support team. Your input helps us improve, and we’ll make sure to review how we can go beyond scripted responses to deliver more personalized assistance in the future.

Nathalie
10/1/2025
🇧🇪 Belgium5 reviewsOrganicUnverified
Experience date: 9/1/2025
Costumerfriendly

For some reason I paid my bill twice. I called to check in how to fix this. The person helping me was friendly and I had to realize that the already paid me back. Fast and customer friendly. Can't complain about connection or anything. Always works just fine. (Hope I don't jinx it)

Company Response10/7/2025

We’re glad to hear that the situation with the double payment was resolved quickly and that our colleague was able to assist you in a friendly and efficient manner. It’s great to know that the refund was already processed and that everything went smoothly. Also, we truly appreciate your kind words about the reliability of our service. We’ll do our best to keep it that way — no jinxing involved!

tariq khawaja
11/17/2025
🇧🇪 Belgium1 reviewsDomainLinkVerified
Experience date: 11/5/2025
Service is good

Service is good

Company Response11/20/2025

thank you!

Frequently Asked Questions about Scarlet

What is Scarlet's Revenue?
Scarlet generates approximately $90M in annual revenue. With 253 employees, that's $357,500 per employee.
What does Scarlet do?
Scarlet is Belgium’s most advantageous telecom operator. Internet, mobile, and all-in-one packs at smart prices. Why pay more?
How fast is Scarlet growing?
Scarlet has grown by 24.4% in the last 6 months according to traffic data. employee count has changed by -14% year over year.
How do people interact with Scarlet?
When visiting Scarlet, visitors view an average of 3.7 pages per visit, and spend around 6:09 on the site, and the bounce rate is 40.2%.
How do people find Scarlet?
658.1K people (74%) visit Scarlet directly. 222.3K (25%) find them through organic search. 14.8K (2%) come through paid advertising.
Who uses Scarlet?
Scarlet's top market is Belgium with 814.2K visitors (90.9%). France is 2nd with 26.8K (3.0%). United States is 3rd with 19.4K (2.2%).
What technologies does Scarlet use?
Scarlet uses 9 technologies across their website including CMS, Analytics & Marketing, Performance. Key technologies include Contentful, Ghost, Dynatrace, Lazy Loading, Priority Hints.
Who are Scarlet's competitors?
Scarlet's main competitors include Crimson, THOR, Vermillion. These companies operate in similar markets and compete for the same customer base.
What do customers think of Scarlet?
Scarlet has a Trustpilot score of 2.9 out of 5 (3 stars) based on 9,148 customer reviews.

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How to contact Scarlet?

What are Scarlet's key pages?

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Raw JSON Data

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About scarlet.be

Scarlet is Belgium’s most advantageous telecom operator. Internet, mobile, and all-in-one packs at smart prices. Why pay more?

Company Overview

scarlet.be
Website
computers_electronics_and_technology
Industry
#64,497
Global Rank
703.2K
Monthly Visitors
9
Technologies
9+
Employees

scarlet.be Key Pages

Contact scarlet.be

Technology Stack

scarlet.be uses 9 technologies across their website including Contentful, Ghost, Dynatrace, Lazy Loading, Priority Hints, and more.

CMS

Contentful, Ghost

Analytics & Marketing

Dynatrace

Performance

Lazy Loading, Priority Hints

Web Standards

Open Graph

CSS Frameworks

Bootstrap, Tailwind CSS

Frontend Frameworks

Angular

Traffic & Audience

703.2K
Monthly Visits
35%
Bounce Rate
4.3
Pages/Visit
2:29
Avg. Duration

scarlet.be receives approximately 703.2K monthly visitors and ranks #64,497 globally. The website has a bounce rate of 35% with visitors viewing an average of 4.3 pages per visit. Users spend an average of 2:29 on the site.

The majority of scarlet.be's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is scarlet.be?
Scarlet is Belgium’s most advantageous telecom operator. Internet, mobile, and all-in-one packs at smart prices. Why pay more?
What technologies does scarlet.be use?
scarlet.be uses 9 technologies including Contentful, Ghost, Dynatrace, and 3 more. View the full tech stack analysis above.
How do I contact scarlet.be?
You can contact scarlet.be through their contact page.
What are scarlet.be's social media accounts?
scarlet.be is active on twitter, youtube, facebook, instagram. You can find links to all their social media profiles in the social section above.
How popular is scarlet.be?
scarlet.be receives approximately 703.2K monthly visitors and ranks #64,497 globally. Traffic is growing by 20.8% month-over-month.

Related Searches

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This page provides publicly available information about scarlet.be. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit scarlet.be directly at https://scarlet.be.