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sdu.nl
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sdu.nl

12 technologies
VerifiedGrowingVisit62.8K/mo$192M94712 Tech25 Leads
Deep Dive

SDU.nl: The Dutch Legal Tech Giant You've Never Heard Of

A €192M revenue business quietly dominating Dutch legal compliance

While Silicon Valley chases AI unicorns, a 947-person Dutch company is quietly turning €192M in revenue by making wet- en regelgeving (laws and regulations) accessible. SDU.nl isn't sexy—it's essential.

947
employees
€192M
annual revenue
62K
monthly visitors
50%
direct traffic

"SDU proves that boring industries—when executed with precision—create more sustainable value than any flashy SaaS startup."

The Dutch Legal Infrastructure

SDU operates as the unofficial operating system for Dutch compliance. With 50% direct traffic and 'sdu' as their top keyword (14,820 monthly searches), they've achieved what most B2B companies dream of: brand recognition so strong it becomes synonymous with the category. Their users aren't browsing—they're returning for mission-critical tools.

The Traffic Paradox

Here's the counterintuitive insight: 40% organic traffic with only 31 Trustpilot reviews and a 1.9/5 rating. This suggests either (a) their market is so niche that reviews don't matter, or (b) they're not optimizing for user satisfaction at the last mile. For a company this size, the low review count is actually a red flag—customers aren't motivated to praise or complain, which signals transactional relationships.

Their tech stack reveals a modern approach: Next.js for performance, Contentful for CMS, and Progressive Web App capabilities. Yet their keyword strategy is bizarrely specific—'ehrm javeed t. nederland jv 2001/303' (170 monthly searches) and 'zuivering door executoriale verkoop' (140 searches) suggest they're capturing ultra-niche legal queries rather than broad market demand. This is either brilliant long-tail SEO or a sign they're missing the bigger opportunity.

  • Dominated by direct traffic (50%)—a sign of institutional lock-in
  • Their 'undefined' country traffic (88.3%) likely indicates GDPR-compliant analytics masking Dutch dominance
  • Top keywords are hyper-specific legal terms, not product names
  • Trustpilot score of 1.9/5 suggests operational friction
Not optimizing for user satisfaction (1.9/5 rating)
Achieved market dominance through essential services
Missing broad keyword opportunities
Built a €192M revenue business on compliance
No clear product differentiation visible
Institutional lock-in via direct traffic

The Compliance Moat

SDU's real product isn't software—it's becoming indispensable to Dutch legal operations. Revenue follows necessity, not innovation.

What tech stack does Sdu use?

16 detected
Security1
Error Tracking1
Privacy & Consent1
Analytics & Marketing1
Web Standards1
UI Libraries1
Frontend Frameworks1
Tracking & Analytics4
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google Tag Manager

How much traffic does Sdu get?

Traffic & Engagement

62.8K
Monthly Visits
3.1
Pages/Visit
1:01
Avg. Duration
44%
Bounce Rate
Monthly Traffic Trend+7%
58.9K
Oct 2025
Oct
40.3K
Nov 2025
Nov
62.8K
Dec 2025
Dec

Traffic Sources

Search
40%
Direct
50%
Social
0%
Referrals
8%
Email
0%
Paid
1%

Where is Sdu's audience located?

🌍88.3%
🌍3.7%
🌍2.6%
🌍2.4%
🌍1.2%

What keywords does Sdu rank for?

5 keywords
1sdu14.8K vol$0.62
2ehrm javeed t. nederland jv 2001/303170 vol
3jar tijdschrift160 vol
49789012410854150 vol
5zuivering door executoriale verkoop140 vol

How is Sdu's SEO?

Meta Tags

title50 chars

Lefebvre Sdu | Slimmer werken met wetten en regels

description140 chars

Samen maken we wet- en regelgeving toegankelijk en toepasbaar met slimme tools, innovatieve producten, trainingen en verrassende oplossingen

og:title

Sdu | Slimmer werken met wetten en regels

languageNL

H1 Tags

h1Slimmer werken met wetten en regels

Schema Types

WebSite

Who works at Sdu?

Loading leads...

What do customers think of Sdu?

Sdu

Sdu

1.9
31 reviews
✓ Claimed

Categories

Software Company#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
10/25/2022

Contact Information

Address:
Maanweg 174
Den Haag, NL

Reviews (20)

Filter by rating:
Dhr. C.M. Vrauwdeunt
10/11/2023
🇳🇱 Netherlands9 reviewsBasicLinkVerified
Experience date: 10/11/2023
Prima actie

Snelle en duidelijke oschijving. Makelijk bestellen

Company Response10/19/2023

Bedankt voor de reactie!

laurens van der velde
9/21/2023
🇳🇱 Netherlands5 reviewsBasicLinkVerified
Experience date: 9/21/2023
Een aanrader!

Ideale en overzichtelijke website. Bestellen gaat erg snel, krijgt netjes overzichtelijk een email. Een aanrader

Sandy Huijnen
2/2/2023
🇳🇱 Netherlands1 reviewsBasicLinkVerified
Experience date: 12/5/2022
klantvriendelijk!

Het contact met Carola is altijd erg prettig. Ze reageert altijd snel, vriendelijk en adequaat en denkt mee in oplossingen!

H. van der Wilt
12/14/2022
🇳🇱 Netherlands1 reviewsBasicLinkVerified
Experience date: 11/28/2022
Goede en snelle response en omzetting…

Goede en snelle response en omzetting cursus naar andere cursus was binnen een mum van tijd geregeld. Erg tevreden over!

Ajit Chedie
12/8/2022
🇳🇱 Netherlands1 reviewsBasicLinkVerified
Experience date: 11/30/2022
Zeer tevreden

Ik ben zelf als advocaat zeer kritisch, ook naar mezelf toe. Carola heeft herhaaldelijk op eigen initiatief mij benaderd omdat ik het verkeerd deed met het bestellen en plannen van cursussen. Waar ik normaal de klos zou zijn heeft zij uit zichzelf mij benaderd en geholpen. Dat is natuurlijk de beste service waar ik om zou kunnen vragen. Top Carola, dank je wel!

Frequently Asked Questions about Sdu

What is Sdu's Revenue?
Sdu generates approximately $192M in annual revenue. With 947 employees, that's $203,000 per employee.
What does Sdu do?
Samen maken we wet- en regelgeving toegankelijk en toepasbaar met slimme tools, innovatieve producten, trainingen en verrassende oplossingen
What technologies does Sdu use?
Sdu uses 12 technologies across their website including Security, Error Tracking, CMS. Key technologies include HSTS, Sentry, Contentful.
Who are Sdu's competitors?
Sdu's main competitors include QuantiTech, ChipRewards, Dynetics Technical Solutions, MartinFederal Consulting, TheraNest. These companies operate in similar markets and compete for the same customer base.
What do customers think of Sdu?
Sdu has a Trustpilot score of 1.9 out of 5 (2 stars) based on 31 customer reviews.

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How to contact Sdu?

What are Sdu's key pages?

Export sdu.nl Data

Download the complete tech stack, analytics, leads, and company data for sdu.nl in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About sdu.nl

Samen maken we wet- en regelgeving toegankelijk en toepasbaar met slimme tools, innovatieve producten, trainingen en verrassende oplossingen

Company Overview

sdu.nl
Website
business_and_consumer_services
Industry
#467,647
Global Rank
62.8K
Monthly Visitors
12
Technologies
25+
Employees

sdu.nl Key Pages

Contact sdu.nl

Technology Stack

sdu.nl uses 12 technologies across their website including HSTS, Sentry, Contentful, and more.

Security

HSTS

Error Tracking

Sentry

CMS

Contentful

Privacy & Consent

Didomi

Analytics & Marketing

Google Tag Manager

Performance

Lazy Loading, Priority Hints

Traffic & Audience

62.8K
Monthly Visits
44%
Bounce Rate
3.1
Pages/Visit
1:01
Avg. Duration

sdu.nl receives approximately 62.8K monthly visitors and ranks #467,647 globally. The website has a bounce rate of 44% with visitors viewing an average of 3.1 pages per visit. Users spend an average of 1:01 on the site.

The majority of sdu.nl's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is sdu.nl?
Samen maken we wet- en regelgeving toegankelijk en toepasbaar met slimme tools, innovatieve producten, trainingen en verrassende oplossingen
What technologies does sdu.nl use?
sdu.nl uses 12 technologies including HSTS, Sentry, and 6 more. View the full tech stack analysis above.
How do I contact sdu.nl?
You can contact sdu.nl through their contact page.
What are sdu.nl's social media accounts?
sdu.nl is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is sdu.nl?
sdu.nl receives approximately 62.8K monthly visitors and ranks #467,647 globally. Traffic is growing by 55.9% month-over-month.

Related Searches

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This page provides publicly available information about sdu.nl. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit sdu.nl directly at https://sdu.nl.