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MClimate: The IoT Company Building the Smart Grid
A deep dive into the Bulgarian startup making building automation affordable and universal
While the smart home market is saturated with consumer gadgets, MClimate is quietly building the invisible infrastructure that makes buildings truly intelligent. This isn't about another voice assistant—it's about the hardware layer that actually saves energy.
"MClimate isn't chasing smart home hype—they're building the foundational IoT layer that makes sustainability actually measurable."
The Universal Compatibility Play
MClimate's core thesis is that smart building tech is too fragmented. Their solution? Design affordable, universally compatible automation hardware that works across existing infrastructure. With only 29 employees generating $5M revenue, they're operating at impressive efficiency ratios—likely selling hardware and software subscriptions directly to building managers rather than consumer channels.
The Zero-Traffic Paradox
Here's the fascinating contradiction: a $5M IoT company with zero measurable website traffic. This suggests MClimate operates almost entirely through B2B channels—direct sales, partnerships, and enterprise contracts. The Shopify store likely handles transactions, but discovery happens offline. This is classic deep-tech B2B: invisible to SEO tools, visible on balance sheets.
Their tech stack reveals a pragmatic approach: jQuery and Bootstrap (stable, proven) alongside Tailwind CSS and Ant Design (modern UI). They're not chasing bleeding-edge frameworks—they're building reliable hardware that happens to have a web interface. Google Analytics and Tag Manager track what matters: conversions, not clicks.
- LoRaWAN connectivity (their 'about' page highlights this)
- Energy monitoring hardware (sensors, thermostats)
- Building automation software platform
- Focus on CO2 reduction and energy savings
The B2B Deep-Tech Blueprint
MClimate proves that in IoT, revenue beats traffic, and enterprise contracts beat consumer marketing. Their zero-traffic website isn't a failure—it's a signal they're playing a different game entirely.
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https://cdn.shopify.com/s/files/1/0043/8874/9379/files/logo.png?height=628&pad_color=fff&v=1614342763&width=1200
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MClimate | MClimate - We make any building smart
MClimate is an IoT company which designs and develops affordable and universally compatible smart home and smart building automation solutions with a focus on sustainability and delivering enhanced comfort, home security and energy savings to its end users.
MClimate - We make any building smart
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About seemelissa.com
MClimate is an IoT company which designs and develops affordable and universally compatible smart home and smart building automation solutions with a focus on sustainability and delivering enhanced comfort, home security and energy savings to its end users.
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seemelissa.com uses 23 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, hCaptcha, HSTS, and more.
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YouTube Embed
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hCaptcha, HSTS, reCAPTCHA
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Bunny CDN, unpkg
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Cloudflare
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seemelissa.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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