See Spark Go operates in the noisy world of PR and performance marketing, but their digital footprint tells a different story. With a modest $12.4M in revenue and just 59 employees, they're not chasing scale—they're chasing signal. This is a deep dive into an agency that's building quietly while others shout.

"When 52% of your traffic is direct, you're not a marketing agency—you're a referral machine."

The keyword data reveals their actual market positioning. They rank for 'spark agency' and 'spark pr'—brand terms that likely come from their name rather than strategy. More telling are the niche searches like 'conrad nashville' and 'threshold c/o gda'—these look like client names, suggesting they're doing PR work for specific brands rather than building broad category authority.

• They're a relationship-first agency in a digital-first world
• Revenue-per-employee suggests strong project margins
• Their tech stack (jQuery, Bootstrap) indicates they're not prioritizing their own website as a lead gen tool
• The dual VP titles hint at internal restructuring or rapid team expansion