shedul.com
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Shedul: The SMB-First Booking Behemoth
A $70M revenue engine powering the global beauty & wellness industry
In the crowded $4.5B salon software market, Shedul has quietly built a revenue machine that outpaces most competitors. While others chase enterprise clients, Shedul dominates the SMB landscape by solving the one problem that matters most: getting booked.
"Shedul proves that capital efficiency beats growth-at-all-costs: $70M revenue on just $6M funding is a 11.7x revenue-to-funding ratio that would make VCs weep with joy."
The Efficiency Playbook
Unlike competitors burning cash on marketing, Shedul relies on organic discovery (33% of traffic) and direct visits (41%). Their $6M funding round in 2020 appears to be their last major raise, suggesting a self-sustaining business model that prioritizes profitability over blitzscaling.
Market Positioning
Shedul operates in the shadow of giants like Fresha (79K+ monthly searches), yet carved out a $70M niche by focusing on the underserved SMB salon market. Their keyword strategy reveals a deliberate avoidance of head-to-head battles with Fresha, instead capturing long-tail queries like 'appointment software online' (160 monthly volume).
The company's tech stack (AWS, Tailwind CSS, Bootstrap) suggests a modern, scalable architecture. However, their modest traffic numbers (29K monthly visits) relative to revenue indicate an exceptionally high customer lifetime value and low churn—likely driven by the sticky nature of salon management software where switching costs are prohibitive.
- Capital efficiency: 11.7x revenue-to-funding ratio
- High stickiness: Low traffic but high revenue suggests minimal churn
- SMB focus: Avoiding enterprise complexity in favor of salon simplicity
- Global footprint: Traffic from undefined countries suggests international reach
- Lean team: 381 employees generating $70M ($184K revenue per employee)
The Quiet Giant of Salon SaaS
Shedul proves that in B2B software, depth beats breadth, and profitability beats vanity metrics. Their $70M revenue on minimal funding is a masterclass in sustainable SaaS growth.
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Meta Tags
Salon Software | Spa Software | Salon Scheduling Software | Best App Booking System
Best Salon Software, salon pos, spa software, sheduling software, booking system for hair salons and beauty salons with advanced appointment scheduling, Online Booking, appointment reminders, client CRM, POS, products, business reporting, payroll and much
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Reviews (3)
I love this system and it's FREE
I love this system and it's FREE. I have previously used other software which cost a lot of money, while there are some features we're still waiting for . This is software still developing and growing. taking suggestions from members and adding them to the system. I have two salons and It does everything I need and both salons have access to each others system which cost double with other software.
Shedul is the best Salon software
Shedul is the best Salon software we've ever used. I worked in the beauty industry for more than 15 years and nothing comes close to it. The system has all the features you need to run Salons with up to 15 locations and over 60 staff.
Best software/website to book appt. So easy !
I don't know how they got a bad review (even If the reviews were fake there booking system is fantastic) I don't think they even need fake reviews. I've used other programs before and it was more confusing using those softwares compared to shedul. Best of all it's actually FREE. There's no fees to it at all. Im so glad that I've found them . very user friendly :)
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About shedul.com
Best Salon Software, salon pos, spa software, sheduling software, booking system for hair salons and beauty salons with advanced appointment scheduling, Online Booking, appointment reminders, client CRM, POS, products, business reporting, payroll and much
Company Overview
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Technology Stack
shedul.com uses 7 technologies across their website including Amazon Web Services, AWS CloudFront, Facebook Pixel, Google Tag Manager, Google Analytics, and more.
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Advertising
Facebook Pixel
Analytics & Marketing
Google Tag Manager, Google Analytics
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
shedul.com receives approximately 29.1K monthly visitors and ranks #1,118,416 globally. The website has a bounce rate of 58% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:23 on the site.
The majority of shedul.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about shedul.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit shedul.com directly at https://shedul.com.