While the events industry obsesses over flashy ticketing platforms, Sho-Link operates silently in the trenches—managing 134 employees and generating $27.5M in revenue by solving the unglamorous, critical problem of show floor logistics. They're not selling tickets; they're building the physical infrastructure that makes events exist.

"In a digital-first world, Sho-Link proves that physical logistics remains the unsexy backbone of the $100B events industry."

The leadership team structure reveals their operational DNA: multiple directors in field operations and account management, with a Corporate VP overseeing it all. This isn't a startup; it's a mature, field-service organization scaling through people and process, not product-led growth. The absence of a CTO or CMO in the key people list speaks volumes about their priorities.

• Revenue-per-employee ratio of ~$205K suggests a service-heavy, people-intensive model
• Zero public funding rounds indicates bootstrapped or private equity ownership—no VC pressure for hypergrowth
• Social profiles are active but content-focused, not conversion-optimized
• The lack of Trustpilot reviews isn't a red flag; it's typical for B2B logistics where relationships are private